Nishtha Gupta

Business Development Executive

Noida, Uttar Pradesh, India4 yrs 1 mo experience
Highly Stable

Key Highlights

  • Expert in B2B tech marketing and CXO engagement.
  • Proven track record in leading high-impact marketing campaigns.
  • Skilled in building trusted partner networks at scale.
Stackforce AI infers this person is a B2B Marketing Specialist with a focus on tech ecosystems.

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Skills

Other Skills

AdvertisingAnalyticsBranding & Identity MarketingBusiness Decision MakingBusiness DevelopmentBusiness InsightsBusiness StrategyCategory InsightsCollaborative WorkCommunicationConsumer InsightContent MarketingContent StrategyCopywritingCross Functional Team Building

About

๐ˆ ๐ก๐ž๐ฅ๐ฉ ๐ญ๐ก๐ž ๐ˆ๐ง๐๐ข๐š๐ง ๐ˆ๐“ ๐ž๐œ๐จ๐ฌ๐ฒ๐ฌ๐ญ๐ž๐ฆ ๐ ๐ซ๐จ๐ฐ ๐›๐ฒ ๐๐ž๐ฌ๐ข๐ ๐ง๐ข๐ง๐  ๐ก๐ข๐ ๐ก-๐ข๐ง๐ญ๐ž๐ง๐ญ ๐œ๐จ๐ง๐ฏ๐ž๐ซ๐ฌ๐š๐ญ๐ข๐จ๐ง๐ฌ, ๐œ๐จ๐ง๐ญ๐ž๐ง๐ญ, ๐š๐ง๐ ๐‚๐—๐Ž ๐ž๐ง๐ ๐š๐ ๐ž๐ฆ๐ž๐ง๐ญ ๐ฉ๐ฅ๐š๐ญ๐Ÿ๐จ๐ซ๐ฆ๐ฌ. Over the last few years, Iโ€™ve had a front-row seat to the biggest shift in Indiaโ€™s technology landscape: OEMs are reinventing themselves, startups are scaling faster than ever, and IT leaders are no longer just decision-makers โ€” theyโ€™re transformation architects. But even in this high-velocity environment, one thing hasnโ€™t changed: Tech businesses grow only when the right conversations happen. And most companies still struggle to get those conversations started. Thatโ€™s the gap Iโ€™m obsessed with solving. I lead the marketing engine at IndiaIT360, where we are building Indiaโ€™s largest B2B tech ecosystem โ€” connecting OEMs, startups, channel partners, CIOs, CISOs, CTOs and decision-makers through intelligent content, community-based engagement, curated events, and high-intent ABM funnels. My work sits at the intersection of: -Tech marketing & category creation -Demand gen through ABM & community ecosystems -CXO engagement & decision journey mapping Building trusted partner networks at scale ๐€๐ญ ๐ฆ๐ฒ ๐œ๐จ๐ซ๐ž, ๐ˆ ๐›๐ž๐ฅ๐ข๐ž๐ฏ๐ž ๐2๐ ๐ญ๐ž๐œ๐ก ๐ฆ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐ข๐ฌ ๐ง๐จ๐ญ ๐š๐›๐จ๐ฎ๐ญ ๐ง๐จ๐ข๐ฌ๐ž. Itโ€™s about precision, relationships, insights, and storytelling that moves revenue. Every campaign I drive, every podcast I host, every community interaction I design comes back to a simple mission: helping tech companies and IT leaders find each other faster, understand each other deeper, and grow together smarter. If youโ€™re building something meaningful in the Indian tech ecosystem, ๐ˆโ€™๐ ๐ฅ๐จ๐ฏ๐ž ๐ญ๐จ ๐œ๐จ๐ง๐ง๐ž๐œ๐ญ.

Experience

4 yrs 1 mo
Total Experience
2 yrs 2 mos
Average Tenure
1 yr 11 mos
Current Experience

Indiait360

2 roles

Executive Director Marketing

Promoted

Feb 2025 โ€“ Present ยท 1 yr 4 mos

Business Growth Lead

Jul 2024 โ€“ Present ยท 1 yr 11 mos

Ab inbev india

4 roles

Principal Analyst- Employer Branding

Feb 2023 โ€“ Jan 2024 ยท 11 mos

  • Won over 25+ awards & recognitions for AB InBev GCC India in key forums for 2023
  • Increased the social media follower growth by 12%
  • Representing AB InBev India at the right forums to increase awareness
  • Localized the EVP

Employer Branding Manager

Promoted

Jan 2023 โ€“ Jul 2024 ยท 1 yr 6 mos

  • Increased overall brand reputation by 10%
  • Led over 15 reputation campaigns across platforms
  • Negotiated deals with YoY increase in savings by 12%
  • Strategised 2 change management and 1 in-house NFT based game's marketing for India market

Principal Analyst- NAZ Learning Delivery

May 2022 โ€“ Feb 2023 ยท 9 mos

  • Curating a newsletter from ideation to execution stage to capture & act on VOC
  • End-to-end project management of three learning programs including scope of improvements in the process and reducing manual interventions
  • Led a project to optimise day-to-day operations

Summer Intern

Apr 2021 โ€“ Jun 2021 ยท 2 mos

Ahis consulting inc.

Social Media Marketing Intern

Dec 2020 โ€“ Dec 2020 ยท 0 mo

Groupm

Marketing Intern

Jun 2018 โ€“ Jul 2018 ยท 1 mo ยท Gurugram, Haryana, India

  • 1)Worked across a several platforms: Facebook,Google Adwords, AMS
  • 2)Worked on accounts like: Motorola, Amex, Horlicks
  • 3)Forecast marketing campaign growth and ROI for marketing campaigns
  • 4)Kept abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information
  • 5)Created and managed link building strategies, content marketing strategies, and social media presences

Education

Symbiosis Institute of Management Studies

Bachelor of Business Administration - BBA โ€” Marketing

Jan 2016 โ€“ Jan 2019

SDA Bocconi

International Masters in Business โ€” Marketing

Mar 2020 โ€“ Apr 2022

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