Rahul Soni — Co-Founder

In addition to my extensive experience in digital marketing, I bring a range of qualities and skills that contribute to my overall expertise. As a leader, I am adept at guiding teams and driving projects to success, with a keen eye for detail and a results-oriented mindset. I also have a knack for working with numbers, especially when it comes to data-driven decision making. My proficiency in Microsoft Excel, along with my expertise in building insightful dashboards, allows me to analyze data and extract valuable insights that inform strategic marketing decisions. Furthermore, I excel in understanding customer personas, using market research and data analysis to gain deep insights into target audiences. This knowledge fuels my ability to develop effective marketing strategies that resonate with customers and drive meaningful engagement. In addition, my skills in product development bring a unique perspective to my approach to digital marketing. I understand how to align marketing efforts with product development strategies, ensuring a cohesive and integrated approach that drives results. But it's not just about the technical skills. I'm also known for my friendly and approachable demeanor, making me a pleasure to work with. I believe in fostering a collaborative and inclusive work environment, where ideas are encouraged, and teamwork is valued. I'm always eager to learn and adapt to the latest technologies and trends in the industry. I believe in continuous self-improvement and keeping up with the ever-changing landscape of digital marketing. With my well-rounded skill set, leadership qualities, and a penchant for numbers and product development, I bring a unique and valuable perspective to every project I undertake. Let's connect and explore how we can work together to achieve your digital marketing goals!

Stackforce AI infers this person is a Digital Marketing Strategist with expertise in MarTech and performance marketing.

Location: Dubai, United Arab Emirates

Experience: 17 yrs 11 mos

Skills

Digital Marketing
Customer Engagement
Data Analytics
Performance Marketing
Lead Generation
Social Media Management
Campaign Strategy
Seo
Ppc Campaign Management
Content Management
Social Media Marketing
Content Strategy

Career Highlights

Expert in data-driven digital marketing strategies.
Proven track record in leading successful marketing campaigns.
Strong leadership skills with a focus on team collaboration.

Work Experience

Kreesalis

Partner (4 yrs 9 mos)

Nhance Now

Digital Marketing Consultant (2 yrs 9 mos)

FluoDigital Media Pvt Ltd (India) & LLC (Dubai)

Founder & Chief Problem Solver (7 yrs 7 mos)

Windchimes Communications Pvt Ltd

Media Director Maven (1 yr 7 mos)

Rediff.com

SEO, SMO and PPC Campaign's (4 yrs)

iThink Infotech Pvt Ltd.

Online Marketing Manager (11 mos)

Pixel4MEdia

SEO Consultant (2 yrs 1 mo)

Jade Magnet

Digital Marketing Consultant (2 yrs 10 mos)

Education

Master of Business Administration (M.B.A.) at Welingkar Institute of Management

BMS at Lord's Universal College, Mumbai University

BMS at Lords Universal College

Rahul Soni

Co-Founder

Dubai, United Arab Emirates17 yrs 11 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in data-driven digital marketing strategies.
Proven track record in leading successful marketing campaigns.
Strong leadership skills with a focus on team collaboration.

Stackforce AI infers this person is a Digital Marketing Strategist with expertise in MarTech and performance marketing.

Contact

Skills

Core Skills

Digital MarketingCustomer EngagementData AnalyticsPerformance MarketingLead GenerationSocial Media ManagementCampaign StrategySeoPpc Campaign ManagementContent ManagementSocial Media MarketingContent Strategy

Other Skills

Problem SolvingIT IntegrationMarket ShareStorytellingOrganic SearchDigital TrendsMarket PlanningSales PresentationsWindows Movie MakerTime ManagementLanding Page OptimizationFacebook MarketingUser Experience (UX)Salary ReviewBusiness Case Preparation

