Aug 2023 – Mar 2025 · 1 yr 7 mos · Gurugram, Haryana, India · On-site

• Develop and execute marketing strategy for brand visibility
• Oversee marketing collateral such as website, email marketing, social media etc.
• Devise and execute Go-to-Market strategy
• Head strategic partnership and alliances
• Plan and organise marketing events
• Campaign planning and lead generation activities

Jan 2022 – Jul 2023 · 1 yr 6 mos · Remote

• Primary responsibility of hunting new logos and solving customers' software testing problems
• Working with prospective clients across APAC + ANZ region to help them ship bug free mobile apps and websites using BrowserStack’s testing infrastructure.
• Assisting customers through the Software-As-A-Service(SaaS) buying cycle to apprise them of the various metrics, industry best practices, and success stories.
• Simplifying buying decisions by correctly sizing the scope, executing pointed proof of concepts, and building an investment case for my stakeholders to set them up for success.
• Collaborating with Customer Success Managers and Customer Engineers to provide best possible service to the customers.
• Analyzing marketing trends and researching market conditions to develop strategies for effective prospecting

May 2019 – Dec 2021 · 2 yrs 7 mos · Pune/Pimpri-Chinchwad Area · On-site

• End-to-end responsibility and P&L ownership for 1 Mn $ account portfolio based out of APJC region for a Fortune 100 client.
• Building new client relationships and reviving existing ones through understanding the customer pain points and proposing best-in-class solutions.
• Developed strategic partnerships with institutes to develop organic and inorganic capabilities for efficient fulfillment of client’s requirements.
• Engaged in extensive Market Research and Demand Gen Activities for Hi-Tech and Manufacturing vertical.
• Planned and devised Go-To-Market (GTM) Strategy for sub-verticals aligning with Zensar's digital and enterprise-led solutions.
• Strategized and managed marketing campaigns (email/linkedin), cold reach outs, webinars etc. for customers and prospects.
• Partnered with practice leaders to carve out Success Stories/Digital Assets/Blogs/Whitepaper etc. for pursuing New clients across geographies.

Apr 2018 – May 2018 · 1 mo · bangalore

• Devising strategy and implementing competency development program from scratch for a team of 70 associates
• Conducted session on future scope of AI and how Bosch can leverage AI for business growth

Dec 2017 – Mar 2018 · 3 mos

• 1. Generating leads via cold calling, emails, and other social media channels
• 2. Spreading awareness about Oyo's offerings withing campus
• 3. Achieved a total GMV of 40000 INR in two months

Jul 2014 – May 2017 · 2 yrs 10 mos · Chennai, Tamil Nadu, India

• 1. Provided application support and maintenance to one of the retail giants of U.S.A.
• 2. Hands on experience on Control M, SQL database, putty and several BMC tools
• 3. Expertise in using Service-Now for enterprises

Jan 2014 – Apr 2014 · 3 mos · mysore