May 2020 – Present · 5 yrs 10 mos · Jammu And Kashmir, India

• In this world of preservatives and fad foods, we are trying to rebuild the natural way of eating with goodness of indian herbs and natural ingredients. They maybe superfoods of today but your grandmas and granddads grew up with those foods and regimes. Namhya is an effort to bring back the golden heritage of long forgotten basic indian foods that blend with your today’s lifestyle!
• Every product swears to naturally heal the body with an ailment with completely natural and ayurvedic means

Mar 2018 – Jun 2019 · 1 yr 3 mos · Gurgaon, India

May 2015 – Mar 2018 · 2 yrs 10 mos · Noida Area, India

• Digital Marketing
•  Build brand presence across all digital platforms and Improve consumer engagement by developing relevant strategies for Paid, Owned, Shared and Earned media
•  Evaluating and executing marketing proposals from external parties
•  Instrumental in driving brands visibility, engagement and financial growth on digital platform
•  Agency management and monitoring
•  Managing and updating brand website, social media activities, customer engagement on all brand channels and ideating on ways to engage with users on the website
• Cross-departmental training in Marketing Communication, Product Marketing, Service delivery and Sales
•  Enhanced Channel management and Strategic planning skills by conceptualizing, planning and implementing key sales drives and channel engagement activities
•  Constructed a model for preferential implementation of BTL elements for in-store branding
• Key Skills:
• Brand communication, Strategic planning, Creative analysis, Digital marketing, Content marketing, Social media marketing, Digital media planning, Digital tracking and analytics, SEO, Mobile marketing, Content management, Integrated marketing and People management.

Apr 2014 – Jul 2014 · 3 mos · Chennai

• Live Project for brand Management of the Aviation Product
• Digital
• Worked on online chats to handle prospect clients
• Marketing audit for competitor analysis using social media marketing tools like spyfu, moats etc
• Helped in Marketing expenditure decisions by evaluating ad-word spend , traffic, CTR etc
• Creatives and content Based
• Worked on customer case studies, corporate presentations ,EDMs, product briefs, blogs and white papers for re-launch of the company website
• Event Management
• Involved in booth space conceptualization and negotiation calls for Aviation Events
• PR
• Evaluation of Aviation magazines for print advertisement decision based on parameters like CTR, impressions etc
• Published Blog for Ramco Insider on all social Media Platforms
• Provided key actions needed in Eastern Europe based on a secondary research