NAVEEN JAISWAL — Director of Engineering

🚀 About I'm a hands-on Engineering Leader with 12+ years of deep domain expertise in OTT, Streaming Media, Smart TV platforms, and real-time video systems. I specialize in building scalable video infrastructures, leading high-performance frontend teams, and integrating emerging technologies that directly impact user engagement, monetization, and growth. Currently, I head the Streaming Platform at SonyLIV (Sony Pictures Networks India), where I lead the Web and Smart TV Center of Excellence — driving performance, modernizing frontend stacks, defining our AI roadmap for development teams, and integrating 3rd-party ecosystems across video, DRM, analytics, and monetization. I work at the intersection of tech architecture, platform scale, and product alignment. Previously at Times Internet, I led video engineering across brands with 2B+ annual video views and 1B+ ad impressions, delivered an in-house analytics platform from scratch, and architected a real-time WebRTC-based LMS. At Samsung R&D, I played a core role in the JioCinema Smart TV launch, integrated Widevine DRM for the first time on Samsung TVs, and collaborated directly with Netflix, Prime Video, Comcast, and others on core playback systems using GStreamer and Tizen SDKs — even helping Netflix secure global certification across 192 countries. --- 🔧 Core Strengths OTT & Streaming Systems – Live, VOD, low-latency delivery across web and TV Ad Monetization at Scale – IMA, VAST, custom SDKs for advanced targeting and fallback Smart TV Apps – Tizen, LG webOS, Android TV, HTML5-based platforms WebRTC & Real-Time Video – Full-stack delivery of interactive video platforms Custom Analytics & Insights – Retention, engagement, monetization optimization AI for Developers – Strategy and integration of AI/ML tools into dev workflows Frontend Engineering Leadership – React, Redux, JavaScript frameworks at scale Cross-Platform Performance Optimization – Playback, rendering, loading, UX --- I operate like a founder inside enterprise — building lean, future-ready systems with measurable business impact. Always interested in connecting with people building the future of video, dev tooling, real-time communication, and media-tech.

Stackforce AI infers this person is a Media-Tech expert with a focus on OTT and streaming solutions.

Location: Noida, Uttar Pradesh, India

Experience: 12 yrs 10 mos

Skills

Ott & Streaming Systems
Frontend Engineering Leadership
Ai For Developers
Custom Analytics & Insights
Ad Monetization At Scale
Smart Tv Apps
Webrtc & Real-time Video
Video Playback

Career Highlights

Led video engineering for 2B+ annual views.
Developed a full-stack LMS with real-time interaction.
Integrated AI tools into engineering workflows.

Work Experience

Sony Pictures Networks India

Senior Engineering Manager (1 yr 2 mos)

Engineering Manager (1 yr 11 mos)

Technology Manager (1 yr 9 mos)

Times Internet

Solution Architect (2 yrs 3 mos)

Full Stack Developer (1 yr 11 mos)

Samsung Electronics

Senior Software Engineer (3 yrs 1 mo)

Software Engineer (1 yr)

Bharat Heavy Electricals Limited

Internship (0 mo)

Education

INTEGRATED POST GRADUTE (B.Tech + M.tech) at ABV-IIITM

Intermediate at JNSVM -IC Bareilly

Inter at Jai Narayan Saraswati Vidhya Mandir

NAVEEN JAISWAL

Director of Engineering

Noida, Uttar Pradesh, India12 yrs 10 mos experience

Most Likely To SwitchAI ML Practitioner

Key Highlights

Led video engineering for 2B+ annual views.
Developed a full-stack LMS with real-time interaction.
Integrated AI tools into engineering workflows.

Stackforce AI infers this person is a Media-Tech expert with a focus on OTT and streaming solutions.

Contact

Skills

Core Skills

Ott & Streaming SystemsFrontend Engineering LeadershipAi For DevelopersCustom Analytics & InsightsAd Monetization At ScaleSmart Tv AppsWebrtc & Real-time VideoVideo Playback

Other Skills

AI IntegrationAd TechAgile Software DevelopmentAlgorithm DesignAlgorithmsApache KafkaAutomationBusiness LogicBusiness SolutionCC++C/C++ STLCapacity PlanningCascading Style Sheets (CSS)Client-Side Tooling

