Sonali M. — Digital Marketing Specialist
Create marketing that doesn't just look good, but actually moves people and delivers results. If you believe marketing should build real connections with the people it's meant for, we'll get along just fine. Hi, I'm Sonali, a Senior Marketing Executive with 9+ years of experience turning creative ideas into campaigns that connect and convert across APAC and EMEA markets. I've built my career at the intersection of complex industries and compelling storytelling, with deep domain experience in Fintech, Cybersecurity, AI, and Payments. I understand the nuance these sectors demand and how to translate technical value into marketing that actually resonates. I've worked across B2B, B2C, events, content, and sales marketing, crafting strategies that blend psychology, storytelling, and data to drive real business outcomes. What I specialise in: * Influencer and partnership marketing, building genuine collaborations that perform * Event marketing, bringing ideas to life in rooms full of real people * Product, Field, ABM Campaigns, Content and brand storytelling, audience-first narratives that build trust and convert * B2B and B2C campaigns, from strategy to execution across APAC and EMEA I also bring hands-on experience in SEO content, email campaigns, press and media outreach, social media strategy, and LinkedIn personal branding. Away from work, I'm a certified yoga practitioner. I believe the same principles that make a good yoga practice, intention, discipline, and presence, are what make great marketing too. Currently learning French, because creativity flows when you never stop exploring. Open to: brand collaborations, influencer campaign partnerships, and senior marketing roles across APAC and EMEA. 📩 Let's connect: malhotrasonali838@gmail.com or DM me here on LinkedIn.
Stackforce AI infers this person is a Senior Marketing Executive with expertise in Fintech and B2B marketing.
Location: Delhi, India
Experience: 6 yrs 7 mos
Skills
- Marketing Strategy
- Brand Awareness
- Search Engine Optimization (seo)
- Stakeholder Management
- Strategic Communications
- Creative Marketing
- Marketing Operations
- Key Performance Indicators
- Marketing Campaign Plans
- Lead Generation
Career Highlights
- 9+ years of experience in marketing across APAC and EMEA.
- Expertise in B2B and B2C marketing strategies.
- Strong background in Fintech, Cybersecurity, and AI marketing.
Work Experience
ECS Fin Inc.
Senior Marketing Executive - APAC & EMEA (8 mos)
Content and Product Marketing Executive (3 yrs 2 mos)
Upwork
Marketing Manager (3 mos)
Marketing Consultant (1 yr 9 mos)
iNFIN Software Technologies Pvt. Ltd.
Senior Content Marketing Strategist (2 yrs 6 mos)
Education
MBA in Businesss Management at SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
IELTS at British Council IELTS
Bachelor's degree at Panjab University, Chandigarh