Sharath Babu

Co-Founder

Melbourne, Victoria, Australia8 yrs 4 mos experience
Highly Stable

Key Highlights

  • Led Australian expansion for Thought Frameworks.
  • Founded FreshFuel AU, promoting healthy eating.
  • Supported early-stage founders as a startup investor.
Stackforce AI infers this person is a Product and Quality Leader in Fintech and SaaS industries.

Contact

Skills

Core Skills

Software Quality AssuranceDivisional ManagementProduct StrategyEarly-stage StartupsEntrepreneurshipBusiness StrategyProduct Lifecycle ManagementRequirement Gathering & PrioritizationProject ManagementSoftware ManagementProduct OperationsGo-to-market Strategy

Other Skills

Association ManagementSenior AdministrationProduct Road MappingStakeholder ManagementStartup DevelopmentNutrition AwarenessHealthy Food Product DevelopmentCross-functional CollaborationsMarket Research & Customer InsightsProduct Backlog ManagementRetailE-CommerceSupplier Relationship ManagementStakeholder EngagementManaging Large Scale Projects

About

Product, AI, and Quality Leader with 10+ years of experience driving software testing, QA leadership, and product delivery across fintech, SaaS, and enterprise platforms. I currently lead the Australian expansion for Thought Frameworks as Associate Vice President & Local Director, helping Melbourne startups and scale-ups improve product quality through world-class QA engineering, test automation, and on-demand testing solutions. Alongside my tech career, I founded FreshFuel AU, a Melbourne-based nutrition startup focused on clean, preservative-free snacks and fresh food options that make healthy eating accessible for busy Australian families. With a strong belief that small daily choices lead to big health improvements, I’m committed to building products—both in tech and nutrition—that genuinely improve people’s lives. I also support early-stage founders as a startup investor, offering guidance in product strategy, AI adoption, and go-to-market planning. Always open to connecting with teams looking for healthy workplace snacks, founders seeking QA or product expertise, or startups interested in partnering for quality engineering, AI-driven product growth, or nutrition-focused initiatives.

Experience

8 yrs 4 mos
Total Experience
2 yrs 7 mos
Average Tenure
6 mos
Current Experience

Thought frameworks

Associate Vice President (Australia)

Nov 2025Present · 6 mos · Greater Melbourne Area · Hybrid

  • Responsible for leading Thought Frameworks’ expansion in Australia, building client relationships with startups and enterprise teams, and driving QA/testing service delivery.
  • Leading Thought Frameworks’ entry and growth in the Australian market
  • Building relationships with fintech, health-tech, and SaaS startups in Melbourne
  • Supporting clients with QA strategy, test automation, functional testing and on-demand QA services
  • Acting as the primary local contact for delivery, customer success, and partnership development
  • Overseeing operational activities and coordination with US leadership and engineering teams
  • Serving as the Local Director for the Australian entity to ensure compliance with ASIC, ATO, GST, PAYG, and governance standards
  • Supporting the establishment of local talent, hiring, and test delivery capabilities in Melbourne
Association ManagementDivisional ManagementSoftware Quality AssuranceSenior Administration

Social spectrum

Growth & Product

Nov 2025Present · 6 mos · Melbourne, VIC · Hybrid

  • Social Spectrum is a community-first platform supporting families with neurodivergent and special-needs children across Australia.
  • As Founding Product & Growth Lead, I work closely with the founder during the early stage to shape product direction, improve user engagement, and drive community-led growth.
  • Key responsibilities include:
  • Defining and executing the product roadmap (mobile app & platform)
  • Improving user activation, retention, and engagement metrics
  • Leading community-driven growth initiatives and local events across Melbourne
  • Coordinating with developers, interns, and volunteers for execution
  • Supporting partnerships with community organisations, therapy centres, and activity providers
  • Using user research and feedback to prioritise features and improvements
  • Focus areas: Product strategy, mobile UX, community engagement, early-stage growth, and impact-driven product development.
Product StrategyProduct Road MappingEarly-Stage StartupsStakeholder Management

Freshfuel au

Founder & Owner

Sep 2025Present · 8 mos · Greater Melbourne Area · On-site

  • I founded FreshFuel AU to bring fresh, nutritious, and preservative-free foods to Australians seeking healthier daily choices. I manage all aspects of the business including product creation, food preparation, food safety compliance, customer relationships, operations, and distribution.
  • Key Responsibilities:
  • Product development of healthy snacks, fruit packs & seed mixes
  • Ensuring food safety standards & council regulatory compliance
  • Creating and managing nutrition-focused recipes
  • Managing operations, orders, and delivery
  • Building brand presence across Melbourne
  • Supporting workplace & household nutrition needs
EntrepreneurshipBusiness StrategyStartup DevelopmentNutrition AwarenessHealthy Food Product Development

