Sep 2025 – Oct 2025 · 1 mo · Sydney, New South Wales, Australia · Hybrid

• At Firmable, I helped them build the foundation of some of their partner ecosystem and community initiatives, helping amplify their brand, drive referrals, and fuel demand generation through strong relationships with sales consultants, agencies, tech vendors, and industry voices.
• 𝐊𝐞𝐲 𝐟𝐨𝐜𝐮𝐬 𝐚𝐫𝐞𝐚𝐬 𝐨𝐟 𝐦𝐲 𝐫𝐨𝐥𝐞:
• 𝐏𝐚𝐫𝐭𝐧𝐞𝐫 𝐄𝐜𝐨𝐬𝐲𝐬𝐭𝐞𝐦 𝐆𝐫𝐨𝐰𝐭𝐡: Onboarding, prioritising, and optimising partners to create structured cadences and unlock new revenue opportunities.
• 𝐑𝐞𝐯𝐞𝐧𝐮𝐞 𝐟𝐫𝐨𝐦 𝐏𝐚𝐫𝐭𝐧𝐞𝐫𝐬𝐡𝐢𝐩𝐬: Driving referrals and measurable impact
• 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲 𝐁𝐮𝐢𝐥𝐝𝐢𝐧𝐠: Creating and running initiatives such as roundtables, networking events, webinars, podcasts, and newsletters to engage the wider sales and go-to-market community.
• 𝐈𝐧𝐟𝐥𝐮𝐞𝐧𝐜𝐞𝐫 & 𝐄𝐜𝐨𝐬𝐲𝐬𝐭𝐞𝐦 𝐎𝐮𝐭𝐫𝐞𝐚𝐜𝐡: Partnering with agencies, VCs, founders, and influencers to strengthen Firmable’s voice in the market.
• 𝐂𝐫𝐨𝐬𝐬-𝐅𝐮𝐧𝐜𝐭𝐢𝐨𝐧𝐚𝐥 𝐂𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐨𝐧: Acting as the connector between sales, marketing, and product to ensure ecosystem insights directly inform GTM strategy.
• 𝐄𝐯𝐞𝐧𝐭𝐬 & 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐀𝐜𝐭𝐢𝐯𝐚𝐭𝐢𝐨𝐧: Hosting Firmable-led events, driving co-marketing campaigns, and experimenting with new formats like ambassador programs and content collaborations.

Mar 2025 – Dec 2025 · 9 mos · Sydney, NSW · Hybrid

• Impact Circle was built on one belief: Builders back Builders. Creators back Creators. Breakthroughs happen mid-conversation, whether at a Roundtable, a Town Hall, or a Builders Day.
• We grew a community for founders, operators, and creators who are actively making a difference through their work, passion projects, or personal missions.
• Here’s how we did it:
• 💬 Curated Roundtables: Invite-only sessions capped at 15, tackling topics like Public Speaking for Founders, LinkedIn & Networking, Startup Marketing, and the Future of AI.
• ⚡ Builders Day (with Build Club): Monthly, high-energy build sprints where 30+ founders and operators move from 0 → 1.
• 🏃‍♀️ Founder & VC Wellness Runs: Monthly morning 7K runs with Startup Striders, mixing fitness with connection.
• 🏛 Townhall Discussions: Open conversations on what’s broken, what’s working, and what needs reimagining in the startup ecosystem.
• At Impact Circle, everything came back to building intentional connections: one conversation, one idea, one meaningful step at a time.

Oct 2023 – Jul 2025 · 1 yr 9 mos · Sydney, New South Wales, Australia · Hybrid

• 💰 Closed AUD 450K+ in new ARR across strategic accounts in ANZ and APAC, contributing significantly to regional revenue targets.
• 🚀 Managed a pipeline of 80+ net-new and expansion opportunities, consistently maintaining above-average win rates and short sales cycles.
• 🚀 Managed a portfolio of 60+ strategic accounts across ANZ, driving multi-year renewals and unlocking upsell, cross-sell, and expansion opportunities; contributing to a strong renewal rate and consistent pipeline growth.
• 🎯 Worked closely with C-level stakeholders in HR, L&D, IT, and Compliance to navigate complex buying groups and multi-product sales (Learn365, Perform365, Engage365).
• 📈 Took customers from cold to closed: built strong discovery, delivered tailored demos, and ran commercial negotiations end-to-end.
• 🛠 Led pilot-to-paid transitions for mid-market and enterprise accounts, often converting manual training operations to Microsoft-integrated learning systems.
• 🤝 Partnered with Customer Success and Product to ensure smooth onboarding and renewal readiness; helping achieve 95%+ retention across my accounts.
• 🌏 Became a go-to brand ambassador in the region: hosted Meetups in Sydney & Melbourne, contributed to LinkedIn brand presence, and brought in pipeline via warm inbound community efforts.
• 🧠 Deeply embedded in the HR Tech & SaaS ecosystem; trusted by L&D and People leaders navigating digital transformation across Australia and New Zealand.

