Feb 2024 – Present · 2 yrs 4 mos · Karnataka, India · Remote

• As a freelancer, I've offered design services to various startups globally.
• These collaborations have allowed me to expand my network, gain exposure, and build a strong portfolio that has attracted new clients and projects. Additionally, working with these companies has given me valuable experience and insights into the latest trends and best practices in the tech industry.
• I offer UX and UI design services for web platforms such as SAAS, B2B, and B2C and across platforms like web, mobile, and desktop. With my expertise, I ensure that the user has a seamless and enjoyable experience regardless of the device they use to access your application.

Jan 2023 – Jan 2024 · 1 yr · Karnataka, India · Remote

• As a freelance designer, I co-managed a team of 4 designers and established the design process. Additionally, as an individual contributor, I was responsible for designing Magrabi's web and mobile apps.
• My designs for Magrabi's web and mobile apps greatly improved the user experience and customer satisfaction. Through creating intuitive interfaces, easy navigation, and visually appealing designs, the apps became more user-friendly and accessible and led to increased customer engagement. This, in turn, resulted in higher user retention and improved conversion rates and ultimately played a key role in contributing to Magrabi's success in the digital age.

Feb 2022 – Dec 2022 · 10 mos · India · Remote

• As a product designer at Interview Kickstart, I collaborate to understand user needs, create innovative design concepts, and develop visually appealing interfaces. My role involves maintaining design consistency, conducting usability tests, and iteratively improving our products through effective communication and staying updated on design trends.

Feb 2018 – Jan 2022 · 3 yrs 11 mos · Bengaluru Area, India

• As a lead designer, I was responsible for building the company's brand, design system, and design process. I also strengthened the team and promoted a design-focused environment.
• I played a key role in hands-on design and led two teams of three members each to develop important segments on HackerRank, namely HackerRank Work and HackerRank Candidate. HackerRank Work enables companies to evaluate candidates' coding skills and problem-solving abilities with challenging programming tasks, helping them identify highly skilled engineers. On the flip side, HackerRank Candidate offers a platform for candidates to exhibit their skills and qualifications, simplifying the hiring process for companies seeking top talent. These efforts led to a 2X increase in company growth and substantially impacted revenue.
• Amidst the COVID-19 pandemic, I initiated the creation of the first-ever Virtual Career Fair and Certification Course. This initiative facilitated job opportunities for 72,000 students. As the pandemic forced our team into remote work, I tackled the challenge of sustaining team motivation and promoting team spirit. To overcome this, I introduced regular virtual team check-ins, promoted open communication channels, and organized virtual team-building activities.
• Additionally, I successfully trained more than 20 HackerRank design interns, helping them learn and grow in the design field. I also assisted four developers who wanted to become designers, guiding them with the needed support and resources.

Mar 2014 – Jan 2018 · 3 yrs 10 mos · Bangalore

• As the Lead Designer, I led a team of over 10 designers. I motivated the team by establishing explicit goals and expectations, offering regular feedback and acknowledgement for their efforts, and cultivating a positive and inclusive workplace.
• As an individual contributor, I focused on grasping user needs and transforming business ideas into easy-to-use digital experiences. I worked closely with business analysts and development teams to make this happen. This collaboration helped me understand user needs and business concepts comprehensively.
• I've been involved in significant projects such as Google IRCTC, Honeywell, OLA, JioTV, Pepperfry, Ather Energy, Kerala Metro, Petrofac, and more.

Sep 2013 – Feb 2014 · 5 mos · Bangalore

• As a result of my responsibilities, I shaped the company's design-driven culture, established the design process, and strengthened the team in the Bangalore Office.

May 2013 – Aug 2013 · 3 mos · Bangalore

• As the company's first designer, I was responsible for designing the company's logo and branding. I was directly involved with customers, providing them with a business solution through designing intuitive and clean user interfaces following design processes.
• I worked on projects like Yatra, Happy Melts, Orange Chef.

Nov 2011 – Apr 2013 · 1 yr 5 mos · Bangalore

• As a part of the design team, I dealt with design challenges, delivered design solutions for Mobile and web Apps, and devised features for upcoming products.

May 2008 – Oct 2011 · 3 yrs 5 mos · Bangalore

• As the company's inaugural designer, I kickstarted establishing Sourcebit's design culture and procedures and successfully assembled a robust global design team comprising more than 30 members.
• I enforced a design culture that prioritized collaboration, innovation, and user-centric design principles. Additionally, I formed well-defined design procedures such as user research, wireframe and prototype creation, user testing, and iterative refinement based on feedback.
• I led and actively contributed to projects in partnership with Piotr Gajos, Creative Director (recipient of the Apple Design Award in 2006). I have had the privilege of working alongside esteemed designers such as Na Wong, Edward Scherf, Philip Antony, Everaldo Coelho, and Emanuel Sa.
• I was responsible for creating visually appealing, fully-scaled skeuomorphic icons and immersive user interfaces tailored for both MacOS and Mobile OS like iOS, Android, Palm OS, Windows OS, and BlackBerry. I have successfully contributed to various projects for Fortune 500 companies, including Intel, SAP, GE, IBM, Sequoia, Coca-Cola, US Army, P&G, Playboy and more. These projects played a pivotal role in significantly boosting Sourcebits' revenue by 4X in just 3 years and earned international recognition.
• In 2010, I designed the Funbooth and Nightstand app with Piotr Gajos. FunBooth is a MacOS application that adds a fun element to videos with a playful essence before Instagram and TikTok introduced their filters. Additionally, I designed the first-ever iOS alarm clock, NightStand, with multiple themes, which received 2M downloads.
• By designing Funbooth and NightStand, I gained international recognition for the uniqueness and innovation of my design approach. The success of these apps further solidified my position as a leader in skeuomorphism design and inspired other designers to push boundaries and explore new possibilities.

Aug 2005 – Apr 2008 · 2 yrs 8 mos · Udupi

• As the company's sole designer, I crafted over 100 macOS applications and executed effective design strategies. These strategies played a pivotal role in the company's success, fostering increased user satisfaction and engagement. Consequently, this led to heightened customer retention and a positive reputation.
• As the sole designer, I faced challenges such as wearing multiple hats and handling design and implementation tasks.
• Among my accomplishments are various client projects undertaken for entities such as Discovery, BBC, HP, Hangul, Sky TV, Sling Player, and Frameline47.
• Furthermore, I collaborated with Feral Interactive, successfully overseeing the porting of ten games from Windows to Mac, including titles such as Tomb Raider, NFS2, Imperial Glory, LEGO, and Colin McRae Rally etc.