Jul 2023 – May 2025 · 1 yr 10 mos · On-site

• 1.) Newsletter: Curated 4 different weekly newsletters going out to over 4L people and generated over 1.2CR in sales/annually.
• 2.) Course Creation: Researched, strategised and co-led the development of educational courses for over 80k members. This includes real estate, stock market and credit cards.
• 3.) Community Building: Conducted weekly live sessions for members to improve their learning experience.
• 4.) Growth Initiatives: Recognised that our educational modules had poor completion rates. Therefore, structured a gamified learning program and mentored the members taking the average completion rates from 2% to 50%.
• 5.) Tool Creation: Coordinated with the tech team and helped them develop financial calculators for the app and website.

Apr 2023 – May 2023 · 1 mo

• 1.) Blog Content: Built the entire blog section of the website contributing over 15 articles related to International payments.
• 2.) SEO: Executed competitor analysis identifying gaps in the payments industry and developed off-page and on-page SEO strategies.

Jan 2023 – May 2025 · 2 yrs 4 mos

• 1.) Instagram & YouTube: Researched & developed scripts for the Finance With Sharan page gaining over 1.2m+ views on average.
• 2.) LinkedIn: Curated high-engaging posts for the company and the founder’s personal LinkedIn profile as well.

Apr 2022 – Mar 2023 · 11 mos

• 1.) Email Marketing: Pitched our product through cold mailers with an 80%+ open rate to agencies, creators and brands with a 30-40% positive response.
• 2.) Newsletter: Pioneered a newsletter on the creator economy and built a distribution channel of over 21k+ creators, leading them to use the product i.e. OpeninApp.
• 3.) LinkedIn: Crafted LinkedIn strategy for covering underrated creator stories and building a lead generation channel.
• 4.) Press Releases: Wrote press releases for media agencies covering important events throughout startup’s journey.

Jan 2022 – Apr 2022 · 3 mos

• 1.) Curated content marketing ideas for monthly content calendar and campaigns.
• 2.) Wrote offer mailers and copies for mainline and digital platforms.
• 3.) Coordinated with the design team to give brief about social posts.

Dec 2021 – Jan 2022 · 1 mo

• 1.) Conducted market research on different e-commerce models and competitor brands.
• 2.) Conceptualized new strategies for branding and assortment of different products in the e-commerce space based on consumer behavior.
• 3.) Developed promotional tactics based on crisper insights gained from market research.

Aug 2021 – Nov 2021 · 3 mos

• 1.) Developed content marketing strategies for campaigns and topical days.
• 2.) Wrote CTA-based tweets based on several topics for the clients.
• 3.) Generated engaging copies, post copies and unique content ideas based on market research
• 4.) Developed reports based on competitor analysis, content reach, and engagement.

Jul 2021 – Aug 2021 · 1 mo

• 1.) Built creatives and edited videos for Instagram reels and YouTube shorts.
• 2.) Initiated community management on Facebook groups.
• 3.) Created designs for Instagram stories and also created poll questions for increasing engagement.
• 4.) Collaborated with the visual communication team in order to create a video displaying the knowledge of the youth regarding crimes against children.
• 5.) Wrote captions for different types of posts.
• 6.) Pitched new ideas and strategies for a wider engagement.
• 7.) Conducted an extensive hashtag research and competitor analysis.

May 2021 – Aug 2023 · 2 yrs 3 mos · India

Feb 2021 – Dec 2021 · 10 mos

• 1.) Built informative content for websites and social media posts.
• 2.) Wrote newsletters with clear CTA on various topics.
• 3.) Conceptualized content for email marketing.
• 4.) Spearheaded on-page and off-page SEO for clients.

Jan 2021 – Feb 2021 · 1 mo

• 1.) Wrote Search Engine Optimized blogs and captions as well.
• 2.) Curated content for social media.
• 3.) Wrote content for landing pages and proofread web pages as well.

Jan 2021 – Aug 2021 · 7 mos

• 1.) Regulated competitor analysis and research for brands like Oberoi Hotels, Daimler, Bharat Benz, etc.
• 2.) Built content for pitches and conducted social media audits.
• 3.) Successfully completed extensive competitor analysis for various clients from different fields.
• 4.) Pitched original, unique, and modern ideas for branding.
• 5.) Conducted extensive market research to figure out the areas of improvement.

Dec 2020 – Jan 2021 · 1 mo

• 1.) Conceptualized and formed new strategies for social media and created content as well.
• 2.) Formulated reports and initiated the search engine optimization process for the company's website.
• 3.) Designed and modernized posts, stories, and videos for regular postings.
• 4.) Optimized engagement through extensive research on hashtags and optimum posting hours.