About

Experience

12 yrs 10 mos

Total Experience

4 yrs 3 mos

Average Tenure

4 yrs 10 mos

Current Experience

Sony pictures networks india

3 roles

Senior Engineering Manager

Promoted

Apr 2025 – Present · 1 yr 2 mos · Gurugram, Haryana, India

Leading the Web & Smart TV Center of Excellence, with end-to-end ownership of frontend performance, streaming architecture, and platform evolution.
Key Responsibilities:
Own all HTML5-based live and VOD streaming experiences across web and TV applications.
Drive frontend modernization by upgrading tech stacks, frameworks, and development workflows.
Define and implement performance strategies to improve load times, reliability, and user experience.
Lead the AI roadmap for engineering by integrating automation and intelligent tooling into dev workflows.
Manage technical onboarding of new partners and integration of third-party ecosystems (DRM, analytics, video infra).
Align platform architecture and engineering decisions with long-term product and business goals.
Focused on delivering scalable, resilient, and future-ready OTT experiences.

HTML5Frontend PerformanceStreaming ArchitectureAI IntegrationThird-party EcosystemsOTT & Streaming Systems+1

Engineering Manager

Promoted

Apr 2023 – Mar 2025 · 1 yr 11 mos · Gurugram, Haryana, India

Managing SONY' OTT and corresponding Streaming Solution.

Technology Manager

Jul 2021 – Apr 2023 · 1 yr 9 mos · Gurugram, Haryana, India

Technology Manager at Sony Pictures Networks India
At Sony Pictures, I am Taking Care of Application Delivery and Video solutions for their OTT platform SONY LIV.
Handing SONY LIV' Presence on all HTML5 bases Platforms Including Smart TV and Web.

Times internet

2 roles

Solution Architect

Promoted

Apr 2019 – Jul 2021 · 2 yrs 3 mos

Led video engineering initiatives across Times Internet and its portfolio brands, architecting scalable, high-performance systems powering over 2 billion annual video playbacks and 1 billion ad impressions.
Key Contributions:
Designed and delivered a full-stack B2B Learning Management System enabling real-time audio/video interaction between teachers and students using WebRTC.
Provided end-to-end video engineering solutions — from playback optimization to ad tech — for multiple consumer-facing platforms at scale.
Built and deployed custom ad SDKs to address gaps in standard solutions (e.g., Google IMA3), significantly increasing ad coverage and revenue across edge cases.
Developed ML-powered video recommendation systems, delivering measurable uplift in engagement by incorporating feedback loops and behavior signals.
Enabled data-driven decision making through a comprehensive analytics layer for both video consumption and ad performance — tracking retention, monetization opportunities, and viewer behavior at scale.
Worked closely with product, data, and monetization teams to align technology with business outcomes, with a strong focus on performance, reliability, and extensibility.

WebRTCVideo EngineeringAd TechMachine LearningOTT & Streaming SystemsCustom Analytics & Insights

Full Stack Developer

Jun 2017 – May 2019 · 1 yr 11 mos

Experience in Multimedia and Video Players.
Complete ownership of all Video Players of all over TIMES GROUP network domain which includes Times Of India, Economics Times, Gaana.com.
Video on Demand as well as LIVE Video Player creation.
Delivering complete solutions in the field of the Multimedia and Video Domain. Front-End for HTML5 Developer portals and Client Side tooling.
Smart handling of large scale traffic up to 10 Million per day. Generating a lion's share in revenues from Monetized Ad playback.
Enhance user accessibility by introducing user friendly features. Support client in integration with the new Player. Integrate custom analytics for each user action tracking.
Manage version management system for build. Video on Demand over the top services experience.

Video Player DevelopmentMultimedia SolutionsClient-Side ToolingSmart TV AppsWebRTC & Real-Time Video

Samsung electronics

2 roles

Senior Software Engineer

Promoted

Jun 2014 – Jul 2017 · 3 yrs 1 mo

Senior Software Engineer at Samsung R&D Institute India since June '13 to July 2017.
I have developed and delivered JIO CINEMA application from scratch to finish.
This app SUPPORTED DRM playback.
I had worked on various other Video On Demand Applications on Smart TV. For example Blockbuster, COMCAST, VUDU, REDBOX, TWC (TIME WARNER CABLE)
Technologies used : Javascript, C++.
Worked on Netflix to provide smooth interaction between Smart TV and Netflix backend.
To Successfully deliver the Front End of the Reliance JIO Application for the Video On Demand Services
Expertise in Single Page web platforms.
To write highly scalable and maintainable code.