Zsofia Balatoni — Co-Founder

For over two decades, I have helped multinational companies build stakeholder relationships that are strategically clear, culturally intelligent, and impactful. I co-founded Rothman & Roman Group to do exactly that. We grew the group, including Uniomedia, one of Central Europe’s largest independent PR agencies, into a network spanning 30+ countries, with offices in Singapore, London, Brussels, Budapest, Boston, and Ljubljana. Our clients include Microsoft, Airbus, ExxonMobil, and Mastercard. My focus is where communication, culture, and responsibility intersect. I believe the best strategies start from an understanding of what brands put into the world, not just what they get from it. That approach has earned recognition across the Effies, SABRE Awards, European Excellence Awards, and WARC Awards, and is reflected in client partnerships that in many cases span over a decade. I complement two decades of practice with ongoing academic inquiry. I mentor graduate students at the National University of Singapore’s Communications and New Media programme and previously lectured on intercultural communication to MBA students at Novancia Business School Paris. I hold a Bachelors from Université de Picardie Jules Verne, an MBA from Corvinus University Budapest and an MA in Global Cultures from King’s College London, where my research examines how commercial brands become quiet instruments of cultural influence in Southeast Asia.

Stackforce AI infers this person is a strategic communications expert with a focus on corporate social responsibility and brand management.

Location: Singapore, Singapore

Experience: 27 yrs 4 mos