Shilpa Mazumder

Performance Marketing Manager

Vancouver, British Columbia, Canada8 yrs 10 mos experience

Key Highlights

  • 7+ years in performance marketing across diverse industries.
  • Expert in global SEM and paid social strategy.
  • Proven success in budget management and conversion optimization.
Stackforce AI infers this person is a Performance Marketing Manager with expertise in SaaS and automotive industries.

Contact

Skills

Other Skills

A/B TestingAdobe IllustratorAffiliate MarketingBudget ReconciliationBudgetingBusiness-to-Business (B2B)Campaign Strategy DevelopmentClient RelationsCommunicationCompetitive AnalysisContent Management Systems (CMS)Content MarketingCreative StrategyCustomer Relationship Management (CRM)Customer Surveys

About

Performance Marketing Manager with 7+ years of experience across multiple industries, including automotive and SaaS. Specializing in global SEM and paid social strategy, I've successfully executed campaigns across Google Ads, Bing Ads, Meta, LinkedIn, and YouTube. Skilled in budget management, conversion optimization, and WordPress landing page development. Experienced in collaborating with global teams across EMEA and APAC to scale marketing efforts and drive business growth.

Experience

8 yrs 10 mos
Total Experience
1 yr 9 mos
Average Tenure
2 yrs 1 mo
Current Experience

Canadaone auto

Performance Manager

May 2024Present · 2 yrs 1 mo · Vancouver, British Columbia, Canada

Clearmind international institute

Digital Marketing Specialist

May 2022Apr 2024 · 1 yr 11 mos · Vancouver, British Columbia, Canada

Pickups

Paid Search Specialist

Oct 2020Apr 2022 · 1 yr 6 mos · Toronto, Ontario, Canada

Collabera digital

Key Account Manager

Apr 2018Sep 2020 · 2 yrs 5 mos · Bengaluru, Karnataka, India · On-site

Teksystems

Associate

Apr 2017Mar 2018 · 11 mos · Bengaluru, Karnataka, India · On-site

Education

Christ University, Bangalore

Master's degree — Human Resource Development and Management

Jan 2015Jan 2017

Jadavpur University

Bachelor’s Degree — Comparative Literature

Jan 2011Jan 2014

Seneca Polytechnic

Marketing Management — Marketing

Jan 2020Jan 2021

Stackforce found 100+ more professionals with A/B Testing & Adobe Illustrator

Explore similar profiles based on matching skills and experience