Mannat Sharma

Co-Founder

Gurugram, Haryana, India4 yrs 10 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Founder of The Delhi Folk, driving brand strategy.
Expert in crafting impactful marketing campaigns.
Strong analytical skills in consumer behavior research.

Stackforce AI infers this person is a Marketing and Branding Specialist with a focus on strategic growth initiatives.

Contact

Skills

Core Skills

MarketingStrategyResearchAnalysisBrandingDigital MarketingBrand ManagementLeadershipSalesContent WritingHuman Resources

Other Skills

Analytical SkillsAnalyzing customer behaviorArt DirectionBuilding business strategiesConnecting with executivesContent DevelopmentContent developmentCreating pitch decksDefining marketing programsDesigning social media strategiesDeveloping demand generationDriving industry marketing plansEngineeringEstablishing budgetsEstablishing marketing plans

About

My work is about building connections—not just between brands and their audience, but also between creativity and strategy, stories and results. As the founder of The Delhi Folk, I’ve spent my time helping brands carve out their unique space in the world. Whether it’s through compelling campaigns, thoughtful design, or crafting stories that feel real, my approach is simple: keep it smart, keep it impactful, and always keep it honest. I believe the best work happens when you’re unafraid to challenge the usual. When you focus on what a brand stands for rather than just what it sells. That’s the energy I bring to every project—collaborative, curious, and rooted in understanding. If this sounds like something you’d vibe with, let’s connect.

Experience

4 yrs 10 mos

Total Experience

11 mos

Average Tenure

4 yrs

Current Experience

Salad | wellness for women

Marketing | Founding Team

Jul 2022 – Feb 2023 · 7 mos · Remote

Researching and analyzing consumer behavior, market trends and competitor activity.
Establishing budgets, performance specifications and sales estimates.
Planning and executing marketing initiatives including campaigns, events, sponsorships and corporate social responsibility programs.
Measuring and reporting on campaign performance and assessing KPIs and ROI.

Researching and analyzing consumer behaviorMarket trends analysisEstablishing budgetsPlanning marketing initiativesMeasuring campaign performanceMarketing+1

Future systems for information technology (fsit)

Digital Marketing Manager

Jul 2022 – Nov 2022 · 4 mos · Remote

The delhi folk

Co-Founder

Jun 2022 – Present · 4 yrs

Now&me

Marketing Lead

Mar 2022 – Jun 2022 · 3 mos

Defining & implementing marketing & growth programs.
Ensuring consistency of user experience, brand voice, tone, and positioning across all platforms and media.
Created and owned the go-to-market (GTM) strategy for the product & new features. Set clear objectives and goals, research and define target audiences, develop marketing and communication strategies, and measure adoption.

Defining marketing programsImplementing growth strategiesMeasuring adoptionMarketingStrategy

Workongrid

Growth Marketer

Nov 2021 – Mar 2022 · 4 mos

Establishing the AMER Marketing field plan by driving local initiatives
Working closely with the sales teams to understand key opportunities for new business growth and working to enable sales teams with marketing messaging that speaks to their audiences.
Developing and managing demand generation, across multiple channels.
Driving industry marketing plans (including Account-Based Marketing, AMER growth programs, and C-level activities.)

Establishing marketing plansDeveloping demand generationDriving industry marketing plansMarketingStrategy

Unifynd

Business Analyst

Jul 2021 – Oct 2021 · 3 mos

Created and updated pitch decks and presentations, identified, monitored, and benchmarked competitors, size market segments, and TAM-SAM-SOM estimates and A/B tested with various hypotheses and track definitive results.
Worked on product usage trends and insights, product engagement and growth KPIs, and customer behavior & platform performance analysis.

Creating pitch decksMonitoring competitorsAnalyzing customer behaviorResearchAnalysis

Akudo

Branding and Marketing

May 2021 – Aug 2021 · 3 mos

Performed research on current benchmark trends and audience preferences along with designing and implementing social media strategies to align with business goals.
Generated engaging content daily, overseeing design while also monitoring SEO and web traffic metrics and suggesting and implementing new features to build brand awareness.

Researching trendsDesigning social media strategiesGenerating contentBrandingMarketing

Klapklap

Brand Management Intern

Jan 2021 – May 2021 · 4 mos

Planned and executed all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
Measured and reported performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
Identified trends and insights, and optimized spending and performance based on the insights.

Executing digital marketing campaignsMeasuring campaign performanceIdentifying trendsDigital MarketingAnalysis

Metvy

Head of Branding

Sep 2020 – Nov 2020 · 2 mos

Managed and executed the social media handles, public relations, and outreach programs.
Lead multifunctional teams of around 50 branding and management associates and achieved milestones in terms of numbers and reach.

Managing social mediaExecuting outreach programsLeading teamsBrand ManagementLeadership

Capital business systems private limited (cbsl group)

Software and Sales Intern

Jul 2020 – Sep 2020 · 2 mos

Working as a software sales intern at Capital Business Systems Limited, a 70 year old organization which is one of the most trusted global leaders in Content Management, Document Imaging and Document Management Services. As an intern I worked towards building business strategies for increasing sales and had to connect with C-LEVEL executives of various MNCs from different sectors.

Building business strategiesConnecting with executivesSalesStrategy

Intellify

Human Resources Intern

Jun 2020 – Aug 2020 · 2 mos · Delhi, India

Worked as a human resouces intern at Intellify, an education initiative of Solve, a not for profit trust started by IIT Delhi alumni with a prime motto of rethinking and innovating the learning. As an intern, I did all the basic jobs required while heading a team of 10 interns.

Performing HR tasksLeading a teamHuman ResourcesLeadership

Wissen research private limited

Content Writer

Mar 2020 – Sep 2020 · 6 mos

Working as a content writer intern at Wissen Research, a Legal Services Firm. As an intern I worked towards content development where I blend technical experience with legal awareness to write on all aspects of patent and trademark law around the world. Whether the domain includes brands, ideas, innovations, designs or business solutions.

Content developmentWriting on legal topicsContent WritingResearch