Sriram Gopalan — Digital Marketing Specialist
I'm a digital marketing and content strategist with 8+ years of experience helping organizations—across government, EdTech, and startups—scale smarter using AI, automation, and performance-driven strategies. At the core of my work is a focus on reducing turnaround time (TAT), minimizing resource dependency, and delivering measurable ROI through automated content workflows, AI-powered creative production, and data-informed campaign execution. At NSDC, I led digital content and communication initiatives for the Skill India Digital Hub (SIDH)—producing AI-generated videos, tutorials, multilingual content, and platform onboarding journeys. By integrating tools like ChatGPT, Make.com, Notion AI, Runway ML, ElevenLabs, and Appsflyer, I helped reduce content production time by over 60% while significantly improving campaign performance and platform adoption. I’ve also planned and executed full-funnel marketing strategies, managed paid media budgets across Google Ads, Meta Ads, and driven user growth with a strong emphasis on SEO, app installs, conversion rate optimization, and marketing automation. My goal is simple: help teams do more with less—by combining the best of creativity, systems thinking, and automation.
Stackforce AI infers this person is a Digital Marketing Specialist with expertise in AI-driven content strategies and performance marketing.
Location: New Delhi, Delhi, India
Experience: 9 yrs 3 mos
Skills
- Marketing Automation
- Product Marketing
- Digital Marketing
- Performance Marketing
- Communication
- Content Marketing
- Digital Copywriting
Career Highlights
- 8+ years in digital marketing and content strategy
- Led AI-driven content initiatives reducing production time by 60%
- Expert in performance-driven marketing strategies
Work Experience
National Skill Development Corporation
IT-Digital Executive (3 yrs 3 mos)
TRAAAL Tourism
Digital Marketing Lead (1 yr 5 mos)
Bitla Software
Digital Marketing Specialist (3 yrs 8 mos)
Textual Analytics Solutions
Information Analyst (5 mos)
Banyan Tree Infomedia LLP
Content Writer (6 mos)
LanceSoft, Inc.
Intern as a proposal writer (2 mos)
Education
bachelor of engineering at Vel Tech Technical University
diploma at Government Polytechnic College