Matthew S.

CEO

San Francisco, California, United States24 yrs 4 mos experience

AI EnabledAI ML Practitioner

Key Highlights

Expert in wearable technology and user experience design.
Proven leadership in AI-driven product development.
Extensive experience in interactive design across multiple industries.

Stackforce AI infers this person is a UX and design expert in the wearable technology and AI sectors.

Contact

Skills

Core Skills

Design LeadershipHealthcareCreative StrategyInteraction DesignUser Experience (ux)Artificial Intelligence (ai)Wearable TechnologyCreative DirectionInteractive Creative DirectionArt Direction

Other Skills

Cross-functional Team LeadershipWearable ComputingEarly-Stage StartupsBranding & IdentityGenerative AI Toolsmulti-modalityAugmented Reality (AR)Mobile DesignExecutive Presentation SkillsTeam ManagementProduct DesignBoard memberNonprofit OrganizationsDigital MarketingInstallation Design

About

I design how people encounter, interact with, and use new technology to enhance their daily lives.

Experience

24 yrs 4 mos

Total Experience

3 yrs 2 mos

Average Tenure

7 mos

Current Experience

Ōura

Senior Director of Software Design

Oct 2025 – Present · 7 mos · United States · Hybrid

Head of software design at Oura; leading teams in the mission to make health a daily practice.

Design LeadershipCross-functional Team LeadershipWearable ComputingHealthcareArtificial Intelligence (AI)

Sutter hill ventures

Designer in Residence

Jun 2025 – Oct 2025 · 4 mos · Palo Alto, California, United States · On-site

Working closely with technical co-founders to design AI-first products and build their brands from the ground up.

Early-Stage StartupsCreative StrategyInteraction DesignBranding & IdentityArtificial Intelligence (AI)

Reve image

Head of Design

Apr 2024 – May 2025 · 1 yr 1 mo · Palo Alto, California, United States · On-site

Transforming AI research into accessible, useful, and fun tools for creative people. 0 > 1

Artificial Intelligence (AI)User Experience (UX)Generative AI ToolsDesign Leadershipmulti-modalityEarly-Stage Startups

Apple

Human Interface Designer

Jul 2016 – Apr 2024 · 7 yrs 9 mos · San Francisco Bay Area

Apple Design Team
Human Interface
Senior Design Manager:
New product & features concept Illustration Team
Design Lead:
Apple Watch 0S4-7, Fitness+
Apple Pencil Pro
Apple Vision Pro
Freeform
AI Image Wand
Markup

Design LeadershipUser Experience (UX)Wearable TechnologyAugmented Reality (AR)Mobile DesignExecutive Presentation Skills

Icon the illustration conference

Design and technology director

Aug 2012 – Jul 2014 · 1 yr 11 mos

Board memberNonprofit OrganizationsDigital MarketingArt Direction

Instrument

Creative Director

Jan 2012 – Jun 2016 · 4 yrs 5 mos · portland, oregon area

As a hands-on Designer and Creative Director, I led concepting, designing, and implementing a wide range of interactive projects from operating systems to online marketing, physical installations, and apps.
I originated the UX illustration discipline at Instrument to facilitate communication between Instrument teams and clients through charrettes, whiteboard brainstorms, concept illustrations, and user flows.
Wired / Medium published author writing about use cases for emerging technologies.
Select client list:
Amazon, Google, HoloLens, Nike, Samsung, SpaceX, Specialized.

Creative DirectionTeam ManagementExecutive Presentation SkillsUser Experience (UX)Product Design

Second story

Lead Interaction Designer

Apr 2009 – Aug 2011 · 2 yrs 4 mos · Portland, Oregon, United States

I led in the creation and design of interactive experiences in museums and public spaces from concept through delivery. I also led the UX/IA of complex projects like the restructuring of the Computer History Museum’s digital records and assisted other projects as a designer.
Select client list:
Baseball Hall of Fame, Coca-Cola, LA Plaza, Computer History Museum, MoMA, the National Archives, The National Civil Rights Museum, The New York Botanical Garden,
Walt Disney Family Museum, University of Oregon

Interactive Creative DirectionUser Experience (UX)Installation DesignInteractive StorytellingInformation Architecture

Freedom + partners

Associate Creative Director

Jun 2005 – Apr 2009 · 3 yrs 10 mos · New York, United States

For most of my time at F+P I was the principal designer for all of the work came through the studio. In this fast paced environment I designed for a wide variety of industries including: beauty, fashion, entertainment, education, e-commerce, self-promotion, trade show, publishing, real estate, breakfast cereals, etc.
Select client list:
Viking-Penguin, NBC Universal, CBS, USA Networks, Kelloggs

Art DirectionWebsite designPresentation DesignPhotographyUser Experience (UX)

Firstborn

Art Director

Jun 2001 – Jun 2005 · 4 yrs · New York, United States

Art director, designer, and Flash developer websites, interactive campaigns, and pitches focused on fashion, beauty, and entertainment.
Select client list:
Anna Sui, Calvin Klein, MoMA, New York Racing Association, L’Oréal

Art DirectionInteractive MarketingWebsite designUser Experience (UX)User Interface Prototyping