Jan 2024 – Mar 2025 · 1 yr 2 mos · Gurugram, Haryana, India · On-site

• At Nected, I lead initiatives that elevate user experience, improve platform usability, and drive product growth.
• Key Achievements:
• Designed and implemented an enhanced onboarding journey, increasing rule and workflow generation by 18% for new users.
• Developed a comprehensive design system and component library, accelerating design iteration and fostering stronger collaboration across product and tech teams.
• Optimized platform navigation by introducing features such as Version Control, Approval Workflows, and intuitive Import/Export functionalities.
• Conducted in-depth user funnel and behavior analysis, resulting in a 10% reduction in user drop-off rates.

Jun 2023 – Jul 2023 · 1 mo · Delhi, India · Hybrid

• Contributed to blockchain innovation projects through a hybrid role involving web development, product research, and UX design.
• Key Initiatives:
• Designed and developed web applications for blockchain-based solutions including EMTTR, Aspiring Road Safety, and Water Management Systems.
• Spearheaded the learning, development, and deployment of blockchain application frameworks optimized for Post-PC devices.

Jun 2022 – Jul 2022 · 1 mo · Delhi, India · Hybrid

• Focused on GUI design and product framework development for open-source digital applications.
• Highlights:
• Created user-friendly graphical interfaces for applications built on the SocialCalc Project.
• Collaborated on product strategy, framework development, and usability enhancement initiatives aimed at democratizing digital access.

Jun 2023 – Aug 2023 · 2 mos · Delhi, India · On-site

• Worked closely with clients across diverse industries to deliver high-impact UI/UX solutions that align with brand vision and business goals.
• Key Contributions:
• Designed intuitive user interfaces for Vibezter, enhancing user engagement and customer retention.
• Developed brand-aligned visual assets and marketing creatives for startups such as Urban Punjab, SheCalm, and Megami.
• Balanced functional requirements with aesthetic appeal to create designs that were both visually compelling and user-centric.

Apr 2021 – Jul 2021 · 3 mos · Delhi, India

• Led exterior design projects for UAV (Unmanned Aerial Vehicle) prototypes, balancing form and function to support performance and visual innovation.
• Key Highlights:
• Delivered end-to-end design solutions from conceptualization to deployment, working closely with a cross-disciplinary team.
• Focused on integrating aesthetic appeal with technical efficiency for advanced drone applications.