Oct 2022 – Sep 2024 · 1 yr 11 mos · Vancouver, British Columbia, Canada · Remote

• As a Sr. UX UI Designer at Fresh Tracks Canada, I contributed to the enhancement of luxury train tourism experiences across Canada. My ethos is centered on empowering our internal stakeholders and customers to cohesively communicate, make better sales and travel experiences that elevate our standards, quality, and service at FTC.
• Key Products I worked on:
• Developing our Internal Business Management System
• My biggest and most significant contributions is the development of a robust backend platform that streamlines various aspects of our operations. This platform enables us to efficiently manage customer details, build products, manage supplier relationships, maintain costs, and create customized trips and itineraries. By centralizing these processes, we enhance efficiency and maintain the high standards that define my organization.
• Building a Traveller Friendly Predeparture Documentation Experience
• Focusing on delivering impeccable customer experiences, we build a comprehensive Predeparture documentation that assists our customers in preparing for their luxury train adventures. By understanding the unique needs and preferences of each traveler, I ensured that our guests are fully equipped with essential information to make their journeys memorable. Developed a unique Web App platform that reduces travellers' cognitive load and increased the efficiency of user to be informed about their journey with a strategically designed day-by-day itinerary that uses Progressive Disclosure.
• Helping Customers Recieve Customized Quote Pages and Enabling Better Sales
• I played a pivotal role in designing and refining the quote touchpoint, a critical juncture where our customers make decisions about their travel plans. An intuitive interface, that empowered our sales team to communicate better with the customers to make informed choices that align with their preferences and aspirations, ultimately leading to personalized and unforgettable luxury train experiences.

Sep 2021 – Oct 2022 · 1 yr 1 mo · Minneapolis, Minnesota, United States · Remote

• During my tenure at BPK tech, I contributed to the development of "SimplifiDentistry," (now www.dentistryautomation.com) an innovative all-in-one platform that revolutionized dental practice management. As a part of this dynamic endeavor, I worked closely with the founders and customer stakeholders to gather insights and delivering on a comprehensive solution that catered to the diverse needs of dental professionals.
• Designing a Seamless Dental Practice Management Solution:
• At the core of my role was the conceptualization and design of SimplifiDentistry—an integrated platform that streamlined every facet of dental practice management. This encompassed functionalities such as appointment scheduling, insurance eligibility verification, financial management, and accounts receivable tracking. Simplified complex processes, making daily operations more efficient and organized.
• Integration and Data Harmonization:
• One of the notable aspects of SimplifiDentistry was its ability to seamlessly integrate (CoreAPI) with existing Practice Management Systems (PMS) utilized by dental service organizations, ensuring that data was extracted, transformed, and loaded (ETL) from diverse PMS systems. This innovation allowed us to bring essential data into our SaaS platform, providing a unified view for practitioners.
• I was responsible for creating and iterating upon the user interfaces of SimplifiDentistry. By conducting user research, usability testing, and gathering feedback from dental professionals, I ensured that the platform's design not only met their functional requirements but also delivered an exceptional user experience. This iterative approach resulted in interfaces that were intuitive, efficient, and aesthetically pleasing. I worked closely with developers, data engineers, and product managers, fostering a collaborative environment that enabled seamless communication and the translation of design concepts into functional features.

Nov 2019 – Sep 2021 · 1 yr 10 mos · Pune, Maharashtra, India

• As a Visual Designer for Zensar Technologies, I was a proud part of a dynamic team that creates innovative and impactful design focused on enhancing the employee experience. My role involved around crafting intuitive and aesthetically pleasing designs that seamlessly merge functionality with user-centric aesthetics.
• Employee-Centric Design:
• In a quest to create a remarkable work environment, I was actively involved in design of products aimed at enhancing the overall employee experience. Not just aesthetics, but about creating interfaces and visuals that resonate with employees, making their interactions with internal platforms meaningful & efficient.
• User-Centered Approach:
• I champion a user-centered design approach, ensuring that every interface and interaction within the needs and preferences of the diverse employee base. Through iterative design processes, user feedback sessions, and data-driven insights, I continuously refine the platform's usability and visual appeal, contributing to an interface that is not only functional but also delightful to use.
• Close Collaborative with Diverse Stakeholders:
• Working closely with cross-functional teams, I actively participate in the design process, and collaborative problem-solving efforts. By fostering an environment of open communication and shared creativity, I contribute to the creation of innovative solutions that evolve alongside the needs of Zensar's workforce.
• Individual projects and initiatives cannot be disclosed under a signed NDA.

Jul 2017 – Nov 2019 · 2 yrs 4 mos · Pune, Maharashtra, India

• I had the incredible opportunity to collaborate with the Internal Communication and Innovation team at Amdocs. Here I played a pivotal role in integrating 4D methodology across diverse projects working for over 7 teams and stakeholder projects, distributed across India, UK, Israel, Philippines, Singapore and Cyprus.
• My key contributions encompassed:
• Design Thinking Artifacts: I led the creation of a series of impactful design thinking artifacts that effectively communicated the principles, methodologies, and benefits of design thinking. These artifacts acted as catalysts in promoting a culture of creative problem-solving and collaborative innovation.
• Innovation & Ideation Platform: Collaborating closely with the Innovation team, I delved into the discovery and prototyping phases of an internal Innovation & Ideation Platform. This platform aimed to empower employees to contribute and explore innovative ideas, fostering a bottom-up approach to innovation within the organization.
• Transforming Talent Acquisition and Internal Mobility: My role extended to revamping the service and visual design aspects of Talent Acquisition and Internal Mobility processes. By enhancing the user experience and streamlining these crucial pathways, I contributed to a more seamless and engaging employee journey.

Oct 2016 – Jul 2017 · 9 mos · Amsterdam, North Holland, Netherlands

• Previously. Greyfriars BV

Dec 2015 – Oct 2016 · 10 mos · Pune, Maharashtra, India

• This was my first role, I encompassed a diverse range of responsibilities that collectively enhanced the visual and communicative aspects of our projects. I played a role in refining communication materials, including presentations, marketing collateral, and digital assets. By curating engaging visuals and layouts, I effectively conveyed complex concepts and ideas in an accessible and compelling manner. I embraced new trends, tools, and technologies, infusing fresh perspectives into my work. This adaptability allowed me to create designs that were not only contemporary but also positioned our projects. Gave me a good exposure to the design industry and a way to work with large Indian and Internation customers.