Dec 2019 – Jul 2025 · 5 yrs 7 mos · Pune, Maharashtra, India

• enreap is IT company with expertise in Agile & DevOps, ITSM, PPM, Cloud solution and Digital Transformation
• Responsible for setting Go-to-Market strategy.
• Responsible for building robust Marketing Operations.
• Responsible for Demand Generation and Business Development of APAC, SEA, ME and USA Region
• Responsible for allocating Resources, Budgeting & P&L
• Responsible to build a formidable team
• Responsible for Partner Relations and Partner Marketing Programs
• Driving Business Growth for Addteq APAC, an Atlassian Platinum Solution Partner through Marketing efforts.
• Key Areas: Demand generation, Brand Management, Business Strategy, Account Based Marketing, Driving Technology Partnerships, Marketing Budgeting, Market Analysis.

Nov 2018 – Mar 2020 · 1 yr 4 mos · Pune Area, India

• NSDM INDIA is a premier digital marketing training institute in Pune.
• Coaching students on Digital Marketing - SEO, Paid, Social Media Marketing, Re-marketing, Analytics, Blogging, Growth Hacks

Jun 2016 – Sep 2019 · 3 yrs 3 mos · Pune Area, India

• Kinsey Healthcare is start-up aims to bring world class services/products for medical practitioner under one roof
• Digital Marketing Strategy
• Content Planning & Budget Planning for Online Marketing
• User Engagement strategies e.g. Subscription strategy
• Lead Generation & Lead Nurturing Planning (DRIP) –
• Facebook, LinkedIn Ads , Quora Ads, SMS Campaign/Whats App Campaign,PPC
• Email Campaign Strategy, Lead Nurturing DRIP, Subscription Strategy, Database creation & management.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Agency/Vendor Management
• Design, build and maintain social media presence
• Brainstorm new and creative growth strategies
• Email Campaign Designing & optimization – Achievement open rate – 30%
• Remarketing Strategy

Jun 2016 – Mar 2019 · 2 yrs 9 mos · Pune Area, India

• Practice Marketing is 360 degree marketing solution provider to Clinic & Hospitals
• Key Deliverables:
• Product Development:
• Creating marketing Product as per requirement for Healthcare Industry, Product Pricing & Packaging
• Project Lead
• Handling Team of 10 member, Sales Planning, Designing Project Plan.
• Marketing
• Overall Marketing Plan:
• Customer reach, Customer acquisition & Conversion Plan
• Overlook all marketing activities – paid campaign, lead nurturing, sales follow up

May 2015 – Apr 2016 · 11 mos · Pune Area, India

• Digital Channel Strategies
• SEO - Google Console & Google Analytics
• SEM/PPC/Display Ads - Google Adwords
• A/B Testing
• Lead Generation
• Website Development/Redesign Plans - Persona Creation
• UX and effectiveness of Digital Channels
• Social Media Channel Strategy & SMM
• Client Management

Jun 2014 – Aug 2014 · 2 mos · Mumbai Area, India

• Market research of FMCG Product, Media
• Qualitative Market Research - U&A Research
• Pre & Post launch survey for New product
• Designing RQ (recruitment questionnaire)
• Analysis of FGD & PI

Jul 2009 – Jun 2013 · 3 yrs 11 mos · Renfro India Pvt. ltd,Nashik

• Handling team of 20 Quality Auditors who works in incoming, knitting & finishing dept.
• Preparing SOP for different departments; Setting standards & following them - Final Audits in Finishing & Packing as per AQL norms
• Verification Pre-production Sample
• Finalization of Technical parameters & Yarn Specification.
• Preparing & maintaining weekly / monthly reports like AOQ (Average outgoing Quality),
• First Quality Irregular Waste Report, Cost of Poor Quality, Knitting, Finishing Seconds & Rejects, Quality
• Hands on experience in testing like : Color Fastness etc.
• Product Development :new products/ modifications in existing products and generating samples.