Ruchin S. — Co-Founder

I have worked with teams at frog, IKEA, IBM, Google, Atlassian and others to set up innovation practices and help ambitious orgs envision where they should play next. Some results that businesses I was involved in have seen: • 3 acquisitions post MVP or redesign • 25% increase in software product purchases • 2X growth in team size • 95% reduction in nurse turnaround time • 90% increase in app ratings almost overnight • 66% reduction in veterinarian clinic visits • 27% increase in customer engagement Ambitious folk who I have hired, grown and coached now head design teams and lead strategic programmes. I continue to teach and volunteer. Founders, colleagues and teams who involve me to be part of their journeys, pick me to be their sparring partner, user advocate, occasional drinking bud and emerging trend speculator. In turn, I offer a safe space for them to think aloud on their challenges, and help them get to a solution. My work has won international awards, has been featured in the news and displayed at international conferences while creating value for organizations and their users. Many of my projects involve designing experiences that disrupt markets and influence future user behavior, therefore they remain confidential. Happy to share more when you get in touch!

Stackforce AI infers this person is a seasoned leader in digital transformation and experience design across multiple industries.

Location: Bengaluru, Karnataka, India

Experience: 17 yrs 1 mo

Skills

Product Strategy
Start-up Leadership
Training Facilitation
Curriculum Development
Design Strategy
Business Strategy
Digital Transformation
Innovation Consulting
Designops
Experience Design

Career Highlights

Led national digital transformation for animal husbandry.
Achieved 95% reduction in nurse turnaround time.
Coached future design leaders in various organizations.

Work Experience

Stealth

Co-Founder (1 yr 11 mos)

Atlassian

Lead Designer (1 yr 10 mos)

ruch.in

Founder (1 yr)

frog

Principal Designer (7 mos)

Senior Interaction Designer (3 yrs 2 mos)

Globant

User Experience Lead (2 yrs)

Senior UX Designer (2 yrs 5 mos)

UX Designer (6 mos)

Various Schools & Universities

Visiting Faculty Member (9 yrs 8 mos)

Cognizant Technology Solutions

Senior Interaction Designer (Associate- Projects) (1 yr 3 mos)

COSMIC, National University of Singapore

Research Assistant (4 mos)

Design Flyover

Graphic Designer (1 mo)

IDC, IITB

Graduate Student Teaching Assistant (2 yrs)

Creative Art and Production (for HSBC Bank)

Event Manager (5 mos)

Education

M Des. at Indian Institute of Technology, Bombay

BFA (Applied Art) at Savitribai Phule Pune University

at St. Mary's School, Pune

Ruchin S.

Co-Founder

Bengaluru, Karnataka, India17 yrs 1 mo experience

AI Enabled

Key Highlights

Led national digital transformation for animal husbandry.
Achieved 95% reduction in nurse turnaround time.
Coached future design leaders in various organizations.

Stackforce AI infers this person is a seasoned leader in digital transformation and experience design across multiple industries.

Contact

Skills

Core Skills

Product StrategyStart-up LeadershipTraining FacilitationCurriculum DevelopmentDesign StrategyBusiness StrategyDigital TransformationInnovation ConsultingDesignopsExperience Design

Other Skills

Start-up VenturesBuilding Organizational CapabilityDesign ManagementGuest LecturingStrategic VisionStrategic InitiativesLeadershipDigital StrategyStrategy ImplementationTeam LeadershipSystemic designProof of ConceptProject ManagementManaged FuturesArtificial Intelligence (AI)

About

Experience

17 yrs 1 mo

Total Experience

1 yr 11 mos

Average Tenure

1 yr 11 mos

Current Experience

Stealth

Co-Founder

Jul 2024 – Present · 1 yr 11 mos · India · Remote

Setting up a new venture at the intersection of emerging technology, human delight and business consulting. I've been donning multiple roles and hats that include AI Product + Experience Strategy, User Research and Testing, Leading and Evangelizing Design, Capability and Capacity Building and other Ops stuff like resource allocation, optimization etc.
I'm also experimenting with how agentic workflows might help my own creative practice and the business. I've managed to speed up parts of the workflow by almost 70-80% (without compromising on my output quality benchmark) but I'm still struggling with some other parts.

Start-up LeadershipStart-up VenturesProduct StrategyBuilding Organizational CapabilityDesign Management

Atlassian

Lead Designer

Jul 2022 – May 2024 · 1 yr 10 mos · Remote

Led teams of design managers, senior designers and researchers craft digital interactions across 3 products: Jira Software, Jira Service Management and Opsgenie through end-to-end experiences, north-star visions, and strategies that span GTM, discovery, onboarding, and cross-product features.
Our strategy worked. Purchases are at 25% above target YTD. Active instances (a measure of users finding value) are at 78% above target MTD.
I also ran campus hiring, mentorships, and weekly design rituals because someone has to keep the culture from turning into a bland corporate smoothie.

