Apr 2024 – Mar 2025 · 11 mos · Gurugram, Haryana, India · On-site

Jul 2023 – Mar 2024 · 8 mos

• As a Digital Marketing Associate, I drive success and growth through comprehensive digital marketing strategies. My responsibilities include:
• Improving online visibility for clients across various industries, such as Education, gifting, Healthcare, Gaming, etc through SEO & SEM.
• Creating and distributing valuable, relevant content to attract and engage a target audience, to drive profitable customer action.
• Interpreting and understanding data to make informed decisions and measure the performance of marketing campaigns.
• Crafting targeted campaigns, automation, and A/B testing to nurture leads and retain customers.
• Applying creative and strategic thinking to plan and execute effective digital marketing campaigns.
• Leveraging various social media platforms to build and maintain an online presence for clients, as well as to increase brand awareness and generate leads.
• Collaborating with influencers to promote products or services and reach a wider audience.
• Creating visual content to communicate messages effectively and enhance the overall marketing efforts.
• My ability to excel in client-facing responsibilities, lead resource planning, management, reporting, and coordination for projects/initiatives has been instrumental in achieving sustained growth for clients in a dynamic and ever-evolving digital landscape.

May 2023 – Jul 2023 · 2 mos

• Managed social media for businesses with 200K+ followers, boosting engagement by +500% through successful influencer collaborations and saving 50% on event marketing budgets.
• Oversaw 32 accounts for various government and private brands, including Skill India, NSDC, IGP, and QuoDeck.
• Collaborated with teams on Facebook and Google Ads, facilitated video editing, and led efforts in PR, project coordination, and influencer marketing onboarding.
• Showcased unique persuasion and negotiation skills, resulting in substantial cost savings for brands in influencer marketing.
• Ensured end-to-end management, from projects to content creation and copywriting.

May 2023 – Jun 2023 · 1 mo · Remote

• Supported 10+ clients in website traffic management, SEO enhancement, Ad marketing, and graphic design.
• Revitalized Marketing through Ads, Website Design using WordPress, and Graphic designing using Canva.

Mar 2023 – May 2023 · 2 mos · Remote

• Worked as a social media manager and video editor for Mohan IITG, an influencer's YouTube channel.
• Achieved a remarkable 150% increase in the subscriber count of the channel within a mere 20-day period.
• Additionally, the channel experienced an astounding 1000% surge in views over the past 28 days.
• Demonstrated a track record of success by achieving top ranking for all videos edited on the client’s channel.
• Took on the additional responsibility of SEO management using various tools, including ChatGPT, VidIQ,
• and others, to enhance the visibility and discoverability of the videos.

Jan 2023 – May 2023 · 4 mos · On-site

• I have acquired the following digital marketing skills through my apprenticeship at Skill Circle:
• Digital Marketing Overview & Basics
• Domain & Hosting
• Website Creation and Conceptualization
• Canva - Graphic Designing
• Social Media Marketing
• Facebook Ads
• Google Ads
• YouTube Marketing
• Online Reputation Management
• Blogging
• SEO, SEM
• SERP
• Content marketing
• PPC
• Website Maintenance and development
• These skills have equipped me to excel in the ever-evolving field of digital marketing and have prepared me to contribute effectively to the success of any digital marketing initiative.

May 2022 – Jun 2022 · 1 mo

Nov 2021 – Dec 2021 · 1 mo

• Developed skills in counseling psychology, case studies, research, presentations, and group discussions.
• Learned how to understand, prevent, and relieve psychologically based distress or dysfunction of an individual.

Feb 2020 – Dec 2022 · 2 yrs 10 mos · Nirmali, Bihar, India · Remote

• As a Financial Planning and Marketing Manager in a school, I oversaw the institution's financial health and crafted marketing strategies. My role involved financial planning and budgeting, ensuring optimal resource allocation. I analyzed market trends to boost profits, prepared annual budgets, and monitored expenditures. I played a key role in developing and implementing financial plans aligned with the school's objectives, constantly assessing and enhancing financial performance.