Matthew Gal — Co-Founder

Over the past 5 years, I’ve worked with 100+ eCom brands, sent 200+ million emails, and contributed to $30M+ in client revenue. From small beginnings writing email copy for startups... To managing customer retention strategy for 8-9 figure DTC eCommerce brands... I've helped dozens of different brands – all in different business stages – predictably scale and grow with lifecycle marketing strategies including: 👉 List Growth 👉 Copywriting 👉 Email Design 👉 Content Strategy 👉 Email Flows + Campaigns 👉 Reviews, Referrals, and UGC 👉 Customer Segmentation Strategy 👉 SMS Strategy (Attentive, Postscript) 👉 Email Marketing Strategy (Klaviyo, Sendlane, Braze) Notable clients include: * Ahara * Omnilux * Rest.com * Giordano's * Dr. Kellyann * Nature M.D. * Hank’s Belts * Sauna Space * Erika Kullberg * Mito Red Light * Caleb Hammer * Unbound Merino Now, at The Kaizen Blitz, we're partnering with eCom brands to identify their bottlenecks, gain more leverage, increase cash flow, and predictably grow (all without spending more on ads). If you're an eager business that wants to predictably scale and: ✅ Has a big email list (50k+) ✅ Sells awesome products ✅ Is willing to implement new ideas ✅ Makes at least $1m/year Go here: thekaizenblitz.com P.S. A few more things you can learn about me: MY 6 CORE VALUES: 🛡 Discipline - do what you’ve said you will. 👍 Radical honesty - prioritize the truth. ❤️ Heart and Body - live in the present. 💡 Radical resourcefulness - there is always a way. 🔬 Relentless curiosity - surrender to your curiosity, not your fear of rejection. 😂 Non-seriousness - it’s a game, play is encouraged. MY MENTORS - the ones who have never met me, but have helped me the most: ✔ Alex Hormozi ✔ Dan Kennedy ✔ Jason Capital ✔ Ayn Rand ✔ Sam Ovens ✔ David Ogilvy ✔ Chris Orzechowski

Stackforce AI infers this person is a B2C eCommerce marketing expert specializing in email and retention strategies.

Location: Chicago, IL, United States

Experience: 4 yrs 2 mos

Skills

Customer Retention
Email Marketing
Copywriting

Career Highlights

Generated over $30M in client revenue.
Sent more than 200 million emails.
Expert in lifecycle marketing strategies.

Work Experience

The Kaizen Blitz

Founder (2 yrs 10 mos)

Growth Gurus

Content Strategist (11 mos)

A-Game Digital

Senior Email Copywriter + Marketer (9 mos)

Veyl Ventures

Junior Copywriter (1 yr 4 mos)

ContestSEO

Email Copywriter (3 mos)

Six Bits Media

Facebook Ads Manager (2 mos)

Matthew Gal

Co-Founder

Chicago, IL, United States4 yrs 2 mos experience

Most Likely To Switch

Key Highlights

Generated over $30M in client revenue.
Sent more than 200 million emails.
Expert in lifecycle marketing strategies.

Stackforce AI infers this person is a B2C eCommerce marketing expert specializing in email and retention strategies.

Contact

Skills

Core Skills

Customer RetentionEmail MarketingCopywriting

Other Skills

Strategic MarketingKlaviyoDTCGrowth StrategiesJustunoCampaign ManagementCopy EditingMarket ResearchMarketing AgenciesEmail DesignContent StrategyEmail Flows + CampaignsReviews, Referrals, and UGCCustomer Segmentation StrategySMS Strategy

About

Experience

4 yrs 2 mos

Total Experience

2 yrs 1 mo

Average Tenure

2 yrs 10 mos

Current Experience

The kaizen blitz

Founder

Jul 2023 – Present · 2 yrs 10 mos · Slack, Google Docs, and Klaviyo · Remote

Over the past 5 years, I’ve worked with 100+ eCom brands, sent 200+ million emails, and contributed to $30M+ in client revenue.
From small beginnings writing email copy for startups...
To managing customer retention strategy for 8-9 figure DTC eCommerce brands...
I've helped dozens of different brands – all in different business stages – predictably scale and grow with lifecycle marketing strategies including:
👉 List Growth
👉 Copywriting
👉 Email Design
👉 Content Strategy
👉 Email Flows + Campaigns
👉 Reviews, Referrals, and UGC
👉 SMS Strategy (Attentive, Postscript)
👉 Email Marketing Strategy (Klaviyo, Sendlane, Braze)
Notable clients include:
Ahara
Dr. Kellyann
Erika Kullberg
Caleb Hammer
Hank’s Belts
Omnilux
Unbound Merino
Mito Red Light
Sauna Space
Nature M.D.
Darn Good Yarn
Now, at The Kaizen Blitz, we're partnering with eCom brands to identify their bottlenecks, gain more leverage, increase cash flow, and predictably grow (all without spending more on ads).
If you're a business that:
✅ Has a big email list (10k+)
✅ Sells awesome products
✅ Is willing to implement new ideas
✅ Makes at least $30k/mo
👇 Go here if you want to predictably scale your business
thekaizenblitz.com

