Vysakh S Menon

Operations Associate

Mumbai, Maharashtra, India2 yrs 1 mo experience

Key Highlights

Led a team to enhance website traffic by 33%.
Boosted sales by 108% month-over-month.
Managed content for 10 million participants in educational programs.

Stackforce AI infers this person is a Marketing and Content Development Specialist in the EdTech and E-commerce sectors.

Contact

pgp23.vysakh@spjimr.org LinkedIn

Skills

Core Skills

SalesMarketingBusiness DevelopmentContent CreationEducation

Other Skills

Business-to-Business (B2B)Cold CallingCollaborative Problem SolvingCommunicationCommunity OutreachConsultingContent MarketingCross-functional CoordinationDigital MarketingMarket ResearchProject ManagementProject PlanningSocial CollaborationTeam ManagementTeamwork

About

I am currently pursuing Post Graduate Diploma in Management in Marketing from S.P. Jain Institute of Management and Research, Mumbai. In my previous experience as the Communications and Relationship Manager at Wowfas Pvt. Ltd., I headed the content team, collaborated and onboarded brands onto the platform and worked with the marketing team to curate strategies. Prior to this, I also worked as an Associate - Content Development at BYJU'S and have interned at multiple organizations. I am a Bachelor of Technology Graduate from Govt. Model Engineering College, Kochi. During my stint as the Regional Marketing Head of the college annual tech-fest, the team managed to raise the highest ever sponsorship fund till date. I have also captained the College Cricket Team during various occasions. My stints at various organizations, with multiple stakeholders have helped me develop interests in the field of business development and marketing. I've been actively involved in sports and have travelled to 15 states in India, both these experiences have played a major role in shaping my personality.

Experience

Godrej consumer products limited

2 roles

Manager Designate

Jun 2025 – Present · 9 mos

Sales & Marketing Intern

Aug 2024 – Oct 2024 · 2 mos · Mumbai, Maharashtra, India · On-site

Led DSR to optimise GT sales & distribution of Park Avenue and KS fragrance in Ahmedabad
Boosted sales by 108% m-o-m | Increased numeric distribution of Park Avenue by 76% & KS by 54%
Optimised 5 beat routes to increase productive calls by 12% | Proposed new DSR incentive structure
Reduced unfulfilled orders from 26% to 14% m-o-m by setting up regular distributor check-ins by DSR
Equipped DSR with testers, earning sheet & channel SKU sheet to engage & solve retailer concerns
Decoded market share loss for Park Avenue & KS Deos with Nielsen data & benchmarked marketing mix with Denver to uncover gaps | Proposed changes in media, communication & price in GT

SalesMarketingProject Management

7targets

Business Development Intern

Mar 2022 – Sep 2022 · 6 mos · Pune, Maharashtra, India · Remote

Increased website traffic by 5% and reached out to potential customers on LinkedIn and their website
Converted clients by initiating calls, product demos and review meetings. Ensured smooth onboarding

SalesBusiness-to-Business (B2B)Cold CallingBusiness Development

Wowfas fashions

Communication & Relationship Manager

Dec 2021 – Mar 2022 · 3 mos · Ludhiana, Punjab, India · Remote

Led a 5 member team to manage content the on the e-commerce website and social media platforms
Enhanced website traffic by 33% through email campaigns, social media posts and B2B partnerships
Improved business value by Rs.100K+ by adding 30 new brands, including electronic and snack brands

MarketingContent CreationCross-functional CoordinationTeam Management

Byju's

2 roles

Associate Content Developer

Jan 2021 – Nov 2021 · 10 mos · Bengaluru, Karnataka, India · Remote

Led an 8-member team to facilitate communication between teachers & creators, and garnered artwork
Developed content for 10Mn+ participants part of Discovery Channel’s quiz for school students
Crafted and implemented content strategies for 1Mn+ learners enrolled in newly launched BYJU'S Classes
Directed a team of for the revamp of content and artwork for interactive elements and games on the app

Content CreationProject ManagementTeamworkProject PlanningEducation

Content Intern

Sep 2020 – Dec 2020 · 3 mos · Bengaluru, Karnataka, India · Remote

• Formulated content and oversaw the creation of media works for Kaun Banega Crorepati Junior 2021

Content CreationEducation

Zartek technologies

Business Development Intern

Jul 2019 – Jul 2019 · 0 mo · Ernakulam · On-site

Boosted the domain authority of product website by 60% by increasing the number of backlinks
Expanded event listings on the platform by 40% through multiple negotiations with all stakeholders

Content CreationContent MarketingCommunication