P

Prachi Kumari

Digital Marketing Specialist

Bengaluru, Karnataka, India6 yrs experience

Key Highlights

  • Proven track record in strategic campaign management.
  • Achieved 500% engagement increase for social media accounts.
  • Expert in video editing and SEO management.
Stackforce AI infers this person is a Digital Marketing Specialist with expertise in social media and content strategies.

Contact

Skills

Core Skills

Digital MarketingSocial Media MarketingVideo Editing

Other Skills

AdvertisingAnalytical SkillsBloggingCanva - Graphic DesigningCase AnalysisContent marketingCounseling SkillsCreative Problem SolvingDaVinci ResolveDigital Marketing MediaDigital Marketing Overview & BasicsDistress Relief TechniquesDomain HostingEducationFacebook Ads

About

I'm a results-driven Digital Marketing Professional with a proven track record in strategic campaign management and brand growth. My experience includes managing social media profiles for businesses with over 200K followers, achieving significant engagement and cost savings. I have also excelled in video editing, SEO management, and various digital marketing tools. My work reflects my commitment to driving exceptional results within the digital domain. My skills include SEO, SEM, SERP, PPC, content marketing, and more. I am also proficient in video editing tools like DaVinci Resolve, Synthesia, VidIQ, and InVideo, as well as various Microsoft and Google Office applications. My educational background in Zoology and specialized digital marketing courses have provided me with a unique blend of analytical and creative skills. I am passionate about leveraging innovative marketing strategies to deliver tangible business outcomes.

Experience

6 yrs
Total Experience
1 yr 2 mos
Average Tenure
1 yr 4 mos
Current Experience

Matiks

Head of Digital Marketing

Feb 2025Present · 1 yr 4 mos · Bengaluru, Karnataka, India · On-site

  • Gamifying Maths
Digital Marketing MediaDigital Marketing

Cybermedia

Social Media Executive

Apr 2024Mar 2025 · 11 mos · Gurugram, Haryana, India · On-site

Cha-chi

2 roles

Social Media Associate

Jul 2023Mar 2024 · 8 mos

  • As a Digital Marketing Associate, I drive success and growth through comprehensive digital marketing strategies. My responsibilities include:
  • Improving online visibility for clients across various industries, such as Education, gifting, Healthcare, Gaming, etc through SEO & SEM.
  • Creating and distributing valuable, relevant content to attract and engage a target audience, to drive profitable customer action.
  • Interpreting and understanding data to make informed decisions and measure the performance of marketing campaigns.
  • Crafting targeted campaigns, automation, and A/B testing to nurture leads and retain customers.
  • Applying creative and strategic thinking to plan and execute effective digital marketing campaigns.
  • Leveraging various social media platforms to build and maintain an online presence for clients, as well as to increase brand awareness and generate leads.
  • Collaborating with influencers to promote products or services and reach a wider audience.
  • Creating visual content to communicate messages effectively and enhance the overall marketing efforts.
  • My ability to excel in client-facing responsibilities, lead resource planning, management, reporting, and coordination for projects/initiatives has been instrumental in achieving sustained growth for clients in a dynamic and ever-evolving digital landscape.
Digital Marketing

Social Media Marketing Intern

May 2023Jul 2023 · 2 mos

  • Managed social media for businesses with 200K+ followers, boosting engagement by +500% through successful influencer collaborations and saving 50% on event marketing budgets.
  • Oversaw 32 accounts for various government and private brands, including Skill India, NSDC, IGP, and QuoDeck.
  • Collaborated with teams on Facebook and Google Ads, facilitated video editing, and led efforts in PR, project coordination, and influencer marketing onboarding.
  • Showcased unique persuasion and negotiation skills, resulting in substantial cost savings for brands in influencer marketing.
  • Ensured end-to-end management, from projects to content creation and copywriting.
Influencer MarketingSocial MarketingSocial Media ManagementMarketing Event PlanningFacebook MarketingGoogle Workspace+3

Ahuja media

Digital Marketing trainee

May 2023Jun 2023 · 1 mo · Remote

  • Supported 10+ clients in website traffic management, SEO enhancement, Ad marketing, and graphic design.
  • Revitalized Marketing through Ads, Website Design using WordPress, and Graphic designing using Canva.
website traffic managementAdvertisingDigital Marketing

mohan iitg youtube channel

Social Media Manager and Video Editor

Mar 2023May 2023 · 2 mos · Remote

  • Worked as a social media manager and video editor for Mohan IITG, an influencer's YouTube channel.
  • Achieved a remarkable 150% increase in the subscriber count of the channel within a mere 20-day period.
  • Additionally, the channel experienced an astounding 1000% surge in views over the past 28 days.
  • Demonstrated a track record of success by achieving top ranking for all videos edited on the client’s channel.
  • Took on the additional responsibility of SEO management using various tools, including ChatGPT, VidIQ,
  • and others, to enhance the visibility and discoverability of the videos.
DaVinci ResolveYouTube MarketingSearch Engine Optimization (SEO)YouTube Video CreationYouTube AnalyticsVideo Editing

Skillcircle™

Apprentice

Jan 2023May 2023 · 4 mos · On-site

  • I have acquired the following digital marketing skills through my apprenticeship at Skill Circle:
  • Digital Marketing Overview & Basics
  • Domain & Hosting
  • Website Creation and Conceptualization
  • Canva - Graphic Designing
  • Social Media Marketing
  • Facebook Ads
  • Google Ads
  • YouTube Marketing
  • Online Reputation Management
  • Blogging
  • SEO, SEM
  • SERP
  • Content marketing
  • PPC
  • Website Maintenance and development
  • These skills have equipped me to excel in the ever-evolving field of digital marketing and have prepared me to contribute effectively to the success of any digital marketing initiative.
Digital Marketing Overview & BasicsDomain HostingWebsite Creation and ConceptualizationCanva - Graphic DesigningSocial Media MarketingFacebook Ads+10

Graveiens eduservices pvt. ltd.

Subject Matter Expert Biology -Intern

May 2022Jun 2022 · 1 mo

EducationCreative Problem SolvingAnalytical Skills

Focus consortium

Counseling Psychology, Internship

Nov 2021Dec 2021 · 1 mo

  • Developed skills in counseling psychology, case studies, research, presentations, and group discussions.
  • Learned how to understand, prevent, and relieve psychologically based distress or dysfunction of an individual.
Presentation SkillsDistress Relief TechniquesCase AnalysisCounseling Skills

Anupam takshashila vidyapith

Financial Planning and marketing manager

Feb 2020Dec 2022 · 2 yrs 10 mos · Nirmali, Bihar, India · Remote

  • As a Financial Planning and Marketing Manager in a school, I oversaw the institution's financial health and crafted marketing strategies. My role involved financial planning and budgeting, ensuring optimal resource allocation. I analyzed market trends to boost profits, prepared annual budgets, and monitored expenditures. I played a key role in developing and implementing financial plans aligned with the school's objectives, constantly assessing and enhancing financial performance.

Education

Skillcircle

Foundation degree — Digital Marketing

Jan 2023Apr 2023

Ranchi University

Bachelor of Science - BS — Zoology/Animal Biology

Jul 2019Jun 2022

Woodbine Modern School - India

12th — PCMB

May 2016Jun 2018

Jawahar Navodaya Vidyalaya

10th — General Studies

Mar 2012Apr 2016

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