Oct 2016 – Present · 9 yrs 5 mos

• My Role: Leading the Campaign for Incubating StartUps and Handholding them through the Incubation Process till They achieve Funding.
• THE LARGEST STARTUP INCUBATION INITIATIVE IN INDIA
• Re-engineering Business Solutions or RenB is a transnational Knowledge Ware company promoted by professionals having over 150 man-years of on ground experience in Re-engineering businesses.
• Equipped with a core team of specialists having decades of experience in various Business & Functional domains across industries, RenB has been able to help its clients achieve long-term success in each of its engagements so far.
• RenB’s ground breaking Strategic Frameworks and Ideation Repository have enabled businesses realize their true potential by utilizing our expertise in the Global Best Practices.
• Our organization is not only a composite of functional and business experts but we also pride ourselves in the innovation of our own methodology of solution delivery that offers you a definite fix
• RenB – Startup Incubator Model:
• One of the critical FOCUS areas for RenB is Development of Entrepreneurship by Incubating StartUps in Academic Institutions across Developing and Vibrant StartUp Economies. RenB has created the Ecosystem with Partnerships across Academia and Corporates in India and has Launched 2 StartUp incubators in Hyderabad and Visakhapatnam.
• RenB Startup Model is a small way to help the startups get a STARTUP FRIENDLY
• ECOSYSTEM to ensure greater degree of success for their startup.
• RenB STARTUP MODEL focused on the following 6 Metrics for startups.
• RenB StartUp Incubation Program Covers all Aspects of Business Building and StartUP Support Services for all areas.
• RenB has also developed a RenB StartUp Incubator Management Program which will help the Academia to set up these startUp Incubators and run them effectively.

Apr 2014 – May 2015 · 1 yr 1 mo · Pune Area, India

• Brandiktiv - a social e-commerce portal for women in India. The role was to develop leads and culminate in creating and launching Marketing Strategies and Implementing the same.
• Started working at Brandiktiv as a Social Media Analyst. Promoted twice through a span of 1 year.
• As a Marketing lead, took over strategy formulation for launching Brandiktiv in India and flipping the existing U.S. counterpart functions to better suit the Indian audience.
• Conceptualised, directed and lead all the marketing campaigns for Brandiktiv in India.
• Overlooked the content creation and execution for all social media handles.
• Co-ordinated with PR agencies regarding press releases, buzz creation and launching event activities.
• Handled the budget for overall Marketing activities at Brandiktiv.
• Actively played a role the merchandising and sourcing of products to be shipped for customers.

Feb 2013 – May 2013 · 3 mos · Pune Area, India

• The responsibility to Create Great Content to the Leading Women’s Daily in India
• Created content for the Femina Magazine. Worked as a Features Writer, and Stylist.
• Sourced Articles and took interviews of the clients in question.
• Actively participated in the pagination, launch and follow up of each magazine launch for the three-month period.
• Styled photo-shoots and coordinated with the professionals involved to set up location, wardrobe and photography required.

Jan 2012 – Jan 2013 · 1 yr · Mumbai Area, India

• The role envisaged a comprehensive connect of Marketing and Technology initiatives of Triton Group (A 18 year old Indian conglomerate comprising of a group of companies with diversified business interests in the field of nutrition.)
• Took part in organizing a company wide change through the launch of T-Biz. Tbiz was an internal operating system to revolutionize the way Triton employees functioned technologically.
• Engaged in a project to create a demonstrative video in order to create awareness and technical know-how of the new software among employees.
• Sourced and lead a team of professionals through the creation and execution of the video.

Mar 2011 – Sep 2011 · 6 mos · Pune Area, India

• Responsible to create Technology Content for the web
• Handled a team of Franchise writers.
• Researched and wrote content for websites.