Keisha Zanichelli

Co-Founder

San Francisco, California, United States1 yr 2 mos experience

Key Highlights

Expert in crafting scalable design systems.
Proven track record in user experience optimization.
Strong background in interaction design and usability testing.

Stackforce AI infers this person is a Product Designer specializing in user experience for SaaS and educational platforms.

Contact

Skills

Core Skills

Design SystemsProduct DesignInteraction DesignUser Experience Design (ued)

Other Skills

Component LibrariesRapid PrototypingWeb DesignFigma (Software)User Interface DesignDesign to Engineering HandoffeCommerce UXUsability TestingInformation ArchitectureSearch UXUser Flow DesignBehavioral ResearchUser InterviewsCross-audience DesignJira

About

Hi, I'm Keisha 👐 An SF based product designer with 3+ years of experience with adaptability in fast-paced startup environments. Currently a graduate student with a focus on Interaction Design in pursuit of crafting scalable human-centered experiences. Since you've read this far, check out my portfolio: keishazanichelli.com

Experience

1 yr 2 mos

Total Experience

1 yr 2 mos

Average Tenure

1 yr 2 mos

Current Experience

Independent

Freelance Designer

Oct 2025 – Present · 7 mos · United States · Remote

Freelance product designer working with early-stage consumer startups.
Project experience:
★ Built and shipped a scalable design system of 60+ reusable components, enabling rapid experimentation across product surfaces and accelerating feature launches by ~70%
★ Standardized UI patterns across core screens to improve usability, visual consistency, and design-to-engineering handoff efficiency
★ Reduced UI inconsistencies across product through systematic component documentation and shared design language
Skills: Design Systems · Component Libraries · Figma · Rapid Prototyping · UI Design · Design-to-Engineering Handoff · Visual Consistency · eCommerce UX

Design SystemsComponent LibrariesRapid PrototypingWeb DesignFigma (Software)User Interface Design+3

Autodesk

Ambassador

Mar 2025 – Present · 1 yr 2 mos · Remote

Design and Make Ambassador Program

California state university - east bay

User Experience Designer

Oct 2024 – Present · 1 yr 7 mos · Hayward, California, United States · On-site

Sole designer redesigning archive and search systems for a university.
Project experience:
★ Redesigned archive discovery and search flows, reducing task completion time by 47.8% through improved information hierarchy and navigation patterns
★ Iterated layouts and information architecture based on student behavioral patterns and direct user feedback across multiple rounds of testing
★ Simplified complex legacy systems into intuitive user flows adopted by both student and staff populations across the university
Skills: Information Architecture · Search UX · User Flow Design · Behavioral Research · Interaction Design · Figma · Usability Testing · Cross-Audience Design

Interaction DesignFigma (Software)Usability TestingInformation ArchitectureSearch UXUser Flow Design+4

Hommtown

Product Designer

Sep 2023 – Apr 2024 · 7 mos · On-site

Core product designer on a two-sided real estate platform. Owned onboarding, core workflows, and end-to-end redesign.
Project experience:
★ Redesigned onboarding and core workflows for 100+ monthly users, directly addressing high post-signup drop-off by aligning flows with real usage patterns
★ Reduced task errors by 77.8% and increased 30-day user retention by 36% through iterative redesign validated by behavioral analytics
★ Shipped 30+ redesigned screens while continuously refining experiences based on user feedback and behavioral data across both sides of the marketplace
Skills: Product Design · Onboarding Design · Workflow Design · User Retention · Behavioral Analytics · Usability Testing · Two-Sided Marketplace · Figma · Interaction Design · Data-Informed Design

Product DesignUsability TestingFigma (Software)JiraInteraction DesignOnboarding+6