Samiksha Arora — Business Development Executive
I’m Samiksha Arora — a marketing professional with 7+ years of experience in branding, celebrity management, influencer marketing, and digital strategy. Throughout my career, I’ve had the opportunity to work with 200+ brands and personalities including Amazon Prime, Apple, New Balance, Converse, Forest Essentials, Rajasthan Tourism, VLCC, and more — crafting and executing comprehensive, impact-driven campaigns that enhance brand visibility, foster community building, and drive measurable growth. With a Bachelor’s in English Literature, an MBA from Jaipur National University, and a certification in Digital Marketing & Communication from MICA, I am now also pursuing Product Management from BITS Pilani (BITSoM) in Generative & Agentic AI Product Management. With my strong marketing background and extensive skills in AI-driven tools and technologies, my expertise as a Product Marketing Manager lies in delivering impact-driven results, where marketing strategy, analytics, and product innovation intersect. 💡 Technical Expertise Tools: Figma | Jira | Aha | Asana | HubSpot | Google Analytics | Power BI | Fanpage Karma | Meltwater | Slack | ChatGPT-5 Digital Marketing: SEO | Google Ads | Meta Ads (Facebook & Instagram) | LinkedIn Ads | YouTube Ads | Wordpress Content & Community: Content Strategy | Community Building | Influencer & Celebrity Management | Campaign Development Research & Analytics: Data Interpretation | User Insights | Performance Metrics | 💼 Professional Strengths - Building impact-driven campaigns that blend creativity with data - Driving brand visibility and community engagement - Using analytics & user-generated data for strategy optimization - Managing collaborations with influencers, celebrities, and startups - Leading cross-functional projects in fast-paced environments With 7+ years of diverse experience, I believe it’s not just my work that speaks — it’s my continuous learning, adaptability, and ability to drive scalable growth. My career path now integrates marketing leadership and AI-driven product management, enabling me to build tech-enabled strategies that create meaningful consumer experiences and measurable business impact. 📩 Let’s connect: sam.arora1801@gmail.com
Stackforce AI infers this person is a Marketing Professional with expertise in Digital Strategy and AI-driven Product Management.
Location: Gurgaon, Haryana, India
Experience: 2 yrs 6 mos
Career Highlights
- 7+ years of experience in impactful marketing campaigns.
- Expertise in AI-driven tools for product marketing.
- Proven track record with 200+ brands and personalities.
Work Experience
Lyxel&Flamingo (L&F)
Sr. Market Analyst & Brand Strategist (4 mos)
Silverpush
Assistant Manager (6 mos)
AdGlobal360
Assistant Manager (10 mos)
Bella Vita
Content Manager (7 mos)
Collegedunia Study Abroad
Content Writer (4 mos)
Education
Advanced Certificate at MICA | The School of Ideas
Master of Business Administration - MBA at Jaipur National University
Bachelor of Arts at University of Rajasthan
High School Diploma at Maharani Gayatri Devi Girls' School
Product Management with Generative & Agentic AI at BITSoM - BITS School of Management