Jun 2022 – Sep 2023 · 1 yr 3 mos · Calgary, Alberta, Canada · Remote

• In-depth interviews with leaders from around the world who share stories and lessons from their unique career and life journeys.

Mar 2015 – Dec 2023 · 8 yrs 9 mos · Calgary, Alberta, Canada

• Supporting HR departments through terminations, meeting on site with departing employees during their notification to help them deal with these difficult circumstances, and coaching them through transition to the next part of their journey.

May 2013 – Present · 13 yrs · Calgary, Alberta, Canada

• Authority Architect | YouTube Strategy for High-Ticket Firms
• EQ4 Media helps established professional service firms turn their expertise into inescapable market authority. We bridge the gap between your offline reputation and your digital presence, ensuring you are the undisputed first choice for high-ticket clients.
• We specialize in building YouTube Authority Engines that function as 24/7 business infrastructure—not just "content marketing." Whether we are building your internal capacity or managing the execution for you, the goal is the same: to create pre-sold trust that shortens sales cycles and attracts premium engagements.
• Key Focus Areas:
• Authority Infrastructure: Transforming your proprietary frameworks into a compounding digital asset.
• Pre-Sold Trust: Leveraging the power of real human connection to educate prospects before the first meeting.
• Strategic Growth: Moving beyond referral dependency to predictable, authority-driven lead generation.
• Strategic Partnerships:
• We also provide executive LinkedIn coaching and content strategy. We are proud to be the exclusive executive LinkedIn coaching provider for Cenera Inc. in Calgary, AB.
• Ready to scale your authority?
• Request an Authority Audit in the "Featured" section of my profile to map out your implementation roadmap.

Jan 2009 – May 2013 · 4 yrs 4 mos · Calgary, Alberta, Canada · On-site

• Traditional and digital marketing specific to building the Schulich School of Engineering brand and reputation, and driving student recruitment. Travelled, made presentations, and built stakeholder relationships across Canada. Achieved record application numbers.
• Also a member of the selection committee for the largest engineering entrance scolarships in Canada at the time. Assessed applications, interviewed candidates, deliberated with committee members and chose recipients.

Mar 2007 – Jan 2009 · 1 yr 10 mos · Calgary, Alberta, Canada · Hybrid

• Developed marketing plans focussed on investor prospecting. Travelled across Alberta and made presentations to prospective investors. Helped raise more than $2 million in capital.

Jun 2004 – Mar 2007 · 2 yrs 9 mos · Calgary, Alberta, Canada · On-site

• Became acting Team Leader shortly after being hired as a recruitment specialist, and later earned the permanent role supervising nine direct reports on a multi-disciplinary team. The main focus of this role was developing the team, managing budgets, and making recommendations to upper management.