Feb 2024 – Jul 2025 · 1 yr 5 mos · Gurugram, Haryana, India · On-site

• Analyzed Click-Through Rates (CTRs), conversion rates, and booking metrics from Campaign, Cross-sell, and App Grid.
• Developed dashboards to track and visualize performance metrics for Campaign, Cross-sell, and App Grid.
• Studied user flows to identify bottlenecks and optimize them for enhanced user experience and increased conversions.

Jul 2022 – Feb 2024 · 1 yr 7 mos · Bangalore Urban, Karnataka, India

• Boosted user conversion by 45% by implementing a streamlined One Flow Onboarding Process for B2B users in the Salary Pro vertical.
• Reduced yearly user Customer Acquisition Cost (CAC) by 30% through strategic analysis of acquisition channels and the implementation of a reward system based on user spending behaviors.
• Developed dashboards for the PRO MAB construct, enabling data-driven decision-making.
• Led the development of a credit reconciliation system for the CSB Rupay Edge Credit Card, automating processes via airflow and scaling transaction handling capacity from 1000 manual reconciliations per day to over 1 Lakh transactions daily.

Dec 2021 – Jul 2022 · 7 mos · Bangalore Urban, Karnataka, India

• Worked on Digital Gold metrics.Built dashboard to show daily statistics.
• Took ownership for Salary Pro Feature. Built several dashboards for tracking of metrics on Amplitude and Metabase.
• Completed several Ad-hoc tasks.

Nov 2021 – Dec 2021 · 1 mo · Bangalore Urban, Karnataka, India

• Worked on Smart Deposit Analysis for understanding how it behaves in the market.
• Completed several ad-hoc tasks.

May 2021 – Nov 2021 · 6 mos · Bengaluru, Karnataka, India

• Formulated the metrics and threshold numbers for Skill Adoption using SQL and Tableau; and developed dashboards to moniter the adoption of skills for Interviews Platform and CodeScreen (Test Platform).
• Developed a dashboard for monthly and weekly metrics for Front-End Project Questions which lead to the successful launch of Node18 thin image.
• Built a dashboard to moniter the feedback and adoption for the Plagiarism Model and Leaked Questions Model.
• Completed several ad-hoc tasks.

Aug 2020 – Apr 2021 · 8 mos · New Delhi, Delhi, India

• Held workshops in college regarding the importance of technical skills and how to ramp these up.
• Brought in likes and views on the Quora page .

Aug 2020 – Dec 2020 · 4 mos · Hyderabad, Telangana, India

• Scrapped, cleaned and analysed data using Python required for the initial product functioning.
• Performed the initial modelling required by the product

Jun 2020 – Jul 2021 · 1 yr 1 mo · New Delhi, Delhi, India

• Brought in tie-ups from various open mic platforms.
• Organised events on college level.

Jan 2019 – Jun 2020 · 1 yr 5 mos · New Delhi, Delhi, India

• -Curated weekly content for various social media platforms.

May 2020 – Jun 2020 · 1 mo · India

Sep 2019 – Dec 2020 · 1 yr 3 mos · New Delhi Area, India

• Wrote weekly articles and content for social media and website.
• Helped organise 'Jashn-e-Entrepreneurship' and 'The Internship Fair'.

Jan 2019 – May 2019 · 4 mos · New Delhi Area, India

• Spread the word about the platform and its benefits.
• Brought in several users and worked on SEO.

Aug 2018 – Sep 2019 · 1 yr 1 mo · New Delhi Area, India

• Wrote weekly articles for social media platforms.
• Organised 'Abhigya - Mental Health Camp'.
• Worked on the college monthly magazine and newspaper.