Dec 2023 – Feb 2025 · 1 yr 2 mos · New York City Metropolitan Area

Dec 2021 – Dec 2023 · 2 yrs · New York City Metropolitan Area

Apr 2023 – Sep 2023 · 5 mos · Remote

May 2021 – Oct 2021 · 5 mos

• As a senior strategist on the Culture Transformation team, I analyze and build organizational culture and employer brands, develop purpose-led culture strategies, and partner with clients to facilitate change initiatives. By providing data-driven counsel, designing workplace experience programs, and producing compelling internal communications, we drive brand activation, adoption, behavior change, and organizational effectiveness for many industries— from pharma and finance, to tech and media.
• Adjacent to my role, I lead diversity, equity, and inclusion (DEI) efforts as a founding member of the Americas Inclusion Council and represent Landor & Fitch in WPP's US People Forum.

Sep 2019 – May 2021 · 1 yr 8 mos

Jan 2019 – Sep 2019 · 8 mos · Greater New York City Area

• Under the VP of Brand Communications, I helped build a global marketing and communications practice from the ground up — leading strategy, building processes, and execution for brand, marketing, PR, social and digital media, internal communications, employee engagement, and related talent acquisition efforts for a high-growth firm. From developers to consultants, I learned to effectively communicate with every audience, at every decibel.
• Adjacent to my role, I led our Brand Ambassadors ERG, spoke on recruitment panels, and assisted senior leadership in championing diversity, equity, and inclusion (DEI) efforts.

May 2017 – Dec 2018 · 1 yr 7 mos · Greater New York City Area

Sep 2015 – Apr 2017 · 1 yr 7 mos · Greater New York City Area

• I coordinated PR and social media efforts for our investment sales, retail, and leasing divisions — from pitching and engaging reporters to planning our annual press conference. Internally, I produced corporate communications for the New York Tri-State Region (14 offices, 1,600+ employees) to elevate the firm's culture, leadership, and brand.

Jan 2015 – Sep 2015 · 8 mos · Greater New York City Area

• As the primary support for the PR team, I wrote press releases and pitched trends to real estate media to promote the firm’s talent and successes. I also served the larger Marcomm umbrella where I helped ideate, plan, and execute initiatives supporting the merger and acquisition between Cushman & Wakefield, Massey Knakal Realty Services, and DTZ.

Jul 2014 – Dec 2014 · 5 mos · Greater New York City Area

• Massey Knakal Realty Services was acquired by Cushman & Wakefield on January 1, 2015.

Jul 2013 – Feb 2014 · 7 mos · Greater New York City Area

• I implemented an online marketing approach to strengthen business development ventures and reach newer demographics. I also updated the firm's social media accounts and assisted in re-designing the website interface.

Feb 2013 – Jul 2013 · 5 mos · Greater New York City Area

• I produced detailed event binders to recount all aspects of past events and carried out clerical tasks such as filing, bulk mailing, and labeling to increase office efficiency. I also staffed multiple off-site fundraising events for the organization.