About

Experience

17 yrs 11 mos

Total Experience

3 yrs 2 mos

Average Tenure

7 yrs 7 mos

Current Experience

Kreesalis

Partner

Aug 2021 – Present · 4 yrs 9 mos · Dubai, United Arab Emirates

Introducing KREESALIS - The CDXP Platform
Are you ready to gain deep insights into your customers across all the services they use? Look no further than KREESALIS - our cutting-edge Customer Data Experience Platform (CDXP). With KREESALIS, you'll unlock a wealth of data-driven intelligence that provides a holistic view of your customers' behavior, enabling you to make informed decisions to drive your business forward.
Features of KREESALIS:
Comprehensive Data Integration: KREESALIS combines data from various sources to create a unified and comprehensive view of your customers' interactions across different services, channels, and touchpoints.
Holistic Customer Insights: By leveraging KREESALIS, you'll gain valuable insights into your customers' behaviors, preferences, and needs, allowing you to deliver personalized and targeted experiences that drive customer satisfaction and loyalty.
Cross-Selling Opportunities: KREESALIS identifies cross-selling opportunities by analyzing customer data, enabling you to optimize your sales and marketing strategies for maximum revenue generation.
Contact Center Improvements: With KREESALIS, you'll be able to enhance your contact center operations by understanding customer interactions and sentiment, improving response times, and delivering exceptional customer service.
Data-Driven Decision Making: KREESALIS empowers you with actionable data and analytics, enabling you to make data-driven decisions to optimize your customer engagement strategies, product development, and business performance.
Join us on the KREESALIS journey and unlock the power of data-driven customer insights. Let's work together to transform your customer experience and drive business success!

Problem SolvingIT IntegrationMarket ShareStorytellingOrganic SearchDigital Trends+19

Nhance now

Digital Marketing Consultant

Apr 2019 – Jan 2022 · 2 yrs 9 mos · India

Helped the company in generating Leads during and after Lockdown.

Problem SolvingStorytellingOrganic SearchStrategic InitiativesSales PresentationsRelevance+22

Fluodigital media pvt ltd (india) & llc (dubai)

Founder & Chief Problem Solver

Oct 2018 – Present · 7 yrs 7 mos · Mumbai, Maharashtra, India · Hybrid

Roles & Responsibilities
o To be the data analytics arm behind all the key campaigns at Mullen Lowe Lintas, Madison Media, Pixight Consulting, providing data driven insights to the account teams to pitch and win digital media deals for their agencies. This is done using various specialized tools and solutions we have built over on top of what is available in the market.
o We are a team that specializes into performance marketing campaigns, media planning, market research and reporting. We undertake end to end digital media projects, from concept to execution. We also undertake development project for consumer insights and implementing surveys through WhatsApp and other social media platforms.
Achievements
o Data driven insights from Fluo Digital, propelled Lintas to win key brand pitches over competition.
o Got appreciated by the IIM A team for successfully leading their social media campaign.
o Chatbot campaign with Kreesalis and Nhance Now, helped them to grew their operations multifold.
Learnings
o As a founder, I spearheaded the company's growth by managing core functions and expanding into the UAE market and combined a strong business foundation with technical expertise in Python and data analytics.
o Additionally, I pioneered our foray into prompt engineering, leveraging AI tools to drive innovation and efficiency. This unique blend of skills enabled me to make strategic decisions and deliver tangible results.

Problem SolvingMarket SharePost Campaign AnalysisBusiness PlanningSales ProcessesCreative Briefs+46

Windchimes communications pvt ltd

Media Director Maven

Feb 2017 – Sep 2018 · 1 yr 7 mos · Bandra

Roles & Responsibilities
o Lead a team of account executives for Mumbai and Delhi branch and heading the overall social media paid promotion and execution for YESBANK, Reset GYM, ITC Hotels, J&K Bank, Organic India and more. Upsell new concepts to existing clients and create strategies to pitch to new clients.
Achievements
o Won GOLD (Aug 2018) - Newest Addition in Windchimes Communications kitty...#Sammie2018 for key campaigns in Banking segment -by Social Samosa.
o Increased the YESBANK overall brand effective and engagement for the brand. Optimized the large spends which help in recurring business for the agency.
o Organic India - Almost 50% increase in the brand awareness and traffic for Organic India after they revamped their new website with the help social media strategy.
Learnings
o Collaborated closely with the CEO to develop and execute strategic growth initiatives. Managed the day-to-day operations of the agency while serving as the primary account manager for high-profile clients like Yes Bank.
o Demonstrated exceptional time management and data-driven campaign execution to meet the rigorous demands of the banking industry. Successfully navigated the complex landscape of social media management for one of the most active bank accounts in the industry.

