Nayeema Tabassum

Digital Marketing Specialist

Bengaluru, Karnataka, India4 yrs 8 mos experience

Key Highlights

Expert in crafting high-performing B2B content strategies.
Proven track record in driving organic visibility and leads.
Skilled in product-led content that educates and converts.

Stackforce AI infers this person is a B2B Content Marketing Specialist with a focus on SEO and lead generation.

Contact

Skills

Core Skills

Content MarketingSearch Engine Optimization (seo)Content Strategy

Other Skills

B2B MarketingB2B Marketing StrategyBrochure ProductionCommunicationContent PlanningContent writingCreative Content CreationDigital ChannelsEditingEmail StrategyEnterprise Content ManagementGrammarJournalismKeyword ResearchLinkedIn Marketing

About

I turn words into revenue. Not by writing more. But by writing, what actually moves the needle! As a Content Marketer, I focus on crafting high-performing B2B content strategies that bring in traffic, engage the right audience, and generate leads. Whether it’s SEO-driven blogs, product-led storytelling, or webinars, every piece of content has a clear purpose. I specialize in: ✅ Develop & execute content strategies aligned with revenue goals ✅ Product-led content that educates and converts ✅ Plan and conduct webinars to educate, engage, and generate leads ✅ Create SEO-driven, multi-format content (blogs, infographics, videos, LinkedIn posts) ✅ Repurpose content for maximum reach and impact ✅ Collaborate across teams to ensure a data-driven content approach If that’s your kind of content, let’s connect and talk about content, SEO, and all things B2B growth! 🚀

Experience

Platform 3 solutions

Senior Content Marketer

May 2025 – Present · 10 mos · Chennai, Tamil Nadu, India · On-site

Drove first-page keyword rankings for multiple blogs within a month of publishing, significantly boosting organic visibility and inbound leads
Conducted comprehensive competitive and keyword analyses to guide messaging, pillar topics, and website architecture
Homepage Revamp & Website Migration:
Led content strategy, competitive analysis, wireframing for the website rebranding
Collaborated cross-functionally with design and development to ensure SEO structure, UX alignment, and brand voice consistency
External Newsletter (Thought Leadership Initiative):
Conceptualized and executed Platform 3’s first-ever external newsletter, defining structure, themes, and content strategy
Researched trending topics, events, and industry news
E-Book Project (Lead Magnet Initiative):
Created a 13,000-word technical eBook from scratch, positioned as a long-form lead-generation asset and knowledge authority piece (equivalent to Gartner-style consultancy in a book)
Impact Highlights:
Multiple blogs achieved top SERP rankings and more than 2 minutes of readership
Built new content assets (homepage, newsletters, eBook) that now serve as core lead-gen and brand-building properties

Search Engine Optimization (SEO)Content MarketingContent StrategyKeyword ResearchWeb Content Creation

Infraon

2 roles

Content Marketer

Promoted

Jan 2025 – Apr 2025 · 3 mos · Bengaluru, Karnataka, India

Promoted to Content Marketer in Jan 2025
Develop and execute content marketing strategies to boost lead generation
Create SEO-optimized, product-led content
Collaborate with sales, product, and management to identify content opportunities that align with revenue goals
Oversee content calendar, ensuring consistency and alignment with business objectives

Content writingKeyword ResearchContent StrategyEnterprise Content ManagementSocial Media Content CreationContent Marketing

Content Writer

Feb 2024 – Feb 2025 · 1 yr · Bengaluru, Karnataka, India

Responsible for generating SEO-friendly content for marketing assets (website, emails, brochures, case studies, videos, etc.)
Planning, generating and publishing content on social media
Proof-read and edit content from business/technology teams
Discover pain-points and opportunities to recommend new topics
Project management with freelancers/agencies/in-house designers

CommunicationContent writingKeyword ResearchEmail StrategyVideo ProductionProofreading+7

Tripledart - extended b2b saas growth team

Content Writer

May 2024 – Dec 2024 · 7 mos

B2B MarketingB2B Marketing StrategyContent writingContent MarketingProduct Marketing

Siam computing

Multimedia Journalist

Jun 2023 – Dec 2023 · 6 mos · Chennai, Tamil Nadu, India · Hybrid

Content writingScriptwritingJournalismSocial Media MarketingContent PlanningSubject Matter Experts+1

Prodwrks

Multimedia Journalist

Jun 2023 – Dec 2023 · 6 mos · Chennai, Tamil Nadu, India · On-site

★ I wrote technology and business content in a product focused manner.
★ I interviewed product leaders and top executives in tech companies, and wrote investigative articles and analytical pieces.
★ I wrote scripts and shot reels for Instagram.
★ Analyzed the latest news and developments to write articles on how it affects product companies, their users or consumers, and the people building products.

Content writingPress ReleasesMultimedia JournalismScriptwritingSocial Media Content CreationContent Planning+3