Apr 2025 – Jun 2025 · 2 mos · On-site

• 0-to-1 design of IKEA AI Image Creator(including onboarding, add/replace/remove items, change room/product colors, AI enhanced resolutions, AI lighting, and customize room style); Integrated AI into IKEA’s design workflow; Contributed to Skapa Design System; Concept design for AI Shopping Buddy.

Nov 2023 – Jan 2025 · 1 yr 2 mos · Amsterdam, North Holland, Netherlands · Hybrid

• Led conceptual design for an AI-driven banking experience, and conducted qualitative and quantitative user research, enhancing innovation and usability; Redesigned Global Transaction feature; Designed and prototyped the future version of the ING app; Motion design for Card Management; Contributed to the design system; Redesigned the visual style of App Store images for ING NL to boost conversion rates. Contributed to accessibility improvement. Conducted trend and competitor analysis of the European banking market, identifying potential opportunities to support design decisions.

May 2023 – Sep 2023 · 4 mos · Amsterdam, North Holland, Netherlands · Hybrid

• Enhanced the Philips Coffee+ smart brewing experience by collaborating with the development team in Drachten and the UX team in Amsterdam. Led rapid prototyping and testing to refine innovative design solutions.

Mar 2022 – Jun 2022 · 3 mos

• Led the design of the app-based Order Management feature, achieving a 30% feature adoption rate within 2 months and increasing app DAU by 15% in one month. Conducted user research with sellers and TikTok’s sales in the UK, US, and Asia; Designed TikTok app’s consumer shopping experience, resulting in a 22% increase in page views and a 46% boost in conversion rate.; Held design workshops inside TikTok about the reconstruction of TikTok’s information architecture; Optimized multiple app and web features, including photo editing, account security, warehouse management, and the help center.

Sep 2021 – Feb 2022 · 5 mos

May 2021 – Sep 2021 · 4 mos · Beijing, China

• MegTech 2021 AI project design lead; Established UX design principle of Megvii and built the design system; Implemented AI algorithms to products with scientists; Designed websites for an internal platform.

Aug 2020 – Jan 2021 · 5 mos · 中国 北京

Jan 2020 – Jun 2025 · 5 yrs 5 mos · Global · Remote

• Delivered UX and UI design solutions to 20+ tech companies, Web 3, and AI startups globally.
• Earned high recognition for innovative visual concepts and user flows.

Aug 2019 – Oct 2019 · 2 mos · 中国 四川省 成都