Jan 2023 – Aug 2023 · 7 mos · Hybrid

• Led a cross‑functional team of 8 (Graphic Designer, Content writer, Community manager, Influencer Marketer et al) to execute integrated multi‑channel marketing campaigns.
• Strategized and executed plans for 20+ marketing campaigns and initiatives, delivering 100% on time.
• Created and executed Social Media Calendars that drove 300% omnichannel followers growth in 6 months through 150+ campaigns (Airdrops, Social Media Posts, SEO and content writing).
• Driven omnichannel growth across Social Media platforms (Twitter, LinkedIn, Instagram, and Telegram) scaling from 60K to 200K+ spread over 8 months.

Jul 2022 – Apr 2023 · 9 mos

• Zenithchain is a hybrid EVM Blockchain built on the consensus of proof of Authority and can support shorter block time and lower gas fees.
• FuzionX is a next-generation digital asset exchange with one interoperable wallet to solve all CeFi and DeFi needs.
• Planned and executed successful social media campaigns and strategies to drive engagement and increase followers on various platforms including Twitter, Instagram, and Telegram.
• Managed all aspects of social media management, including planning campaigns, creating content calendars, ideation, scheduling, and monitoring analytics.
• Achieved remarkable organic growth in a short period of time, including 100K+ growth on Zenith Chain's social media channels.
• Led a team of 12+ members for all Marketing activities,
• Collaborated with cross-functional teams, including Creative, Product, and Sales teams, to develop and implement successful integrated marketing campaigns that effectively reached and engaged with the target audience.

May 2021 – Mar 2024 · 2 yrs 10 mos

• Secured 30+ commercial strategic partnerships with leading companies, including Bitget, WazirX, CoinSwitch, Upbit, and HSBC.
• Pioneered and executed marketing strategies driving ~120% YoY increase across 3 years; Scaling user base from 20K to 100K.
• Partnered with 150+ Universities and companies globally and drove crypto investing competitions, acquiring a user base of 100K+ participants.
• Executed growth and marketing strategies causing a 3x YoY increase leading up to app downloads of over 100K.

Jan 2021 – Sep 2021 · 8 mos

• Airful is a consulting firm helping SMBs with marketing, growth, and revenue acceleration by infusing modern tooling and tech to improve business productivity and profitability.
• Growth Marketing for GitStart, a Y-Combinator startup building a new product (Pull Request-as-a-service) to flexibly scale up tech capacity for other startups.
• Creating marketing strategies to generate revenue, gain traction, and meet the monthly and growth projections
• Digital Marketing
• Business Development
• Social Media Marketing and Content writing

Aug 2020 – Oct 2020 · 2 mos

• CleverX is a tech platform that helps companies get easy and affordable access to real-world insights by connecting them to leading experts through 1-on-1 video calls, expert surveys, and project work.
• Strategized lead generation, Email Marketing & LinkedIn automation.
• On-boarded more than 50 top industry and subject matter experts (CEO, CTO & Managers, etc.) on the CleverX platform.

Sep 2018 – Jun 2022 · 3 yrs 9 mos · Bangalore Urban, Karnataka, India · Remote

• Helping leading early-stage growing startups.
• Social Media Management, E-mail marketing, LinkedIn marketing etc
• Doing community Building across all platforms, consistently monitoring and concisely communicating with target audiences.
• Acquire insight into online marketing trends and keep strategies up-to-date. (B2B product significantly increasing growth/leads/sales.)

Sep 2018 – Sep 2018 · 0 mo

• Completed internship at GetInHours as Content Writer.

Jul 2018 – Jul 2018 · 0 mo

• Designed, build, and maintained social media presence.
• Planning and execution of all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns.