Waleed Alhanafi

Business Development Executive

Jiddah, Makkah, Saudi Arabia19 yrs experience

Highly Stable

Key Highlights

20 years of experience in the power sector.
Expert in service sales and customer relationship management.
Proven track record in driving service sales growth.

Stackforce AI infers this person is a seasoned professional in the power sector with expertise in service sales and engineering.

Contact

Skills

Core Skills

Service SalesCustomer Relationship ManagementSales StrategyMarket AnalysisSales EngineeringCustomer CommunicationProject ManagementTeam LeadershipClient CommunicationCommissioning EngineeringProject ExecutionTesting And CommissioningTechnical Expertise

Other Skills

CommissioningCustomer Relationship Management (CRM)Presentation SkillsWorking with System IntegratorsEmployee OrientationsComputer LiteracyLow-Voltage EngineeringInstall BaseProduct Lifecycle ManagementProduct PlanningAssociation MarketingServices MarketingNegotiationMarket PricingNew Hire Training

About

Results‑oriented engineering professional with 20 years of experience in the power sector, including 10 years in Testing & Commissioning of electrical substations and 10 years in Services Sales Engineering. I combine deep technical expertise with strong commercial insight, enabling me to deliver high‑value service solutions that enhance grid reliability and customer performance. Throughout my sales career, I have achieved consistent growth, expanded key accounts, and built long‑term partnerships by focusing on customer satisfaction, proactive support, and delivering measurable value. Known for turning technical challenges into opportunities, I strive to keep customers delighted through reliability, transparency, and service excellence.

Experience

19 yrs

Total Experience

6 yrs 7 mos

Average Tenure

2 mos

Current Experience

Hitachi energy

Area Sales Manager

Mar 2026 – Present · 2 mos · Jeddah, Makkah, Saudi Arabia · Hybrid

Professional Summary
Area Sales Manager in the Services Division at Hitachi Energy, specializing in service solutions for power transformers, GIS substations, protection & control systems, and digital asset management.
Focused on enhancing grid reliability through advanced maintenance programs, modernization services, and data‑driven lifecycle support.
Key Responsibilities
Driving service sales for transformers, GIS, protection systems, and digital service solutions across the assigned region.
Promoting preventive maintenance, condition assessment, refurbishment, and upgrade services to improve asset reliability.
Supporting customers with digital solutions such as remote monitoring, asset health analytics, and lifecycle management tools.
Developing tailored service proposals aligned with technical requirements and operational challenges.
Leading the full service sales cycle, including opportunity development, technical coordination, and contract negotiation.
Collaborating with engineering, field service, and operations teams to ensure high‑quality service delivery.
Analyzing customer needs and market trends to identify growth opportunities and strengthen service positioning.

CommissioningCustomer Relationship Management (CRM)Service SalesCustomer Relationship Management

Abb

2 roles

Segment sales Manager

Oct 2020 – Mar 2026 · 5 yrs 5 mos · On-site

Professional Summary
Strategic Segment Sales Manager specializing in infrastructure solutions, focused on driving revenue growth, expanding market presence, and building strong relationships with key stakeholders.
Key Responsibilities
Leading sales strategies to grow the infrastructure segment and achieve revenue targets.
Identifying new business opportunities and developing tailored solutions for key clients.
Managing relationships with major accounts and decision‑makers to ensure long‑term partnerships.
Conducting market analysis to anticipate trends and strengthen competitive positioning.
Coordinating with technical, marketing, and operations teams to deliver integrated solutions.
Driving the full sales cycle from prospecting to closing large‑scale infrastructure projects.
Preparing accurate sales forecasts and performance reports for leadership teams.

