Shibani Behera — Digital Marketing Specialist

@ Marketing | IIM Shillong | IIIT Bhubaneswar Currently pursuing my PGP at IIM Shillong, I bring a strong technical foundation from IIIT Bhubaneswar and hands-on marketing experience to create impactful narratives, drive engagement, and deliver measurable results in B2B SaaS and enterprise marketing. Key Highlights & Achievements: 1. Built and executed content strategies that increased LinkedIn engagement and impressions, growing followers and audience influence. 2. Led thought leadership initiatives, positioning executives as industry experts through blogs, posts, and campaigns. 3. Optimized SEO and performance-driven content, improving visibility and lead generation for multiple B2B SaaS offerings. 4. Designed brand storytelling frameworks that strengthened brand identity and conversion-focused messaging. 5. Implemented analytics-driven campaigns, using engagement metrics and competitive intelligence to refine strategies. 6. Curated campaigns for product launches, events, and partnerships, boosting awareness and engagement. 🔹 Core Strengths: 1. Content-Led Growth & Demand Generation 2. SEO & Performance-Driven Content Strategy 3. Thought Leadership & Executive Branding 4. B2B SaaS & Enterprise Marketing 5. LinkedIn Influence & Community Building 6. Brand Positioning & Storytelling 7. Conversion-Focused Copywriting 8. Marketing Analytics & Competitive Intelligence 🚀 Passionate about turning insights into impactful stories, driving growth, and amplifying brand presence. Always learning, always evolving, let’s connect and create meaningful impact together!

Stackforce AI infers this person is a B2B SaaS marketing specialist with a strong focus on content strategy and analytics.

Location: Odisha, India

Experience: 5 yrs 7 mos