Sanjit Kumar Balmiki — Digital Marketing Specialist
I turn ad spend into measurable revenue. As a performance marketer, I help businesses scale profitably by tying every marketing dollar to results. From audience targeting to CRO, I plan, launch, and optimize paid search and social campaigns that deliver provable ROI, not just clicks. What I Deliver > Revenue-focused media plans aligned to ICP, funnel stage, and CAC/ROAS goals > Paid media execution across Google Ads, Meta, and LinkedIn with always-on A/B testing > Conversion rate optimization (CRO) and analytics (GA4, GTM) for closed-loop reporting > Transparent attribution and executive dashboards that show exactly where every dollar goes Select Results > 5x ROAS at scale via tightened targeting, creative iteration, and LTV/cohort analysis > -30% CAC in 90 days through query pruning, smart bidding, and landing page CRO > +25% organic traffic from implementing SEO foundations and intent-led content > +15% email open rate through segmentation and creative testing > +30% qualified leads by restructuring PPC & paid social campaigns Core Skills Performance Marketing · Paid Media · Google Ads · Meta Ads · LinkedIn Ads · PPC · SEM · CRO · A/B Testing · GA4 · GTM · Attribution Modeling · ROAS · CAC · LTV · Marketing Analytics · Retargeting · Landing Page Optimization · SEO Fundamentals
Stackforce AI infers this person is a Performance Marketing Specialist with a focus on digital strategies for revenue growth.
Location: Kolkata, West Bengal, India
Experience: 6 yrs 8 mos
Skills
- Performance Marketing
- Digital Marketing
- Seo
Career Highlights
- Achieved 5x ROAS through targeted marketing strategies.
- Reduced CAC by 30% in just 90 days.
- Increased qualified leads by 30% through campaign restructuring.
Work Experience
Red Apple Technologies Pvt. Ltd.
Digital Marketing Executive (6 yrs 8 mos)
Digital Marketing Executive (6 yrs 8 mos)
Education
Postgraduate Degree (PGDBA) at Symbiosis Centre for Distance Learning
Bachelor of Arts - BA at Calcutta University, Kolkata