Shikha Singh

Digital Marketing Specialist

Bengaluru, Karnataka, India1 yr experience

Key Highlights

  • Expert in executing high-performing digital marketing campaigns.
  • Strong analytical skills driving data-driven marketing insights.
  • Passionate about bridging traditional marketing with adtech solutions.
Stackforce AI infers this person is a Digital Marketing Specialist with a focus on MarTech and data-driven strategies.

Contact

Skills

Core Skills

Digital MarketingEmail Marketing

Other Skills

Active ListeningAdjustAnalytical SkillsAttention to DetailBusiness AnalysisBusiness InsightsCommunicationComputer LiteracyCritical ThinkingData AnalyticsData EngineeringData EntryData PrivacyData-driven insightsDeadline Oriented

Experience

Pixis

Marketing

Mar 2025Present · 1 yr · Bengaluru, Karnataka, India · On-site

  • Executed comprehensive digital marketing strategies across paid advertising channels & email outbound campaigns.
  • Conducted keyword research, developed compelling ad copies and implemented landing page optimization strategies for Google Ads campaigns, driving qualified traffic acquisition for multiple agency clients.
  • Utilized Google Tag Manager and Google Analytics to monitor campaign performance, analyze user behavior, and derive actionable insights for continuous optimization, while supporting multi-client campaign management and performance analysis.
  • Leveraged Lemlist and Lemwarm to optimize email deliverability and engagement rates.
Google AdsGoogle AnalyticsEmail MarketingPerformance trackingMulti-client account managementData-driven insights+1

Education

Amity University

Btech +Mtech ( integrated) — Biotechnology

Jan 2019Jan 2024

Convent of Jesus And Mary, Waverley, Mussoorie

High school

Jan 2007Jan 2017

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