Evangeline Wesley — Digital Marketing Specialist
As a passionate and results-driven Campaign Manager, I specialize in programmatic advertising, leading high-impact performance campaigns across digital channels. My focus lies in delivering measurable growth through strategic optimization, precise audience targeting, and cost-effective media planning. With a strong command over Cost Per Acquisition (CPA) and Return on Investment (ROI) metrics, I ensure every campaign aligns with broader business goals- from driving qualified leads to scaling acquisition efforts efficiently. I thrive in dynamic environments, partnering closely with cross-functional teams to test, learn, and continually refine strategies for maximum impact. Whether it’s refining bidding strategies, leveraging first-party data, or navigating evolving ad tech ecosystems, I’m committed to making each media dollar work harder. Let’s connect if you’re looking to exchange ideas on building smarter campaigns or unlocking programmatic potential.
Stackforce AI infers this person is a Campaign Manager in the MarTech industry with expertise in programmatic advertising.
Location: Bengaluru, Karnataka, India
Experience: 6 yrs 5 mos
Skills
- Campaign Strategy
- Campaign Planning & Execution
- Programmatic Advertising
- Digital Marketing
- Campaigns
Career Highlights
- Expert in programmatic advertising and digital campaigns.
- Strong focus on CPA and ROI metrics for growth.
- Proven ability to optimize and refine marketing strategies.
Work Experience
Adobe
Campaign Manager (1 yr)
Ad Operations Specialist (1 yr 11 mos)
Dollarbird
Ad Operations Team Lead (3 yrs 6 mos)
Education
Bachelor's of Computer Application (BCA) at St. Philomena's Autonomous College