Apr 2023 – Aug 2024 · 1 yr 4 mos · Delhi, India · On-site

• Have demonstrated proficiency in managing diverse government clients during my tenure at
• Centum, including successfully managing the IITF event for MoHWF, and handling Social Media for
• the Department of Financial Services and Agriculture Insurance Company of India Limited.
• Develop communication strategy, develop a marketing calendar, brief to creative/ video, and
• execute media plan.
• Participating in brainstorming to come up with new ideas for briefs and researching references to
• help the creative team understand the client’s requirements.
• Prepare weekly, monthly, and quarterly reports for social media, organic growth, and other KPIs.
• Implement marketing and promotion tactics according to social media trends & create and
• execute topical online/offline campaigns for the same.

Feb 2022 – Mar 2023 · 1 yr 1 mo · Gurugram, Haryana, India · On-site

• Served as the Social Media Manager for brands such as Lloyd India, Nokia India (now HMD India), and
• Crabtree, and have worked on projects like Havells and Tata Commercial Vehicles.
• Part of a team responsible for handling the ATL marketing for Nokia India, including Banners,
• Newspaper Ads, POSM, Posters, Danglers, etc.
• Collaborate closely with the Creative and Media teams to brainstorm, strategize, and implement
• social media strategies.
• Maintain consistent communication with clients to ensure timely task delivery and address any
• concerns.
• Developed communication strategy, created marketing calendars, briefed creative/video teams,
• and executed media plans.
• Oversee social media planning to execute marketing strategies and manage brand community
• engagement.
• Responsible for crafting and overseeing ad campaigns, content creation across digital platforms,
• and their marketing initiatives.

Sep 2020 – Feb 2022 · 1 yr 5 mos · Delhi, India

• Responsible for creating and managing Ad campaigns, content creation for digital
• platforms, and its marketing.
• Collaborate with the Creative and Media team to ideate, strategize and execute social
• media strategies.
• Maintaining regular contact with clients and ensure day to day delivery of tasks.
• Manage social media planning for the execution of marketing strategies and brand
• community management.
• Prepare weekly and monthly reports on social media, organic growth, and other KPIs.
• Implement marketing and promotion tactics according to social media trends & create
• and execute topical online/offline campaigns for the same.

May 2020 – Aug 2020 · 3 mos

• Social Media Marketing: Managing social media presence, creating effective content for each social platform for project promotion and growth. Designing effective messages, images, videos to share on channels like Instagram, Facebook, Pinterest, handle all the social handles for the project.
• Email Marketing: Created an effective Email marketing strategy, create and execute email campaigns, and measure the results;
• SEO: Optimizing the search engine presence through on-site and off-site activities, developing target keyword lists, and executing link-building campaigns.
• SEM: Search Engine Marketing with Adwords - creating, executing, and optimizing effective ad campaigns using AdWords by Google.
• Team Coordination: Coordinating with the Content, Design, Development, Marketing for successful execution.