Sarah Dean — Digital Marketing Specialist
I’m Sarah - a content strategist, creative generalist, and SEO nerd turned full-stack storyteller. I’ve built my career by choosing to learn everything I could about marketing - not just the flashy bits, but the full ecosystem. From content, video and copy to analytics, comms, and strategy. I’ve wanted to understand how it all connects so I can create marketing content that drives results and doesn’t make people’s eyes glaze over. I’ve worn more hats than your average BBC costume drama - but every one of them has added depth to the next. I’ve worked in sustainable finance, LGBTQ+ media, the third sector, hospitality, and youth advocacy - and each role sharpened my ability to turn complex ideas into clear, human stories. 🔍 What I actually do: Manage organic content strategy at Triodos Bank UK across LinkedIn, Instagram and Facebook Craft B2B and B2C content that balances creativity with compliance Translate brand values into messaging that resonates (without sounding like a press release on socials) Collaborate to scale organic content into high-performing campaigns Write, design, script, film and analyse — sometimes even before lunch! Care deeply about making content that builds trust, not just reach. 🌿 Outside of work: I write "Sarah Says Slow Down", a newsletter about navigating well-being while working in a fast-moving, always-on industry. I believe that being great at what you do shouldn’t come at the cost of your peace, and I’m passionate about building a career that leaves room for both. And you'll probably find me in my allotment speaking to my vegetables or cursing the weeds for sprouting up AGAIN. 👀 What to expect from me on LinkedIn: I’ll be sharing honest, insightful takes on content strategy, creative marketing, working in regulated/impact spaces, and how to slow down and put your health first in a work culture that rewards burn out. If you’re into thoughtful marketing with warmth, nuance, and the occasional sympathy message to all ye fellow social media managers (it's rough out there guys) - stick around.
Stackforce AI infers this person is a Fintech and Media Marketing Specialist with a focus on content strategy and digital engagement.
Experience: 7 yrs 4 mos
Skills
- Content Marketing
- Social Media Management
- Search Engine Optimization (seo)
- Digital Marketing
- Linkedin Marketing
- Brand Marketing
- Social Media Marketing
- Content Creation
Career Highlights
- Expert in crafting engaging content strategies.
- Proven track record in ethical banking marketing.
- Strong background in LGBTQ+ media communications.
Work Experience
Triodos Bank UK
Content Specialist (10 mos)
Digital Marketing Officer (1 yr 5 mos)
PinkNews
Communications and Marketing Manager (8 mos)
Communications Executive (7 mos)
Babbasa
Communications Lead (1 yr)
Engagement Coordinator (6 mos)
Research, Monitoring and Evaluation Intern (5 mos)
Marks and Spencer
Customer Assistant (1 mo)
Bristol City Council
Research Assistant (1 yr)
Internly
Social Media Manager (5 mos)
Quarter
Waiter (10 mos)
Bristol Festivals
Quantitative Researcher (5 mos)
The Elementary School of Aichi
English Teacher (8 mos)
University of Bristol
Creative Director (9 mos)
President (9 mos)
Bartender (1 yr 7 mos)
Course Representative (1 yr 9 mos)
NTT Ltd.
Fundraiser (4 mos)
Fosters Events
Waiter (1 yr)
YMCA Camp Jones Gulch
Counsellor (2 mos)
The Brass Pig
Bartender (2 yrs 3 mos)
Birkdale Golf Club
Waiter (3 mos)
Nostalgia Tea & Function Rooms
Barista, Waiter (6 mos)
CF Global
Kitchen Porter (3 mos)
The Olde Book Shop
Customer Assistant (4 yrs 3 mos)
Studio 57
Hair Assistant (9 mos)
Education
Sociology with study abroad at University of Bristol
Study Abroad at Nagoya University
A level at King George V College
GCSE at Formby High School