Rakeshh R Gowda

VP of Engineering

United States20 yrs 5 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expertise in B2B technology marketing for SaaS and AI solutions.
Led global marketing strategies across multiple regions.
Successfully marketed products featured in Gartner's Magic Quadrant.

Stackforce AI infers this person is a B2B technology marketing expert with a focus on SaaS and AI solutions.

Contact

Skills

Other Skills

B2BBusiness DevelopmentBusiness-to-Business (B2B)CRMCompetitive AnalysisCross-functional Team LeadershipCustomer EventsCustomer Relationship Management (CRM)Demand GenerationDigital MarketingEnterprise SoftwareGlobal BrandingIntegrated MarketingLead GenerationLeadership

About

I am a seasoned B2B technology marketer specializing in IT/Software marketing with extensive experience driving growth for SaaS and AI-based software solutions across global markets. Currently serving as the AVP Marketing at Datamatics, a digital technologies, operations, and experiences company, I lead the Global Field Marketing initiatives for our product portfolio. My responsibilities span North America, Europe, the Middle East, and India, where I develop and execute integrated marketing strategies that drive measurable business results. Throughout my career, I've successfully marketed industry-leading software products, including MATLAB & Simulink and other solutions featured in Gartner's Magic Quadrant reports. As an AI enthusiast, I've developed particular insight into effectively communicating the business value of AI enabled solutions to B2B customers.

Experience

20 yrs 5 mos

Total Experience

2 yrs 11 mos

Average Tenure

8 yrs 5 mos

Current Experience

Round

Member

Sep 2023 – Mar 2024 · 6 mos

I am a member at Round, a private community designed to connect, inspire, and spark collaboration across senior leaders in tech.

Datamatics

3 roles

AVP & Head of Global Field Marketing

Jan 2023 – Present · 3 yrs 5 mos

AVP Marketing

Promoted

Jul 2020 – Present · 5 yrs 11 mos

Datamatics is a digital technologies, operations, and experiences company with a global presence. In my current role, I lead the global field marketing team. I aim to drive growth, awareness, and engagement for Datamatics and its offerings globally.

Senior Marketing Manager

Jan 2018 – Jul 2020 · 2 yrs 6 mos

Freelance, self employed

Independent Marketing Consultant

Jun 2017 – Dec 2017 · 6 mos · Mumbai Area, India

Mathworks

Head of India Marketing

Jul 2016 – Apr 2017 · 9 mos · Bengaluru Area, India

MathWorks is a software company that develops mathematical computing software for engineers and scientists. Their primary products include MATLAB and Simulink, which support data analysis and simulation. I led the India marketing operations and team.

Zycus

3 roles

Lead Manager, Marketing

Promoted

May 2013 – Jul 2016 · 3 yrs 2 mos

Zycus is a global pioneer in Cognitive Procurement software. During my time there, I managed Marketing Communications, Branding, Global Lead Generation, Global Events, and Employer Branding. Highlights include strategic re-branding and messaging, creating Zycus’ annual procurement conference Horizon, facilitating business expansion in Europe, and setting up processes for various strategic teams.

Sr.Manager Marketing

Promoted

Jul 2011 – Apr 2013 · 1 yr 9 mos

Manager Marketing

Apr 2010 – Jul 2011 · 1 yr 3 mos

Mastek

Assistant Manager - Marketing

Feb 2007 – Apr 2010 · 3 yrs 2 mos

Mastek is a mid-sized Indian IT company operating globally.
I was responsible for brand awareness, lead generation, trade show and customer event planning, media and PR management, and strategic research management.
I also delivered the India Government go-to-market plan under the mentorship of Mastek’s Chairman Anshank Desai and won the Silent Worker award at Mastek's annual awards in 2008.

Smarte inc

Marketing Executive

Dec 2005 – Jan 2007 · 1 yr 1 mo

Smarte is a startup founded by Mr. Sanjay Gala, who is also the co-founder of Zycus. Smarte provides specialized Sales and Marketing Effectiveness Solutions that leverage analytical models and best-practice processes for Marketing data management.
As one of the founding employees at Smarte, I was responsible for setting up marketing operations, defining the offerings, implementing best practices, building and managing the team, and successfully delivering customer projects.