Rajesh Soni

CEO

Gurugram, Haryana, India18 yrs 8 mos experience
Most Likely To SwitchAI Enabled

Key Highlights

  • Scaled tech team from 15 to 120+ members.
  • Achieved 35x business growth through innovative architecture.
  • Integrated AI for predictive analytics and consumer insights.
Stackforce AI infers this person is a SaaS and E-commerce technology leader with a strong focus on AI-driven solutions.

Contact

Skills

Core Skills

Ai & Machine Learning In E-commerceTech Leadership & StrategyProduct-led GrowthScalable Cloud & Microservices ArchitectureCross-border Team Leadership

Other Skills

AI & Machine LearningASP.NETAWSAgile MethodologiesAngularJSArchitectureBaggingC#CI/CD AutomationConvolutional Neural Networks (CNN)Cost ManagementData EngineeringData Engineering & Real-Time AnalyticsDecision TreesElasticSearch

About

🔹 Tech & Product Executive | Scaling AI-Driven Platforms | Driving Business Growth through Innovation I am a technology and product leader with 21+ years of experience in AI-powered e-commerce platforms, large-scale architecture, and cross-border team leadership. As Chief Product & Technology Officer (CPTO) at Sociolla, I have led transformational growth—scaling our tech team from 15 to 120+ members, migrating from legacy tech to a modern microservices based architecture, and driving cost efficiency (52% infra savings) while handling 35x business growth. 💡 Key Achievements: ✅ Technology & Business Impact • Re-architected Sociolla’s platform, improving uptime to 99.99%. • Accelerated mobile app development—reducing time-to-market. • Led regional expansion into Vietnam, leveraging scalable infrastructure. • Integrated AI & real-time analytics, enabling predictive demand forecasting & deep consumer insights. ✅ Building & Leading High-Performance Teams • Scaled & structured a 120+ member engineering & product team across Indonesia, India, and Vietnam. • Developed leadership pipelines—mentoring teams into HOD, Director, and Engineering Manager roles. • Implemented career ladder frameworks, 1:1 coaching, and cross-team mentorship. • Cross-border collaboration success: Introduced team rotations, hackathons, and cultural exchange programs, eliminating trust barriers & improving coordination. ✅ Strategic Innovation & Future Vision • Built a centralized Data Warehouse & real-time data pipeline, empowering data-driven decisions. • Developed Zero Trust Security frameworks, CI/CD pipelines, and AI-driven software testing. • Converted internal tech platforms into SaaS, opening new revenue opportunities. • Spearheading AI-driven Skin Analysis, Sentiment-Based Review Sorting, and AI-powered demand forecasting. • LLM & RAG-based AI initiatives to enhance engineering & product development workflows. I believe in scaling technology, fostering innovation, and enabling product-led business growth. Passionate about AI, automation, SaaS, and future tech, I continuously drive efficiency, scalability, and cutting-edge solutions to enhance customer experience and business expansion. 🚀 Let’s connect if you’re passionate about scaling technology & business through AI and innovation!

Experience

18 yrs 8 mos
Total Experience
2 yrs 3 mos
Average Tenure
7 yrs 11 mos
Current Experience

Sociolla

2 roles

Chief Product and Technology Officer

Promoted

Aug 2022 – Present · 3 yrs 10 mos · Greater Jakarta Area, Indonesia · Hybrid

  • đź’ˇ Leading the next phase of Sociolla’s innovation, from AI & automation to product-led growth & security transformation.
  • Unified Product & Tech leadership, creating a metrics-driven culture across both domains.
  • Overhauled mobile apps, reducing time-to-market from 6 months to 2 months.
  • Grew tech & product teams to 120+ members across Indonesia, India & Vietnam.
  • Integrated AI & ML for personalization, analytics, and process automation.
  • Revamped organizational structure, defining clear KPIs, promotion criteria, and performance evaluation frameworks.
  • Expanded internal tech capabilities, developing HRMS, Warehouse Operations Management, and B2B Business Portals.
  • Spearheading SaaS expansion & AI-driven business optimizations.
Zero Trust SecurityAI & Machine Learning in E-commerceData Engineering & Real-Time AnalyticsCI/CD AutomationProduct-Led GrowthSaaS Development+3

Chief Technology Officer

Jul 2018 – Aug 2022 · 4 yrs 1 mo · Greater Jakarta Area, Indonesia · Hybrid

  • đź’ˇ Transformed Sociolla’s technology infrastructure from legacy systems to an AI-driven, scalable e-commerce platform.
  • Scalability & Infrastructure Transformation:
  • Migrated from PrestaShop to a microservices based architecture, enabling 35x traffic growth.
  • Optimized AWS cloud costs by 52%, while improving uptime to 99.99%.
  • Built a centralized Data Warehouse & real-time analytics platform.
  • Cross-Border Team Scaling & Leadership:
  • Grew tech team from 15 to 95+ members across Indonesia & India.
  • Developed internal leadership pipelines, mentoring team members into HOD, Director, and Engineering Manager roles.
  • Implemented structured career ladders, mentorship programs, and upskilling initiatives.
  • Product & Security Innovation:
  • Launched Zero Trust Security frameworks, automated CI/CD, and AI-driven software testing.
  • Developed internal AI-powered tools for predictive inventory & customer analytics.
  • Converted internal tech solutions into SaaS, enabling new business models.
Zero Trust SecurityAI & Machine Learning in E-commerceData Engineering & Real-Time AnalyticsCI/CD AutomationProduct-Led GrowthCross-Border Team Leadership+2

