Siddid Dey Purkayastha

Digital Marketing Specialist

Bengaluru, Karnataka, India3 yrs 1 mo experience

Most Likely To Switch

Key Highlights

Expert in simplifying complex financial concepts.
Proven track record in content strategy and management.
Strong background in research and data-driven content creation.

Stackforce AI infers this person is a Fintech and Sports Media content strategist with strong research and writing capabilities.

Contact

Skills

Core Skills

Content StrategyContent ManagementResearchContent Creation

Other Skills

Research SkillsCommunicationAttention to DetailSEOTeam ManagementCopy EditingMarket ResearchSearch Engine Optimization (SEO)EditorialTechnical WritingCopywritingWordPressSEO CopywritingWeb Content WritingMarketing

About

Over the past 3+ years, I've worn a lot of hats — researcher, editor, strategist, team lead. What ties it all together is a genuine love for digging into complex problems and figuring out what actually matters. Whether it was analyzing financial trends at Finshots or writing about American sports, I've always been drawn to the "so what?" behind the data. In simple words, I can turn data to simple and understandable words & complex, unorganized problems to actionable solutions. Call me a data scientist (would be a stretch) or a data paglu if you're one of those meme enthusiasts, I will leave that to you. For me, data is everywhere and my first thought seeing that is "How do I make it sound human?"

Experience

3 yrs 1 mo

Total Experience

7 mos

Average Tenure

10 mos

Current Experience

Ditto insurance

Content Executive - Finshots

Jul 2025 – Present · 10 mos · Bengaluru, Karnataka, India · On-site

At Finshots, I focus on simplifying finance and economics for the everyday Indian. My role involved researching key financial concepts and creating engaging multimedia content. I aimed to make finance more accessible, breaking down barriers that often kept it exclusive to the elite. My work primarily revolved around producing infographics and social media posts that resonate with a diverse audience.

Research SkillsContent CreationCommunicationAttention to DetailContent StrategyContent Management

Sportsdunia

2 roles

Basketball Content Lead (Editor and Manager)

Mar 2025 – Jun 2025 · 3 mos · Gurugram, Haryana, India

Building the NBA and WNBA verticals of Sportsdunia as the lead content editor for the division.
I was working closely with the SEO and Business Development team to tailor content that would drive ad revenue for the website

Content CreationContent ManagementSEOTeam ManagementCopy EditingContent Strategy

Lead Editor (Basketball)

Mar 2025 – Jun 2025 · 3 mos · Gurugram, Haryana, India

The sportsrush

3 roles

Social Media Manager

Oct 2024 – Mar 2025 · 5 mos · Gurugram, Haryana, India · Hybrid

Working on the social pages of The SportsRush on X, Instagram and Facebook

NBA Strategist

May 2024 – Oct 2024 · 5 mos · Gurugram, Haryana, India · Hybrid

I research to find content that will go up for the NBA division of the website

Attention to DetailResearch SkillsMarket ResearchResearch

Senior NBA Writer

May 2023 – Jun 2024 · 1 yr 1 mo · Gurugram, Haryana, India · Hybrid

Attention to DetailResearch SkillsContent Creation

Rooter.gg

Freelance Writer

Jun 2023 – Oct 2023 · 4 mos · Remote

Attention to DetailCommunicationSearch Engine Optimization (SEO)Content Creation

The george washington university

Research Affiliate | Rising Powers Initiative

May 2023 – Jan 2024 · 8 mos · Washington, District of Columbia, United States · Remote

Working under the guidance of Dr. Deepa Ollapally, Research Professor at Elliot School of International Affairs and Associate Director of the Sigur Center for Asian Studies.

Attention to Detail

Firstsportz

US Sports Content Head and Editor

Jan 2023 – May 2023 · 4 mos · Remote

Attention to DetailEditorialContent ManagementCopy Editing

Fanspace

Consultant Esports Writer

Jul 2022 – Dec 2022 · 5 mos · Gurugram, Haryana, India · Remote

Working to build an app based esports news platform called FanSpace

Attention to DetailCommunicationTechnical WritingCopywritingContent Creation

Essentiallysports

ESports and Content Writer

Aug 2021 – Jun 2022 · 10 mos · India

I have written more than 600 articles for this organization over the course of 10 months. I have covered almost every area related to eSports and this has helped me gain a major understanding of the market for this sport in the United States.
>Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content.
>Provided writing support in fast-paced environment for variety of public-facing materials.
>Edited and proofread content to confirm proper grammar, quality and consistency with the required industry style.
>Managed competing deadlines with efficiency.
>Maintained current understanding of industry and eSports genre trends, enhancing writing and marketing success.

Attention to DetailCommunicationWordPressSearch Engine Optimization (SEO)Technical WritingCopywriting+3

Knead-o-bread

Social Media Manager

Jun 2021 – Sep 2021 · 3 mos · Bengaluru, Karnataka, India

Developed marketing content such as blogs, promotional materials and advertisements for social media.
Analyzed and reported social media and online marketing campaign results.
Suggested and implemented new features to develop brand awareness.
Designed and implemented social media strategies to align with business goals.

Communication

Indus quality foundation

Research Design Intern

May 2021 – Jun 2021 · 1 mo · New Delhi, Delhi, India

Supported multi-discipline teams to provide design solutions that balanced target requirements for performance and cost.
Assisted in organizing and overseeing assignments to drive operational excellence.
Collaborated and shared processes with colleagues and peers.
Provided operations support for specific design portfolios.

International peace model united nations

Member of Secreteriat (Under Secretary General)

May 2020 – May 2020 · 0 mo · Ahmedabad

I have worked as a member of the Secretariat and Executive Board of the Digital Conference 3.0 which was organised by International Peace MUN over the course of two days from May 03, 2020 to May 04 2020.

Anusandhan virtual mun

Executive Board Member

Apr 2020 – Apr 2020 · 0 mo · Guwahati, Assam, India

I was the Co- President in the simulation of United Nations Security Council in a Virtual Model United Nations Conference organised by Anusandhan.

The north east chronicle

Intern

Aug 2017 – Aug 2018 · 1 yr · Guwahati Area, India

I have created content, researched for articles and delivered sources for the online news portal The North East Chronicle from August 2017 till August 2018.