Aug 2022 – Oct 2023 · 1 yr 2 mos · Sydney, New South Wales, Australia · Hybrid

• 📈 Generated and qualified 100+ sales opportunities across ANZ, contributing to a strong sales pipeline for mid-market and enterprise deals.
• 🧲 Ran full-cycle sales motions for smaller accounts and supported AEs on complex enterprise deals from cold outreach, handling inbounds to discovery, demos, and handoffs.
• 🚀 Consistently achieved 110%+ of SQL targets, with a strong balance of outbound hustle and inbound responsiveness.
• 🎧 Launched and hosted a podcast series featuring key voices from our ICP (HR, L&D, Compliance leaders) and partners like Go1, boosting brand trust and pipeline influence.
• 🌏 Represented Zensai at major L&D and HR Tech events in Sydney, Melbourne, Hunter Valley, and Auckland, deepening relationships and surfacing new opportunities.
• 🔍 Led in-depth research on competitors and ICPs across ANZ, directly informing go-to-market messaging and sales strategy.
• 🎯 Owned outreach campaigns to HR, L&D, and Compliance teams across Microsoft ecosystem accounts using a multichannel approach (calls, LinkedIn, email).
• 🛠 Maintained clean, insight-rich CRM records; handed over highly qualified leads praised by AEs for context and conversion-readiness.
• 💬 Partnered with CSMs on identifying expansion and upsell opportunities within existing customers.
• 💡 Advised Sales Director on improvements to playbooks, personas, and regional partnership opportunities based on field insights.

Jan 2022 – Jul 2022 · 6 mos

• Planning Agentcis marketing activities that enhance hyper-growth and execute effectively.
• Helping the organization in Sales & Customer Sucess domains from time to time
• Linkedin Relationship Building, Linkedin Automation, Attending or organising events.
• Implement automated referral marketing by coordinating with the product team.
• Successfully released 68 new videos on Agentcis Admin Certification Course.
• Better coordination with the product team to understand the upcoming features and plan the marketing activities beforehand.
• Increase audience engagement in the LinkedIn platform by implementing polls and direct publishing.
• Implement key performance metrics for the marketing team.
• Implement an automated leads pipeline in user.com and create campaigns based on user metrics.

Jan 2021 – Dec 2021 · 11 mos

• Enhancing staff accomplishments and competence by planning delivery of solutions; answering technical and procedural questions for less experienced team members; teaching improved processes; mentoring team members.
• Providing overall guidance to newly-recruited Sales Representatives.
• Identifying business opportunities by identifying prospects and evaluating their position in the industry; researching and analysing sales options.
• Selling products by establishing contact and developing relationships with prospects; recommending solutions.
• Maintaining long-term relationships with clients by providing support, information, and guidance; researching and recommending new opportunities; recommending profit and service improvements.
• Identifying product improvements or new products by remaining current on industry trends, market activities, and competitors.
• Conducting in-depth research on competitors' products, pricing, and market success to gain insight into customer preferences and interests.

Dec 2019 – Dec 2020 · 1 yr

• Generating and managing new leads through B2B Marketing to increase existing client base
• Handling Digital Marketing including Search Engine Optimization & Social Media Marketing to enhance weekly engagement
• Focusing on pull marketing strategy through content publishing , referral marketing and influencer marketing to get maximum customers on the company website

Aug 2021 – Mar 2025 · 3 yrs 7 mos · Sydney, New South Wales, Australia

• I started this interesting Podcast series along with my full-time job where we invited different people from all around the world to share their stories with the world through our Podcast.
• We recorded more than 150 episodes and invited more than 130 speakers from 14+ different countries till date. And truly this Podcast was a free University degree for me where I learnt something new from each of those speakers and applied it in my personal/ professional life.
• Check out the episodes on the channels below:
• YouTube: https://www.youtube.com/@ultimateglobalpodcast2514/videos
• Spotify: https://open.spotify.com/show/0KJhgNjWSbvLlCOOd4vquN
• Apple iTunes: https://podcasts.apple.com/au/podcast/ultimate-global-podcast-episodes/id1584360840

Jun 2021 – Nov 2021 · 5 mos · Sydney, New South Wales, Australia

• Heavily involved in organizing various events for postgraduate students through the PGC, including approaches to network well through social media platforms such as LinkedIn and future challenges for graduates.
• Assisted the PGC to engage with entities such as Opportunities Australia and various other start-ups through effective networking skills.

