Rajakumaran R — Co-Founder
🚀 Startup Growth Leader | From 0 to Scale Across Diverse Sectors | Building a clean-label, authentic South Indian snack brand Hi, I’m Rajakumaran — a passionate entrepreneur with a strong track record of transforming early-stage ideas into scalable and profitable businesses. With deep cross-functional experience, I’ve built and grown ventures across industries, taking products from concept to category leadership. 🌟 What Drives Me: I thrive at the intersection of consumer insight, digital marketing, and operational execution. My approach blends strategic thinking with hands-on hustle — from growth hacking and brand building to team development and product-market fit. In my first venture, I scaled the business from scratch to a million-dollar revenue run rate — a journey shaped by persistence, clarity, and customer obsession. 🔍 Current Mission: I’m currently building a digital-first D2C brand that’s reimagining how authentic Indian snacks are discovered, consumed, and loved — across India and globally. This isn’t just about food; it’s about culture, nostalgia, and celebrating regional diversity through clean, quality-first products. 💡 Key Strengths: Digital & Performance Marketing: Driving customer acquisition and retention through high-impact campaigns. Growth Strategy & Execution: From zero-to-one to sustainable scale. Team Leadership: Building strong, aligned teams that can execute fast and learn faster. Consumer-Centric Product Thinking: Translating unmet needs into differentiated digital products and brands. ✨ Let’s Connect I’m always open to conversations around D2C, digital growth, consumer brands, and startup building. If you're building in the space or looking to collaborate — feel free to reach out!
Stackforce AI infers this person is a B2C E-commerce Growth Leader with expertise in digital marketing and product strategy.
Location: Bengaluru, Karnataka, India
Experience: 10 yrs 2 mos
Career Highlights
- Scaled first venture to million-dollar revenue run rate.
- Expert in digital marketing and growth strategy.
- Strong track record in team leadership and product management.
Work Experience
Indian Snack House
Co-Founder (2 yrs 7 mos)
ShopUp
Head of Growth (1 yr 3 mos)
Uniform Junction
Vice President, Product & Digital Initiatives (1 yr)
Schoolay Technologies Private Limited
Co-Founder (3 yrs 5 mos)
VOONIK - Every Woman's Personal Stylist
Program Manager - Double Role Sale #B1G1 (1 mo)
Product Category Manager (1 yr 11 mos)
Business Development Manager - Affiliates & Brands (2 mos)
Education
Master of Business Administration - MBA at Indian Institute of Management, Kozhikode
Bachelor of Engineering (BE) at Anna University Chennai
Bachelor of Engineering (BEng) at MEPCO SCHLENK ENGINEERING COLLEGE
High School at Carmel Higher Secondary School