Eightcap

Product Manager

Jun 2022Sep 2025 · 3 yrs 3 mos · Greater Melbourne Area · On-site

  • Major Duties as Product Manager:
  • Define product vision, strategy, and roadmap.
  • Gather and prioritise customer and business requirements.
  • Collaborate with cross-functional teams (engineering, marketing) to deliver features.
  • Monitor product performance and iterate based on user feedback.
  • Ensure alignment between stakeholders and the product team.
  • Manage the product lifecycle from concept to launch.
  • Conduct market research and competitor analysis.
  • Define key metrics for success and track product performance.
Requirement Gathering & PrioritizationProduct OperationsCross-functional CollaborationsProduct Lifecycle ManagementMarket Research & Customer InsightsProduct Backlog Management+1

Traffic radius

Web Developer

Jul 2021Oct 2021 · 3 mos · Melbourne, Victoria, Australia

  • API Integrations and Deployment
  • WordPress CMS Custom Theme and Headless WordPress Integrations
  • React Redux and Custom JS
  • SQL Databases and AWS Cloud

Hayylo

Technical Project Manager

Jan 2021Jun 2022 · 1 yr 5 mos · Melbourne, Victoria, Australia · On-site

  • Collaborated with stakeholders (clients, business users, project management) to gather requirements and design efficient solutions.
  • Conducted technical analysis across AWS CloudWatch, AWS S3, Twilio, MSSQL, and .NET applications.
  • Wrote unit tests, debugged code, and fixed defects in pre-production, ensuring smooth deployment via PVT testing.
  • Documented work and updated procedures in Confluence for cross-departmental use.
  • Analyzed system limitations and recommended improvements to enhance efficiency.
  • Implemented business logic in C# and Python based on requirements.
  • Integrated data across multiple AWS databases and ensured system performance.
  • Worked with cross-functional teams to identify process improvements and reported progress in daily stand-ups.
Software ManagementProject ManagementProduct Lifecycle ManagementProduct Backlog Management

Swinburne student union

Student Representative

Oct 2020Oct 2021 · 1 yr · Hawthorn, Victoria, Australia

  • The role is to effectively listen, collate and communicate the views of all the students at Swinburne University, taking student views to meetings and to staff to bring about positive changes and also working to ensure that closing the feedback loop by communicating the outcomes to the students at Swinburne University.

Lowe's india

Product Manager

Dec 2016Feb 2020 · 3 yrs 2 mos · Bengaluru Area, India · On-site

  • Key Products:
  • 1.MyLowe’s Loyalty Platform – Personalized customer experience and purchase tracking
  • 2.Store Inventory Management System (SIMS) – Real-time inventory for 1,700+ stores
  • 3.Buy Online, Pick Up In Store (BOPIS) – Enabled seamless omni-channel retail
  • Core Responsibilities:
  • 1.Owned product roadmap and delivery for key retail tech platforms including BOPIS, SIMS, and customer-facing apps, driving operational and customer impact at scale.
  • 2.Collaborated cross-functionally with engineering, UX, analytics, and store ops to define product requirements and execute sprints aligned with business priorities.
  • 3.Led discovery and solutioning for in-store and online user problems, resulting in the launch of 4 major features across MyLowe’s and Pro App that increased engagement by 30%.
  • 4.Implemented system improvement initiatives to enhance platform reliability and scalability, leading to a 35% reduction in downtime and improved store operations.
  • 5.Enabled BOPIS adoption across 1,700+ stores, contributing to $250M+ in incremental revenue by streamlining order-to-fulfillment workflows.
  • 6.Drove quality improvements by partnering with engineering on code reviews and best practices, reducing product bugs by 15% across multiple releases.
  • 7.Introduced structured documentation and onboarding material to support stakeholder alignment, product training, and consistent rollout across retail and tech teams.
  • 8.Used data-driven decision-making to prioritize product features based on user feedback, system performance, and ROI.
  • Key Achievements:
  • ✅ Launched high-impact features in loyalty and pro apps, increasing user satisfaction by 30%
  • ✅ Delivered $250M+ in revenue uplift through improved fulfillment (BOPIS) and mobile engagement
  • ✅ Improved system uptime by 35%, directly enhancing store operations and customer experience
  • ✅ Reduced post-launch issues by 15% through stronger QA and agile governance

Shree maruthi provision stores

Retail Sales Manager

Jan 2005Mar 2015 · 10 yrs 2 mos · Tiptur · On-site

  • Reflecting on my journey as a Retail Sales Manager, I've had the privilege of leading an amazing team and driving strong results. Key highlights include:
  • 🔹 Team Leadership: Coaching and mentoring a team to exceed sales goals and deliver exceptional customer service.
  • 🔹 Sales Growth: Consistently surpassing sales targets and enhancing customer engagement.
  • 🔹 Customer Focus: Prioritizing personalized service to build strong, lasting relationships.
  • 🔹 Problem-Solving: Adapting quickly to challenges and maintaining smooth operations.
  • Grateful for the experience and excited to continue driving success for my team and the brand! 🚀
Cross-functional CollaborationsSoftware ManagementE-CommerceSupplier Relationship ManagementStakeholder EngagementProduct Operations+3

Education

Swinburne University of Technology

Master's degree — Information Technology

Kammavari Sangh Group & Institutions, BANGALORE SOUTH

Bachelor's degree — Computer Science

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