Hugo França

CEO

Lisbon, Lisbon, Portugal18 yrs 5 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in transforming product experiences with AI.
Proven track record in leading high-performing design teams.
Strong background in both design and engineering.

Stackforce AI infers this person is a Product Design Leader in the SaaS industry with a focus on user experience.

Contact

Skills

Core Skills

LeadershipProduct StrategyProduct DesignDigital Product DesignUser Experience Design

Other Skills

business developmentstrategic growthoperational efficiencyinnovationexcellenceArtificial Intelligence (AI)Design Thinkingmobile application designUser Interface DesignMobile ApplicationsInteraction DesignWeb DesignUsabilityUsability TestingUI

About

Hello, I'm a Director of Product Design based in Lisbon, Portugal, with a comprehensive background in product experience and innovation. I'm currently at Nagarro, helping to transform, adapt, and build new ways into the future through a forward-thinking, agile and caring mindset. We excel at digital product engineering and deliver on our promise of thinking breakthroughs. I help organizations create smart and purpose-driven product solutions, delightful user experiences and perfect digital interfaces. Beyond design, I've played a key role in shaping organizational culture, streamlining processes, and assembling high-performing teams. My responsibilities range from hands-on design work to strategic boardroom discussions, ensuring that design objectives align seamlessly with business goals. I hold a degree in Multimedia Engineering and began my career in web design and front-end development. An added value about being a designer with an engineer and marketing background equips me to handle not just the design aspects but also the technical and business aspects of a project.

Experience

18 yrs 5 mos

Total Experience

3 yrs 1 mo

Average Tenure

9 yrs 3 mos

Current Experience

Nagarro

3 roles

Managing Director — Portugal

Promoted

Sep 2022 – Present · 3 yrs 8 mos

I'm focusing on business development, strategic growth and operational efficiency through a forward-thinking, agile, and caring mindset while fostering a culture of innovation and excellence.

business developmentstrategic growthoperational efficiencyinnovationexcellenceLeadership+1

Director Of Product Design — Product Studio LoB

Promoted

Jun 2021 – Present · 4 yrs 11 mos

As the Director of Product Design at Nagarro's Product Studio LoB, I support a talented global team of designers in creating next-level product experiences. We help organizations craft product experiences people love, leveraging cutting-edge technologies to deliver on our promise of thinking breakthroughs and agile solutions.

Artificial Intelligence (AI)Product StrategyDesign ThinkingDigital Product DesignLeadershipProduct Design

Senior Product Designer

Jan 2017 – May 2021 · 4 yrs 4 mos

I continued my journey in product design at Nagarro. Here, I played a pivotal role in the transition and rebranding process as Mokriya became a business unit within Nagarro, known as 'Nagarro Digital Ventures'. My focus remained on creating human-centric designs that drive business value.

Mokriya

Senior Product Designer

Jan 2017 – Aug 2020 · 3 yrs 7 mos · Cupertino, California, United States (Remote)

As a product designer for Mokriya, a human-centric design, and development company based in the Valley I have been creating smart and purpose-driven product solutions, delightful user experiences and perfect interfaces for Fortune 500 companies.
As a Lead Product Designer, I helped develop an invitation-only app for exclusive users on a popular social media platform. The app’s user base includes actors, athletes, musicians, journalists, politicians, and more. It offers tailor-made features for verified users, such as creating and hosting Q&A sessions.

Anyvan.com

UI & Product Designer

Apr 2016 – Dec 2016 · 8 mos · London, United Kingdom (remote)

At AnyVan, I was instrumental in shaping a new business model. My designs for mobile and web platforms were data-driven, constantly optimized through A/B testing to ensure the best user experience and business outcomes.

Landing.jobs

Curator

Jan 2016 – Jan 2018 · 2 yrs · Lisbon Area, Portugal

At Landing.jobs, I worked as a Curator, meticulously reviewing applications from candidates in UI/UX Design, Web Mobile Design, and Mobile Development. My role was crucial in ensuring that we brought on board talent that met our high standards for design and technical skills.

Fixeads | olx | naspers group

UI & UX Specialist

Oct 2015 – Mar 2016 · 5 mos · Lisbon Area, Portugal

As part of FixeAds's Global Verticals team, my role was to design seamless user interfaces and experiences across multiple platforms — iOS, Android, Windows 8, and Web. I spearheaded the launch of two new brands, Stradia and Storia, across these platforms. Additionally, I designed two Customer Relationship Management systems — Stockars and Atlastock — specifically for Android, ensuring a unified and intuitive user experience.

Izit spa

Head of Mobile & Brand Design

Aug 2012 – Dec 2015 · 3 yrs 4 mos · Santiago Province, Chile (remote)

At izit SpA, I led the charge in mobile application design for both iOS and Android platforms. My responsibilities didn't just stop at design; I conducted market research and architected the applications to ensure they met user needs. I also had the unique opportunity to establish the mobile development team from scratch and collaborated remotely with the izit team in Chile to bring our projects to life.

Portugal telecom at sapo

UI & UX Mobile Designer

Jun 2010 – Sep 2015 · 5 yrs 3 mos · Lisbon Area, Portugal

For over five years at Portugal Telecom, I was an integral part of SAPO's multiplatform team. I designed user interfaces and experiences for a variety of platforms, including LG and Samsung TVs, iOS, Android, Windows 8, and OS X. My portfolio includes a wide range of apps like MEO Cloud, MEO Music, SAPO Jornais, SAPO Cinema, SAPO Sabores, and SAPO Astral, each with its own set of challenges and user needs.

Zon multimedia

Web Designer

Oct 2008 – Jun 2010 · 1 yr 8 mos · Lisbon Area, Portugal

At ZON Multimédia, I wore multiple hats in web design and development. Specializing in HTML, CSS, and JavaScript, I crafted web banners using Adobe Flash and designed newsletters and layouts for zon.pt. My work spanned a variety of brands, including ESPN, E!, FOX, National Geographic, Nickelodeon, and SPORT.TV, each requiring a unique creative approach.

Istec - instituto superior de tecnologias avançadas

E-commerce Assistant Professor

Mar 2008 – Sep 2008 · 6 mos · Lisbon Area, Portugal

In this academic role, I mentored Multimedia Engineering students at ISTEC in Lisbon. I led the E-commerce module, covering PHP, MySQL, HTML, CSS, and JavaScript, providing hands-on guidance and real-world examples to enrich their learning experience.

Prodigentia tecnologias de informação, lda.

WebDeveloper

Jul 2007 – Sep 2008 · 1 yr 2 mos · Lisbon Area, Portugal

As a full-stack Web Developer at Prodigentia, I was involved in both front-end and back-end development. My skill set included HTML, CSS, JavaScript for the front-end, and PHP, MySQL for the back-end. I also had the opportunity to work with Adobe Flash. During an 8-month collaboration with the Seara.com development team, I contributed to multidisciplinary web projects, taking them from concept to completion.