Jan 2021 – Nov 2021 · 10 mos · Sydney, New South Wales, Australia

• Monitoring the content & performance of the monthly newsletters of Postgraduate Student Council of UNSW Sydney
• Coordinating with other committees to enhance the reach of various content published for the students
• Acting as a key member of Educational Committee to organise events such as monthly Virtual Education Series and Weekly Podcast Series

Feb 2021 – Dec 2021 · 10 mos · Sydney, New South Wales, Australia

• Participate in UNSW promotional events including Open and Info days, providing degree information, giving presentations and undertaking a general public relations role in promoting UNSW at these events.
• Attend tertiary information events, careers markets and high schools to provide prospective students with degree information and a current student’s perspective on university life, generally through one-on
• one discussions and delivering presentations to groups of students.
• Facilitate campus tours for prospective students and visitors to showcase the campuses and provide
• information on our facilities, accommodation, support services, degrees and university life.
• Participate by attending onshore agent visits and expos across Australia to provide prospective
• international students with course and admission information.
• Provide general event assistance for central UNSW and faculty-led events both on- and off-campus as required.
• Promote the University at international recruitment events, sharing their student experience and providing course and admission information with prospective students.

Jan 2021 – Dec 2021 · 11 mos · Sydney, New South Wales, Australia

• Acting as key interface between the University and postgraduate students of UNSW Sydney
• Overseeing academic governance and the maintenance of academic standards
• A primary member of University Academic Quality Committee & Academic Board Programs Committee
• Advising the Vice-Chancellor as well as Council on matters relating to the conduct and standards of
• teaching, scholarship and research within the University
• Considering and reporting on matters referred to it by the Council and Vice-Chancellor
• Worked towards improving communications between student representatives on the UNSW Academic Board and the student body at UNSW, including the conduct of student surveys on academic issues, focus group discussion and making myself available for weekly drop-in sessions.

Sep 2020 – Nov 2020 · 2 mos · Sydney, New South Wales, Australia

• Working on a research project in the field of International Business with a reputed Professor at UNSW Business School to provide additional assistance in his research work by cleaning, coding and analysing the data obtained from the survey of the research.

Feb 2020 – May 2020 · 3 mos · Sydney, New South Wales, Australia

• The Global Consulting Group (GCG) is a charity which provides pro-bono consulting services to other charities and not-for-profits in Australia by connecting university students with experienced professionals who then work together to solve business problems for other charities, combining the energy and passion of today’s youth with the experience and wisdom of our industry leaders.
• My duties as a Project Manager were as follows:
• Optimized the fundraising project of Redfern Legal Centre in Sydney to optimize their existing fundraising strategy as well as to expand their fundraising operations
• Developed and pitched measurable project plans which can provide actionable recommendations to the client
• Led a team of 5 consultants and effectively delegating tasks amongst them
• Working closely with the internal GCG Steering Committee to track the performance of projects and flagging any issues
• Actively monitoring tasks and key stages during the life of the project and taking necessary action to ensure they are completed on time

Jan 2020 – Nov 2020 · 10 mos · Sydney, Australia

• Creating weekly content for GSA newsletter along with the sub-committee to update the postgraduate students of UNSW Business School on the upcoming GSA activities
• Recruiting, leading and managing a team of 4 people to assist in different marketing activities
• Planning the entire on-campus promotions for GSA to ensure high student participation in all the events
• Working effectively with the Digital Media team to ensure that social media is updated regularly

Sep 2019 – Dec 2019 · 3 mos · Sydney, Australia

• Executed active in-class promotions to generate awareness about GSA and its events in the upcoming weeks
• Handled the weekly newsletters of the society so that students are updated on all the GSA activities
• Managed stall promotions in the University to increase student participation in GSA events