Post Campaign AnalysisStorytellingVideo AdvertisingSupplier EvaluationCustomer EngagementKeynote+14

Rediff.com

SEO, SMO and PPC Campaign's

Jan 2013 – Jan 2017 · 4 yrs · Mumbai Mahim

Increase SEO traffic to various products of Rediff – Email, Ecommerce, News, Pages & Data Journalism.
Keyword analysis, on-site optimization, content development, technical website audits, link-building and competitive analysis manually & using SEO tools.
Google Certified Professional, Initiated & lead SEM/PPC paid campaign to test keywords to work for aggressively for SEO. Writing Ads, Optimizations and managing bids and run complete ROI driven campaigns for various products.
Led “native advertising” content model to increase organic traffic using pure white hat techniques.
Native advertising storytelling to deliver consumer driven message.
Give inputs to the UI team, technical team & category managers to get the appropriate products suitable for SEO, marketing as well as consumers.
Managing content for social media & lead social media campaign with primary focus on Facebook for ecommerce.
Always stay updated with market trends & online marketing in general.
Excellent experience with Google Webmaster Tools, Google Analytics (GAIQ) qualified, Majestic SEO & Moz tools.

StorytellingOrganic SearchCustomer EngagementWindows Movie MakerLanding Page OptimizationFacebook Marketing+6

Ithink infotech pvt ltd.

Online Marketing Manager

Jan 2012 – Dec 2012 · 11 mos · Sion Mumbai

Handle various SEO, SEM and SMO Projects for the company.single handed.
Pitching the client with new digital marketing strategies.
Keyword analysis, on-site optimization, content development, technical website audits, link-building and competitive analysis manually & using SEO tools.
Google Certified Professional, Initiated & lead SEM/PPC paid campaign to test keywords to work for aggressively for SEO. Writing Ads, Optimizations and managing bids and run complete ROI driven campaigns for various products.
Led “native advertising” content model to increase organic traffic using pure white hat techniques.
Native advertising storytelling to deliver consumer driven message.
Give inputs to the UI team, technical team & website managers to get the appropriate products suitable for SEO, marketing as well as consumers.
Managing content for social media & lead social media campaign with primary focus on Facebook for ecommerce.
Always stay updated with market trends & online marketing in general.
Excellent experience with Google Webmaster Tools, Google Analytics (GAIQ) qualified, Majestic SEO & Moz tools.

StorytellingCustomer EngagementWindows Movie MakerLanding Page OptimizationFacebook MarketingMarketing Budget Management+5

Pixel4media

SEO Consultant

Nov 2009 – Dec 2011 · 2 yrs 1 mo · Mumbai Metropolitan Region

SEO Consultant: Pixel4Media Properties:
 Tandarust: Health related information. Complete keyword research. Flagship site of pixel4media with 30000 visitors per day.
 Moneyminto is a 6 month old financial blog and QNA site for Indian users. Developing the content creation, keyword researching. Complete management of the blog and reporting for analytics. 400 visitors per day on this site.
 Petmanage: Pet related health information. Blog Management and creating reports. In one year page rank 5 with 12000 visitors per month.
 Simple Remedies: Home Remedies related information. Complete keyword research. 6000 to 8000 visitors per day.

StorytellingOrganic SearchLanding Page OptimizationFacebook MarketingMarketing Budget ManagementOnline Marketing Analysis+4

Jade magnet

Digital Marketing Consultant

Feb 2008 – Dec 2010 · 2 yrs 10 mos · Mumbai Metropolitan Region

Digital Marketing Consultant
Experiance of running a freelance consultancy called Innowia Solutions which is into Social Media Marketing, Web Analytics & SEO space. Under Innowia,
o Have also worked for Jade Magnet which is India’s biggest crowd sourcing platform as an Account Manager & SEO, SMO Specialist in providing solutions to their clients.
Jade Magnet
1) Board Marks: Board Marks is Retail Chain of Tuition Centre for CBSE and ICSE Students, head quartered In Bangalore and expanding across India. Received 9000 fans in just two month.
2) Cradle Hospital: "The Cradle" in association with Apollo hospital is a maternity hospital head quarters in Bangalore, which rebranded today as "CLOUD NINE". Their main objective is to create online branding and create positive online reputation in the 3 month time frame.
Created online properties on social media, leveraged QnA sites which resulted in reduction of negative impact by about 40%-50%.
Targeted pregnant women, newly married women, new mothers, fathers and even doctors and put in place relevant content to generate 700+ members on this community in just 3 month through totally organic means.