Strategic MarketingCustomer RetentionEmail Marketing

Growth gurus

Content Strategist

Aug 2022 – Jul 2023 · 11 mos · Asana, Klaviyo, and Slack · Remote

In a senior-level position, I helped global eCommerce clients develop and execute retention strategies that helped them grow and generate additional revenue from their existing client base.
Client industries included: furniture & home decor, pet accessories, everyday carry accessories, construction tooling, supplements, children's jewelry, apparel, gifting, and wellness devices.
🏆 Notable Achievements:
Worked with 10+ clients, wrote 350 emails, and contributed to $5mil+ in revenue
Gained proficient knowledge in JustUno, Yotpo, and Figma
Built a high-level sales flow for fitness gym client
Collaborated with General Manager to improve reporting and highlight key business metrics for clients
Various job responsibilities included:
✅ Writing and editing marketing copy across multiple different channels (email, SMS, popups, website) that align with brand guidelines and client expectations
✅ Troubleshooting client accounts in regard to campaign setup, software bugs, and reporting analysis
✅ Onboarding new client accounts into Klaviyo with advanced segmentation
✅ Assisting regular client check-in calls/meetings as their account expert to collaborate, update on project progress, and answer any pending questions about the overall strategy
✅ Creating high-level customer retention strategy plans, flows, and presentations to be reviewed with clients and executed over project engagements
✅ Analyze and interpret marketing performance with thorough reporting to clients
✅ Engaging in strategic planning over holiday sales and monthly content calendars

KlaviyoCustomer RetentionDTCEmail MarketingGrowth StrategiesJustuno

A-game digital

Senior Email Copywriter + Marketer

Apr 2022 – Jan 2023 · 9 mos · Airtable, Google Docs, and Slack · Remote

I wrote 300+ emails for multiple D2C eCommerce brands in a variety of different industries, including:
men's accessories, bedding, clothing and apparel, food, children's toys, and pet accessories.
🏆 Notable Achievements:
✍️ Wrote 50+ emails over the course of BFCM & holiday season, which helped generate $2.1M in client revenue
✍️ Wrote a variety of value-based emails that generated more revenue than some sales events for clients
Various job responsibilities included:
✅ Provide quick turnaround times for subject lines, preview text, and body copy ranging from valuable content to promotions and sales
✅ Manage client accounts and input copy and other content into Klaviyo to be scheduled for sending
✅ Coordinate with Design to create visually engaging and revenue-generating designs for clients during sales and promotions
✅ Engage in strategic planning over holiday sales and monthly content calendars

CopywritingCampaign Management

Veyl ventures

Junior Copywriter

Feb 2021 – Jun 2022 · 1 yr 4 mos · Zoom, Google Docs, and Slack

I wrote and edited 3-4 emails per week for a D2C global e-commerce company that specialized in gut/immune system-friendly supplements and lifestyle products. These products included: pre+probiotics, collagen protein, dog nutrition, bone broth, and more.
Various job responsibilities included:
✅ A/B test subject lines, preview text, and body copy to establish a 40-55%+ average open rate for A-list celebrity doctors Vincent Pedre (NatureM.D.) and Kellyann Petrucci (Dr. Kellyann)
✅ Develop newsletters for 340K+ Dr. Kellyann subscribers to help earn an average of $125K+ per evergreen send and an average of $1.4MM+ per holiday sitewide sale campaign
✅ Write and edit newsletters for 300K+ NatureM.D. subscribers to help earn an average of $80K+ per evergreen send and sustain a 0% unsubscribe rate
✅ Capture brand voice that's consistent with said doctors' voice and aligned with brand values/mission
✅ Collaborate with Brand Design, Customer Experience, and Legal to ensure newsletters are visually engaging, meet brand guidelines, and incorporate our customer feedback
✅ Engaged in strategic planning over holiday sales and monthly content calendars

CopywritingCopy EditingMarket Research

Contestseo

Email Copywriter

Nov 2020 – Feb 2021 · 3 mos

Created dozens of Email Sales & Engagement Sequences for clients in various industries:
✅ CBD
✅ Cryptocurrency/General Investing
✅ Dog Training
✅ Fitness and Nutrition
✅ Education
✅ Baby Accessories
✅ Project Management Software

Marketing Agencies