Soumi Ghosh

Digital Marketing Specialist

Chennai, Tamil Nadu, India4 yrs 9 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Over three years of experience in content creation.
Expertise in SEO-optimized content and digital strategies.
Proven track record of boosting organic traffic.

Stackforce AI infers this person is a Digital Marketing Specialist with a focus on content strategy and SEO.

Contact

soghosh@groupon.com LinkedIn

Skills

Core Skills

Content StrategySeoContent DevelopmentCopywriting

Other Skills

Analytical SkillsBloggingBusiness Process Outsourcing (BPO)CollaborationConflict ResolutionCreative WritingCreativity SkillsCustomer ServiceCustomer Service OperationsCustomer SupportEditingGrammarlyInterpersonal CommunicationKeyword ResearchLeadership

About

With over three years of experience in crafting compelling content and optimizing digital strategies, I specialize in empowering businesses to amplify their brand voice and drive impactful results. My expertise lies in SEO-optimized content creation, user-friendly UX/UI writing, and data-driven social media marketing—delivering measurable outcomes for global markets including the USA, UK, EU, and UAE. 📈Proven Expertise: - Leveraged advanced SEO and content strategies to boost organic traffic and lead generation across diverse industries. - Partnered with cross-functional teams to align tone and voice with business objectives, enhancing customer engagement. - Streamlined content operations by managing 3500+ merchants’ reviews and implementing actionable recommendations that elevated rankings. 🎯 Key Achievements: - Spearheaded content initiatives for high-end brands, resulting in increased conversions, click-through rates, and customer loyalty. - Adept at managing multiple projects and adhering to strict deadlines while maintaining an exceptional level of detail and accuracy. If you’re looking for a dynamic professional to transform your content strategy and deliver actionable results, feel free to connect! I’m passionate about shaping brands through creative storytelling, technical precision, and a customer-centric approach.

Experience

Groupon

Content Specialist

Oct 2022 – Present · 3 yrs 5 mos · Chennai, Tamil Nadu, India

Moderating and editing written and pictorial content for deals on Self-Service Platforms for USA, Canada, UK, Ireland, Australia and United Arab Emirates’ Groupon websites.
Verifying licensing and other documentation for Groupon deals.
Work with Sales Representatives on writing, moderating and editing content for Local Platforms on Groupon websites.

Content DevelopmentContent StrategySEOEditingOnline Moderation

Gadgetshieldz

Content Writer

Dec 2021 – Sep 2022 · 9 mos · Chennai, Tamil Nadu, India

·Write long form posts (blogs, Public Relations Articles, technical reviews) with effective SEO strategies
·Write short form content (copywriting, one-off writing, social media post captions, e-mail subject lines) for digital and social platforms along with CTAs
·Conduct LinkedIn marketing to connect with professional audience and businesses
·Edit marketing collaterals such as newsletters, banners, brochures, packaging
·User interface writing for the website in cohesion with effective SEO practices and customer satisfaction
·Conduct up-to-date trend and content style research for social media marketing for organic audience growth
·Collaborate and brainstorm with digital marketing managers and graphic designers to create appropriate weekly content calendar
·Evaluate metrics and performance indicators to study and stay up-to-date with current algorithms

Content DevelopmentSEOCopywritingSocial Media MarketingResearch

Med-bites pvt. ltd.

Content Strategist

Mar 2021 – Sep 2021 · 6 mos · Chennai, Tamil Nadu, India

·Write short-form content (copywriting, one-off writing, social media post captions, e-mail subject lines) for multiple businesses’ marketing collaterals
·Write and edit scripts for video marketing collaterals for multiple businesses
·Edit marketing collaterals such as brochures, leadership reports.
·Suggest multimedia content references for a better marketing collateral creation
Collaborate and brainstorm with graphic designers to curate appropriate marketing collaterals

Content DevelopmentCopywritingEditingCollaboration