Indifi

Director Of Engineering

Jul 2015 – Jun 2018 · 2 yrs 11 mos · Gurgaon, India

Tech Leadership & StrategyScalable Cloud & Microservices Architecture

Gloo

Co-founder, Head of Technology

Sep 2014 – Jun 2015 · 9 mos · Gurgaon, India

  • As head of technology and founding member, I was responsible for architecture, design, development, testing, rollout and implementation of RIA and mobile app.
  • Evangelized front end architecture blue print and recommended suitable architecture and frameworks to increase faster time to market innovation.
  • Working with stakeholders on requirements, design, dependencies and product roadmap.
  • Responsible for building and validating new ideas to improve consumer experience and organic growth opportunities.
  • Ensure that technology standards and best practices are maintained.

Looksmart

Principal Software Engineer

Aug 2013 – Nov 2014 · 1 yr 3 mos · Gurgaon, India

  • I was heading client facing RIA products and driving the strategy for bringing multiple web products under one platform.
  • Providing leadership in defining the overall technical architecture, vision and strategy for the new platform and wrote the core framework.
  • Migrated existing products to the platform enhancing operational efficiency and reducing total cost of ownership, development and maintenance.
  • Challenge product management when features impact responsiveness and scalability, identify potential problem areas and suggest alternative solutions.
  • Provide application architecture guidance and solution design support to team.
  • Maximize performance, minimize initial page load.
  • Weekly design reviews to ensure that standards are communicated and followed.
  • Deliver platform features meeting business commitments on-time and on-budget while minimizing risks.
  • Analyzed and researched industry tools and emerging technologies to discover ways to improve efficiency of applications and techniques.

Syncapse [acquired by looksmart]

Principal Engineer

Mar 2013 – Aug 2013 · 5 mos · Gurgaon, India

  • Hired to drive frontend engineering efforts in existing Franchise product developed using Aura and Backbone.js
  • Quickly learnt new concepts and technologies as I had no prior experience in Linux and spa frameworks.
  • Cleared backlog issues, mentored UI team, refactored weak areas, increased productivity and started developing new features for the product in a very short span of time.
  • In July 2013 Syncapse filed bankruptcy.
  • Syncapse was then acquired by LookSmart in Aug 2013.

Ert

Application Architect

Sep 2011 – Feb 2013 · 1 yr 5 mos · Würzburg Area, Germany

  • Deputed from Vinculum to ERT, Germany as consultant and charged with developing/designing core automation product, implementing process control, budgeting, identifying or creating new opportunities and managing a team of engineers.
  • Developed key relationship with ERT instilling ownership and accountability, expanded team and thereby increasing company-wide revenue.
  • Performed engineering tasks in design, development, analysis, product testing and customer support.
  • Provided technological vision, defined technical roadmap and established product delivery model for offshore center in India.
  • Implemented agile methodologies and delivered on a weekly basis.
  • Handled release management and deployments.
  • Design reviews to ensure that standards are followed.
Cross-Border Team Leadership

Vinculum solutions limited

Application Architect

Apr 2011 – Feb 2013 · 1 yr 10 mos · Noida Area, India

  • Recruited to jump-start development for projects in under-performing R&D unit and provide technical guidance to all projects which are in development phase.
  • Created POCs for "Test Automation" and "Performance Benchmarking" for ERT and helped in conversion of ERT from prospect to customer.
  • Conducted requirement gathering and analysis by interfacing with ERT product and business teams.
  • Designed and implemented the solution for these projects and defined development tools, platforms, strategies and best practices.
  • Built solid development team from scratch for these projects by hiring right candidates, mentoring and conducting classes on new tools and technology and providing technical leadership.
  • Conducted annual performance review.

Clickable [acquired by syncapse]

SDE Level - 4

Dec 2007 – Mar 2011 · 3 yrs 3 mos · Gurgaon, India

Quasar

Software Engineer

Jun 2007 – Dec 2007 · 6 mos · New Delhi Area, India

Education

Indian Institute of Technology, Kanpur

eMasters — AI & ML

Jun 2024 – Jun 2026

Deakin University

Master of Data Science (Global) — Data Science

Apr 2024 – Apr 2026

The University of Texas at Austin

Post Graduate Program in AI & ML — AI & ML

Apr 2024 – Apr 2025

Narsee Monjee Institute of Management Studies, Mumbai

Master of Business Administration - MBA — Information Technology

Jan 2020 – Apr 2022

International Institute of Information Technology Bangalore

Post Graduate Diploma — Data Science

Jul 2020 – Aug 2021

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