Jul 2022 – Dec 2023 · 1 yr 5 mos · New Delhi, Delhi, India · Hybrid

• Handling team of 16 people
• POC with the Zonal team for all Social Media Management, ORM, and Social analytics.
• Handled media strategy, content creation like press releases/notes, and social media analytics.
• Pivot role in developing social media initiatives by creating specific campaigns/events, engaging with audiences, and providing data-driven insights.
• I am a seasoned professional with over than 8-year of experience in Media/Content creator/ Social Media Project Management and Communications.

Apr 2020 – Apr 2025 · 5 yrs

• Managed social media platforms (Instagram, Facebook, LinkedIn, YouTube) for brand engagement and growth.
• Created high-quality content including reels, stories, posts, and carousels to increase brand visibility.
• Implemented sponsored ads campaigns resulting in increased lead generation and business growth.
• Provided monthly reporting with transparent analytics to track performance and make data-driven decisions.

Feb 2020 – Aug 2022 · 2 yrs 6 mos · Noida, Uttar Pradesh, India · Hybrid

•  Managed content distribution to online channels and social media platforms.
•  Used content management system to analyse user.
•  Online Reputation Management (ORM) over social media platforms.
•  Collaborated with graphic design teams to develop and plan site content, layout and style.
•  Maintained content marketing calendar to schedule creation and delivery deadlines.
•  Edited and sourced images and videos using photoshop, canva etc.
•  Conceptualized, planned and executed original designs for wide range of website properties.
•  Supported design team by helping develop layouts and creatives.

Jan 2019 – Feb 2020 · 1 yr 1 mo · Noida, Uttar Pradesh, India

•  Oversaw editorial calendars and content schedules to deliver production results and relevant
• information on time.
•  Utilized exceptional writing, editing and proofreading skills to produce engaging and errorfree
• content.
•  Simplified technical documentation to enhance readability and audience comprehension.
•  Authored and edited original content across diverse media formats.
•  Provided writing support in fast-paced environment for variety of public-facing materials.
•  Wrote and edited high-quality content and visually impactful programs under deadline
• pressure with exciting, captivating and authentic approach.

Oct 2017 – Nov 2018 · 1 yr 1 mo · Lucknow

•  Wrote and proofread blog and social media posts, website copy and articles.
•  Utilized exceptional writing, editing and proofreading skills to produce engaging and errorfree
• content.
•  Proofread copy written by colleagues to correct spelling, punctuation and grammar.
•  Done Voice over and video editing using Adobe premier

Jul 2015 – Oct 2017 · 2 yrs 3 mos · Greater Lucknow Area

• Determined readiness of written pieces, made changes and approved final versions for
• publication.
•  Worked with reporters, postproduction team members and other specialists to produce
• captivating and successful content.
•  Monitored breaking news for information on incidents, events and topics of interest to quickly
• assign coverage to staff.
•  Interviewed sources and developed relationships with informants to obtain vital information
• for stories.
•  Devised attention-grabbing headlines and summaries for articles.