Apr 2022 – Jun 2023 · 1 yr 2 mos

• Led designs for Dehaat’s insurance and credit business verticals
• Helped Dehaat increase claim settlement and credit disbursement ratio
• Worked closely with PMs, Developers, designers, and business stakeholders to
• influence data-driven and customer-focused experience for Dehaat app

May 2021 – Mar 2022 · 10 mos

Nov 2020 – May 2021 · 6 mos · Seattle, Washington, United States

• Responsible for evolving user experience of TE CRM product. Redesigned the filter
• experience of the contact list to decrease the number of support tickets and to make it
• more efficient. Also, redesigned contact detail page to increase the number of
• closed deals in banks and to reduce support tickets

Jun 2020 – Nov 2020 · 5 mos · India

• Redesigned the mobile app to help parents take care of their child’s health &
• development as well as to increase retention rate and user engagement. Led
• design decisions using research data to articulate its impact on business
• outcomes.
• Conducted usability study to find pain points in the current design
• Created wireframes, user flows, design patterns, UI screens, IA

Feb 2020 – Jun 2020 · 4 mos · Greater Seattle Area

• Collaborated with Sonosite Fujifilm for the capstone project.
• Designed a cloud-based platform to help medical directors manage their ultrasound devices and programs using real-time data.
• Developed interactive prototype and tested with real users for fast iterations.
• Worked closely with stakeholders to understand the complex domain of ultrasound and identify pain points.
• Developed user interface, interaction design, style guide, and user flow.

Oct 2019 – Dec 2019 · 2 mos · Greater Seattle Area

• Collaborated with designers, marketing team, and CEO to do
• market and user research to inform product design decisions.
• Designed survey to understand user's behavior and needs.

Jun 2019 – Aug 2019 · 2 mos · Greater Atlanta Area

• Designed early design concepts to improve the flight experience for future travelers with emerging technologies (such as AI, VR, ML) by conducting user research & design workshops.
• Designed a solution concept prototype to improve online check-in experience, and make it accessible and usable for everyone.
• Collaborated with the design team, manager, and VP to understand the future vision, user’s needs, and business goals.

Jan 2019 – Mar 2019 · 2 mos · Seattle, Washington, United States

• Collaborated with Nordstrom for a school project.
• Conducted a usability study of Look feature on the Nordstrom website using the Think Aloud protocol and comparing a similar feature on a competitor’s website to identify pain points.
• Turned insights into actionable design recommendations, some of which have already been implemented.

Sep 2018 – Dec 2018 · 3 mos · Greater Seattle Area

• SOARING (Studying Older Adults & Researching Information Needs and Goals)is an extensive research to understand how older adults manage personal health information and the role caregivers play in these practices.
• For further details visit https://www.soaringstudy.org/

Jun 2017 – Jun 2018 · 1 yr · Gurgaon, India

• Designed a website to make loan application process hassle-free and paperless for borrowers and to increase in business revenue for Square Capital.
• Increased in a number of leads by 30% by migrating a paper-based loan application process to an online process.
• Worked closely with managers and engineers to create user flow and information architecture of the online application form resulted in a reduced time of filling out the application by 20%.
• My work includes stakeholder interviews, customer journey maps, user flow, information architecture, design patterns, visual design, interaction design.
• Collaborated with developers, engineers, and marketing teams to understand high-level goals and constraints during the agile development process.

May 2017 – Jun 2017 · 1 mo · Mumbai Area, India

• Conducted contextual inquiry to understand pain points in healthcare.
• Gathered insights, pain points, design ideas, and behavioral patterns using affinity mapping.
• Designed a solution for ‘How might we help patients to find the right doctor?’
• Validated design using the Usability Study of the Interactive prototype.
• 90% of participants during the user testing were able to complete the task of finding the right doctor successfully.(N=9)

Jan 2017 – Apr 2017 · 3 mos · New Delhi, Delhi, India

• Redesigned golf mobile application and website.
• Increased user engagement and the number of app downloads by 20% by working on UX strategies.
• Conducted stakeholder interviews to understand high-level goals, constraints, and challenges.
• Run user testing using a prototype to evaluate the initial design and turned out insights into actionable.

Aug 2015 – Dec 2016 · 1 yr 4 mos

• Designed and developed iOS mobile applications