Moushumi Dutt

Associate Partner

Gurgaon, Haryana, India29 yrs experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Led communication strategy for Fireside Ventures since 2018.
  • Worked with over 50 brands across diverse sectors.
  • Expert in building compelling narratives for investment funds.
Stackforce AI infers this person is a seasoned Communications Consultant specializing in Corporate Communications and Media Relations across various industries.

Contact

Skills

Core Skills

Corporate CommunicationsMedia RelationsBrand ManagementContent Development

Other Skills

Crisis CommunicationsDigital MarketingPublic RelationsInternal CommunicationsManagementMarketing CommunicationsStrategyStrategic CommunicationsTeam ManagementMarket ResearchMarketing StrategyCorporate Social ResponsibilityReputation ManagementIntegrated MarketingEvent Management

About

I have had the great fortune to lead PR and communications for Intel, GE Money, and Philips. In 2017, I chose to be an independent communications consultant and focus on closing the gaps in the "how", "what" and to "whom" PR and media services are delivered. As a consultant, I therefore partner closely with leadership teams of organisations, new ventures, social dev orgs, etc and help them uncover compelling stories and fresh content angles that capture the interest of their diverse traditional and social media outlets. I’ve worked with over 50 plus brands across sectors, including VC funds, FMCG, consulting, microfinance, fintech, eldertech, autotech, and social commerce, helping create content that resonates and is relatable to the business of that brand/ org. My strength lies in building fund narratives beyond deal announcement articulating investment philosophy, founder partnerships, and long-term conviction in a way that resonates with LPs, founders, and the wider ecosystem. Spaces around Fund positioning and thesis-led messaging, long-term reputation and ecosystem building and bringing all this together by working on well thought through media strategy and journalist engagement. The outcome is consistent, high-credibility visibility that strengthens trust and reinforces the fund’s leadership in its category. Am privileged to be leading the communication strategy for Fireside Ventures since 2018. If you’re a founder of fund houses or young starting out brand, I’d love to hear from you, please drop me a line anytime to start a conversation and explore how we can work together. Thank you.

Experience

29 yrs
Total Experience
5 yrs 10 mos
Average Tenure
8 yrs 4 mos
Current Experience

Merabiznet

Board Member, MeraBizNet

Oct 2022Present · 3 yrs 7 mos · New Delhi, Delhi, India · Hybrid

Self-employed

Communications Consultant

Jan 2018Present · 8 yrs 4 mos

Philips india

Senior Director - Corporate Communications

Mar 2007Jan 2017 · 9 yrs 10 mos · Gurgaon, India

  • Managed:
  • Corporate reputation for Philips India
  • Leadership visibility for senior leadership team and global visitors
  • Category launches (Personal care, Air purifiers, Philips Soup-maker, Philips Air-fryer)
  • Digital campaigns across all consumer facing businesses
  • Blogger outreach which resulted in creating a rich pool of fashion/grooming bloggers
  • Building effective, lasting media relationships across the spectrum of news and views platforms
  • Positioned Philips forays in healthcare manufacturing at the greenfield site in Chakan,Pune
  • Curated and executed all Internal/external comms during mergers & acquisitions: 'Alpha and Meditronics and Preethi .
  • Authored all the content related to the series of brand licensing that Philips did for its TV, Audio and Video Business
  • Promoted in 2012 to Senior Director, Corporare Communications. Currently working on managing and executing the communication strategy to position Philips as a leading player in the health-tech industry.
Corporate CommunicationsMedia RelationsCrisis CommunicationsBrand ManagementContent Development

Ge capital

AVP Corporate Communication

Jan 2006Jan 2007 · 1 yr

  • Created and drove the entire Corporate PR plan and positioning for GE Money
  • Administered and rolled out extensive PR and media training for the CEO and his team
  • Organized and conducted several messaging workshops to cull out the GE Money narrative
  • Introduced and inducted a series of media engagments across Tier-2 city to raise awareness around home loans
  • Drove the entire credit card campaign for SBI cards (JV with GE Money) on credit cards
  • Handled 'escalated consumer relations' complaints
  • Selected for and participated in prestigious GE Crotonville Media Leadership Program in New York
Corporate CommunicationsMedia RelationsCrisis CommunicationsBrand Management

Intel corporation

Corporate Communications Manager

Jan 1999Mar 2006 · 7 yrs 2 mos · Bangalore/ Delhi

  • Was responsible for driving Intel's global technology leadership edge in India
  • Worked with internal stakeholders to simplify tech talk and created content for the non tech audience
  • Conceptualized and rolled out an ambitious cross country language media PR campaign to hook first-time PC users to the internet
  • Handled the entire media plan for several global visitors including seven visits of Intel's global CEO
  • Launched Intel's education program to the media ( Intel Teach to the Future), Intel's flagship program to promote PC literacy in schools
  • Drove hundreds of product reviews, series of plant visits and launched the Intel India Develpment Centre, Bangalore
  • Built extensive media relations for Intel across India, Srilanka and Bangladesh
  • Organized several Media training and conducted messaging workshops
  • Effectively partnered with our PR agency and other agency partners
  • Awards: Won the prestigious global Intel Achievement Award; won several APAC awards for consistent communication efforts and impact on overall growth charter of Intel in South Asia.
Corporate CommunicationsMedia RelationsContent Development

Australian high commission

Media Relations Manager

Feb 1996Dec 1998 · 2 yrs 10 mos · New Delhi Area, India

  • Primarily responsible for driving improved bilateral relations of Australia and India
  • Drove the entire PR and media campaign for Australia India New Horizons, a three month festival of Australia in India
  • Managed the complete media program of the Australian Deputy Prime Minister and the Foreign Relations Minister
  • Worked as the communications advisor to the Australian High Commissioner and the Deputy High Commissioner based at the consulate office
  • Handled and promoted Australian education in India (AIEF)
  • Built effective media relations with business journalists to promote Australia-India trade relations and affiliation (Austrade)
Media RelationsPublic Relations

Mudra diversified

Senior Associate

Aug 1993Dec 1995 · 2 yrs 4 mos · New Delhi Area, India

  • Joined as associate trainee
  • Accounts handled: Bausch & Lomb, Hutchison Max, Amway, AMF bowling, HCL Comnet, Max Health
  • Category launches handled: Contact lenses, Paging services, VSAT telecom, Bowling, Multi-level marketing concept.
  • Awarded for my work on Bausch and Lomb and HCL Comnet
  • Built long-lasting media relations

Education

YWCA, NEW DELHI

PG DIPLOMA IN MASS COMMUNICATION

Jan 1989Jan 1990

ISABELLA THOBURN P.G. COLLEGE

Bachelor’s Degree

Jan 1986Jan 1989

Holy Child School,Ghaziabad

English Literature

Jan 1973Jan 1986

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