Design StrategyBusiness StrategyStrategic VisionStrategic InitiativesLeadershipDigital Strategy+2

Ruch.in

Founder

Jul 2021 – Jul 2022 · 1 yr

I led India’s national mission to digitally transform the animal husbandry sector called Bharat Pashudhan. I assumed a fractional VP-Design role at the Office of the Principal Scientific Advisor to the Govt. of India to hire a team, establish a design lab and define guiding principles of Bharat Pashudhan. Launched by Prime Minister Modi, the digital transformation benefits 80 million farmers, 535 million animals and 65K front-line workers (the largest animal husbandry sector in the world).
Also helped an alternative skilling platform design a new program for young professionals and an entrepreneur explore growth in the business of yoga.

Design StrategyStrategic VisionDigital TransformationStart-up VenturesStart-up LeadershipInnovation Consulting+3

Frog

2 roles

Principal Designer

Promoted

Dec 2020 – Jul 2021 · 7 mos

Set up the Convergent Design practice at the newly established frog India in 2017. Grew teams of internal and external design and research rockstars to support award winning (hello Red Dot!) programs in Smart homes, AI for ITSM, Healthcare tech. etc.
Notable outcomes:
Smart home project: Increased app ratings by ~90% • 50% increase in connected smart devices per hub (a measure of users finding value) • launched 16+ smart devices
Cognitive service desk: work showcased as part of IBM's Think conference.
Also, engaged with various conferences and events as an organiser, speaker, delegate to share with the community and attract talent.

Design StrategyDesignopsStrategic VisionInnovation ConsultingBuilding Organizational CapabilityDigital Strategy+3

Senior Interaction Designer

Oct 2017 – Dec 2020 · 3 yrs 2 mos

Led and grew multiple experience driven digital transformation projects (involved in pitch to production). Additionally, helped set up and steer the culture for the Bangalore studio.

DesignOpsStrategic VisionDigital TransformationSystemic designDigital StrategyExperience Design+1

Globant

3 roles

User Experience Lead

Promoted

Oct 2015 – Oct 2017 · 2 yrs · Pune Area, India

Managed and led a team of designers to run mutli-year, global projects for customers like EXL, Google and Johnson Controls.
Notable accomplishments:
Healthcare platform: Nurses meeting deadlines increased by ~95% | Customer engagement increased by ~27% | Increase in new customers acquired in 1 year: 18% | CSAT: 91
New Service Design: Led discovery, concept and UX to design a retail loss prevention service for a retail security devices giant in the US

DesignopsStrategic VisionStrategic InitiativesDigital TransformationDigital StrategyExperience Design+3

Senior UX Designer

Promoted

May 2013 – Oct 2015 · 2 yrs 5 mos · Pune Area, India

Independantly led high-impact projects for clients at Globant. Projects ranged from designing for 0-1 products, redesigning products, feature addition and doing research in domains such as education, helathcare, analytics etc. Also mentored juniors and interns.

UX Designer

Oct 2012 – Apr 2013 · 6 mos · Pune Area, India

Various schools & universities

Visiting Faculty Member

Jul 2015 – Mar 2025 · 9 yrs 8 mos · India · On-site

I take a practical skilling + critical thinking approach to education. I have been conducting courses on strategic design, UX, visual design and user research across India since 2015. My latest course was conducted at MIT Institute of Design, Pune.

Guest LecturingTraining FacilitationCurriculum Development

Cognizant technology solutions

Senior Interaction Designer (Associate- Projects)

Jul 2011 – Oct 2012 · 1 yr 3 mos · Pune Area, India

User Experience Design — Requirements Gathering, Information Architecture and Content Structuring, Interaction Design, Visual Design, Design Strategy for Web, Mobile (iOS, Android and Kindle) and Intranet Applications

Cosmic, national university of singapore

Research Assistant

Jan 2011 – May 2011 · 4 mos · Singapore

Conducted research on the theme of social networks for fragile communities in Singapore. Specifically, looked at the historical and cultural aspects of Indian migrant workers in Singapore.

Design flyover

Graphic Designer

May 2010 – Jun 2010 · 1 mo

Magazine Redesign, Retail Signage Design and Graphics, Logo Design, Website Design and Diagram graphics.

Idc, iitb

Graduate Student Teaching Assistant

Jul 2009 – Jul 2011 · 2 yrs · Mumbai Area, India

Typography Lab In-charge; Minor course students' assignment evaluations; Contributing to research and presentations; Co-ordinating international conferences and events.