Shraddha Sarraf

Co-Founder

Gurugram, Haryana, India7 yrs experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Founder of successful fine dining and café brand.
  • Top performer at Zomato for 8 consecutive quarters.
  • Expert in scaling businesses from launch to profitability.
Stackforce AI infers this person is a Food-Tech expert with strong leadership and business scaling capabilities.

Contact

Skills

Other Skills

Microsoft OfficeClient RelationsTeamworkResearchRecruitingMarketingMicrosoft WordMicrosoft ExcelMicrosoft PowerPointLeadershipTrainingTeam BuildingPublic SpeakingEnglishClient management

About

Founder and business leader with 7+ years of experience across food-tech, hospitality operations, customer experience, and growth strategy. Proven track record of scaling businesses from launch to profitability across both startup and owner-operated environments. Built and currently lead Austaara – The Culinary Kitchen, a successful fine dining and café brand in Patna with strong recurring customer retention and consistent revenue growth. Former top-performing leader at Zomato with extensive experience in merchant growth, city launches, supply expansion, and customer delight.

Experience

7 yrs
Total Experience
3 yrs 6 mos
Average Tenure
4 yrs
Current Experience

Austaara

Co-Founder

Jun 2022Present · 4 yrs · Patna, Bihar, India · On-site

Zomato

4 roles

Project Manager

Aug 2021May 2022 · 9 mos

Business Analyst

Jan 2021Jul 2021 · 6 mos

Program Manager

Sep 2020Dec 2020 · 3 mos

  • Trained a team of 100+ account managers for expansion of Zomato’s online ordering business in Turkey.
  • Designed targets and incentive plans for rapid supply acquisition - onboarded 10K merchants in 6 months.
  • Worked with product, marketing & finance teams to launch every day meals, buy one get one campaigns in Istanbul.
  • Ramped up city growth from 0 to 10K orders per day in 6 months through onboarding and management of merchant accounts.

Account Manager

Dec 2018Sep 2020 · 1 yr 9 mos

  • Core member of the city launch team for Bihar & Jharkhand.
  • Contributed by onboarding 500+ merchants across 5+ cities.
  • Traveled to remote areas for merchant education & training drives in tier 2 & 3 cities reducing shutdowns by 90% in target cities.
  • Onboarded 50+ Zomato exclusive merchants (with 20+ with zero minimum business guarantee).
  • Top performer for 8 quarters straight in 2019 and 2020 across Jharkhand & Bihar.

Bestseller

Summer Intern

May 2017Jun 2017 · 1 mo · Greater Delhi Area

  • Human resource department - my project was to study recruitment and selection process of the company.

Vf corporation

Summer Intern

Jun 2015Jul 2015 · 1 mo · Bangalore

  • Human Resource Department - my project was to study the training and development methods being used in the company.

Education

Amity University

Master of Business Administration - MBA — Human Resources Management and Services

Jan 2016Jan 2018

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