Srividhya Balakrishnan — CEO
A backend engineer with 9+ years of experience. I've worked across fast-paced startups to enterprise organizations and have been an early pioneer in AI-powered product development. Most recently, I architected and built Kula's (ATS product) comprehensive interview intelligence suite, integrating multiple AI services. Before that, I worked for a couple of years at Udaan, India's biggest B2B e-commerce company. At Udaan, I helped shape the promotions and coupons experience, scaling some internal systems to handle 1.5M+ RPM while cutting the cost by 50%. I also worked on the commission system, responsible for charging sellers a commission whenever an order is fulfilled on our platform. Earlier, I spent nearly five years at Freshworks during an incredible journey watching the company scale from serving small businesses to enterprise clients. I tackled diverse technical challenges - from building the iOS mobile app to architecting the first suite of microservices for social integrations with Twitter and Facebook. I also built a real-time alerting service using Kafka, Prometheus, and Grafana that protected revenue streams exceeding $100M for high-value customers. Freshworks was truly my home field, where I evolved from a newbie out of college to leading teams building world-class products.
Stackforce AI infers this person is a Backend Engineer specializing in SaaS and B2B solutions.
Location: Singapore, Singapore
Experience: 10 yrs 8 mos
Career Highlights
- 9+ years of backend engineering experience.
- Expert in AI-powered product development.
- Led teams to build scalable systems for high-value clients.
Work Experience
Career Break
Full-time parenting (1 yr 5 mos)
Kula
Software Engineer (8 mos)
ExpressVPN
Staff Backend Engineer (9 mos)
udaan.com
Software Engineer (1 yr 11 mos)
Freshworks
Lead Software Engineer (10 mos)
Senior Software Engineer (1 yr 6 mos)
Software Engineer - Backend (1 yr 1 mo)
iOS Developer (1 yr 11 mos)
Amazon
Quality Assurance Engineer - Intern (6 mos)
Education
school 123 at sastra university
at Kamakoti vidyalaya