Sales StrategyMarket Analysis

Senior Sales Engineer

Aug 2015 – Sep 2020 · 5 yrs 1 mo · On-site

Marketing analysis
Spare parts strategy
Communication with clients
Contact with suppliers
Sales and proposal for Power Grid Systems and Services:
Protection System Upgrading and retrofit.
Medium voltage equipment Services
Analysis of upgrade vs. replacement strategies.
Power quality studies
Proactive Sales activities
Customer Sales Presentation for Services and products.
Sales Offer preparation: Technical, Commercial including Terms and Conditions specification.
Contract Negotiation.
New Customer Development.
Risk Reviews Responsible : Cash Flow preparation, Full cost models, project Risks identification and mitigation plan elaboration.

Presentation SkillsWorking with System IntegratorsSales EngineeringCustomer Communication

Bemco | services co. شركة بمكو للخدمات

2 roles

Project Manager

Aug 2014 – Jul 2015 · 11 mos

Riyadh Area projects manager
My projects handled:
1-PP4 retrofitting job (2) engineers and 9 technicians)
2- PP9 service job for power cable termination
(1 engineer and 7 technicians)
3-NWC (Saad station project)
MV testing and commissioning
(2 eingineers and 4 technicians)
3- CMA project : KAFD project
power cables work
MV switchgear installation, Testing and commissioning
(5 engineers and 16 technicians)

Project ManagementTeam Leadership

Sr. Project engineer - centeral region

Mar 2013 – Jul 2015 · 2 yrs 4 mos

central region projects( PP10,PP12,KAFD,S/S 8034)
Communication with clients and suppliers to deliver the project on excellent way
All Manpower’s for central projects under my responsibility
Test equipment preparation to be ready and make sure all equipment valid and calibrated

Project ManagementClient Communication

Arabian bemco contracting co

2 roles

Senior testing & commissioning Engineer

Promoted

Mar 2011 – Feb 2013 · 1 yr 11 mos

Job Responsibilities:
Lead engineer
Commissioning tests for LV Switchgears,
functional tests, including the protections.
Interlock tests between MV SWGR, LV SWGR and MCC's.
Apply of TAG-OUT/LOCK-OUT procedure and running commissioning tests under the Work Permit System approved by the client.
Carry out the standard site testing and commissioning activities for the project.
Prepare the procedure for the project.
Requisitioned materials, supplies, equipment parts, and repair services.

Testing and CommissioningProject Management

Testing and commissioning engineer

Apr 2007 – Feb 2011 · 3 yrs 10 mos

Technical Experience
Switchgear (MV: 13.8& 4.16 kV) & (LV: 480v & 380v) Circuit Breaker, Disconnector Switch, Earthing Switch, Bus Bar contact resistance testing, Current Transformer, Voltage Transformer testing, Modification of 480V control panel ,Carried out Primary injection test, Scheme checking of control and relay panels, Point to point checking, Checking of insulation resistance for control and power cables. Protection Relay Panel Internal Wiring Check, DC Function Check , Auxiliary Relays (Tripping, Lockout, …), Over Current Protection Relay, Earth Fault Protection Relay, Over& Under Voltage Protection Relay, CB Failure Protection Relay& Trip Circuit Supervision Protection Relay Metering (Ammeters, Voltmeters, Wattmeter, Varmeter…) & MCB's Control Panel Internal Wiring Check, DC Function Check, Function Check, Auxiliary Contactors, Transducers, Metering (Ammeters, Voltmeters, Wattmeter, Varmeter…) & MCB's Metering Panel Internal Wiring Check, Metering (Ammeters, Voltmeters, Wattmeter, Varmeter…) & MCB's Transducer Panel Internal Wiring Check, Transducers& MCB's Annunciation Panel Internal Wiring Check, Functional check

Testing and CommissioningTechnical Expertise

Arabian bemco co.

Senior Commissioning Engineer

Mar 2007 – Mar 2015 · 8 yrs

Conducted inspection, testing, and commissioning for SWGRs, MCCs, Battery Chargers, HSPT. Spearheaded successful execution of key projects including SEC- PP10, KAFD- CMA Tower, NWC Saad Station, SEC- PP12, SEC Al-Qurayah Power plant, Bin Laden – Al-Haram 3rd Extension, SEC- PP9 block C, D & F.

Commissioning EngineeringProject Execution