Peter Kappes

Co-Founder

Boise, Idaho, United States22 yrs 4 mos experience
Highly Stable

Key Highlights

  • Generated $200M+ in qualified leads for robotics.
  • Scaled digital presence to top-tier robotics resource.
  • Drove enterprise adoption among Fortune 500 leaders.
Stackforce AI infers this person is a Robotics and Digital Marketing expert with a strong entrepreneurial background.

Contact

Skills

Core Skills

RoboticsDigital Marketing StrategyEntrepreneurshipReal EstateVideo Production

Other Skills

ConstructionPost ProductionCRM IntegrationWeb DesignBusiness OwnershipBreaking NewsProduct MarketingMarketing StrategyDigital MarketingOnline MarketingSocial Media MarketingFilm ProductionStrategic Marketing ManagementData AnalysisFinance

About

LinkedIn Top Robotics Marketer (20M+ Annual Reach) | Strategic Growth Leader Driving Industrial Robotics Adoption I lead full-funnel marketing and revenue growth for robotics companies, transforming complex innovation into scalable demand. My expertise bridges technical engineering, GTM strategy, and performance marketing to accelerate market penetration, proven by $200M+ in qualified pipelines and global media recognition. Proven Results in Robotics and Automation: ✓ Revenue Growth: Designed and executed campaigns generating $200M+ in qualified leads for House of Design Robotics, directly accelerating sales pipelines. ✓ Brand Authority: Scaled House of Design’s digital presence into one of the largest YouTube channels for a robotics integrator (12K+ subs, 3M+ views) and grew LinkedIn to 10.5K+ followers, establishing it as a top-tier Robotics Integrator resource. ✓ GTM Storytelling: Produced flagship content (e.g., Autovol’s $100M robotic facility), other content organically featured by ABC, CBS, Fox, NBC, up to 1B+ viewers. ✓ Enterprise Adoption: Drove adoption of automated building systems among Fortune & Global 500 leaders (Builders FirstSource, Bunnings) through targeted campaigns converting engineers, investors, and executives. ✓ PR & Messaging: Oversaw press strategy and press releases for House of Design, aligning technical capabilities with market demand. What I Bring to the Table • Demand Generation Engine: My campaigns don’t just generate views, they convert (500M+ lifetime tracked content views with proven ROI in robotics/industrial tech). • Cross-Functional Leadership: Partner with C-suite, sales, and engineering to turn marketing into a revenue center, not just a cost. • Vertical Agnostic: Proven demand gen expertise spanning robotics, construction, homebuilding, and relocation markets. Beyond Robotics: 🌄 Treasure Idaho: Built one of Idaho's largest relocation resources (74K monthly impressions) generating daily leads for realtors statewide - demonstrating repeatable demand gen playbooks beyond tech. The Backstory: Digital Dancers: At 23, I built a social media dance platform that outsold MC Hammer’s DanceJam, moving 10K+ DVDs globally and becoming one of YouTube’s first Partners (360M+ lifetime views). Hollywood Weddings: Ran a top-ranked LA videography studio, handpicked by the founder of WeddingWire and shortlisted by the President of Warner Bros. Engineering the Impossible: Filmed construction of the world’s largest timber frame construction and one of the most automated modular home robotic facilities in the world.

Experience

22 yrs 4 mos
Total Experience
7 yrs 3 mos
Average Tenure
4 yrs 4 mos
Current Experience

Bots n' beans

Business Owner

Nov 2024Present · 1 yr 6 mos · Eagle, Idaho, United States

Treasure idaho

Business Owner

Jan 2023Present · 3 yrs 4 mos · Eagle, Idaho, United States · Remote

Real EstateEntrepreneurshipBusiness OwnershipBreaking NewsVideo ProductionPost Production

Builder's film studio

Business Owner

Jan 2022Present · 4 yrs 4 mos · Eagle, Idaho, United States · On-site

  • Video-First Revenue Engine for Robotics & Construction Tech
  • Strategic digital GTM that delivers pipeline, not just content.
  • We create high-converting content for:
  • ▶ Robotics/Automation firms scaling commercially
  • ▶ Construction Tech companies launching innovation
  • How:
  • ▶ Digital GTM - Funnels that convert
  • ▶ Organic Domination - Video content that builds search authority
  • ▶ Deal-Closing Content - Video/web/CRM tools
  • Let’s turn your tech into revenue.
RoboticsConstructionVideo ProductionPost ProductionDigital Marketing StrategyEntrepreneurship+2

House of design robotics

Head of Marketing

May 2017Sep 2024 · 7 yrs 4 mos · Boise, Idaho Area · Hybrid

RoboticsDigital Marketing StrategyProduct MarketingMarketing StrategyVideo ProductionDigital Marketing+7

Ark encounter

Construction Documentation

Sep 2015Jan 2017 · 1 yr 4 mos · Williamstown, Ky · On-site

  • Filmed, photographed and edited the construction of the Ark Encounter and the design process.
Video ProductionPost ProductionDigital Marketing StrategyDigital MediaFilm Production

Self-employed

Business Owner

Oct 2008Apr 2022 · 13 yrs 6 mos · Studio City, Ca

  • Luxury Wedding & Corporate Cinematography | Trusted by Industry Titans
  • Selected by the Founder of WeddingWire to film an exclusive wedding, our lens captures the most discerning celebrations.
FinanceEntrepreneurshipSmall BusinessCoaching

Digital dancers

Business Owner

Jan 2004Feb 2011 · 7 yrs 1 mo · Studio City, Ca

EntrepreneurshipSmall BusinessStart-up VenturesBusiness OwnershipDigital Marketing StrategySocial Media Marketing+6

Education

Video Symphony

Jan 2007Jan 2008

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